App Marketing by App Masters podcast

The Customer Journey That Maximizes Sales & Retention

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Today’s guest is Paul Meinshausen, the CEO and Co-Founder of Aampe - a SaaS startup and native-AI CRM platform for consumer mobile apps, backed by PeakXV (formerly Sequoia SEA & India) and Matrix Partners India.

He previously Co-Founded and was Chief Data Officer for PaySense, a consumer fintech mobile app in India that was acquired by Prosus/PayU Global for $185 million (USD) in 2019.

You will discover:

- How to use AI to optimize engagement throughout the customer journey

- How to build more effective triggered SMS and push notification campaigns

- The surprising indicators of retention and churn

Learn more:

App Audit:

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