3 Techniques for Growing a Service Business | Ep. 487

So, big news... I'm gearing up to launch a major new series on the pod. No pressure, right?I've been refining this step-by-step structure, the "Seven Figure Launchpad," for months now. It's a blueprint for anyone looking to scale their business to seven figures and beyond.But here's the twist...A lightbulb moment hit, and I realized it needed a major overhaul.Cue the sunk cost fallacy... a trap we all fall into.Sometimes you need to let go to embrace greatness. So, spoiler alert: I’m diving back in and rebuilding this framework from scratch.It's a tough call, but hey, that's the pursuit of excellence for you. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, when it comes to growing your business, there are two schools of thought on competition. Some say, "Ignore it and focus on your lane." There's wisdom in that, but I'm in the second camp: pay attention and learn from your competitors. Dive into their ecosystem...buy their products, sign up for emails, analyze their strategies. This isn’t about copying; it’s about gaining inspiration and making informed decisions. Just be careful not to mimic blindly. Instead, adapt and test ideas within your context. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's talk scaling your business. One-on-one sessions are great but limit your growth...and if you to break past six figures, consider group coaching. It's efficient and adds massive value to clients. Recently, I helped a coach redesign his offer for scaling, transitioning from one-on-one to group sessions. Result? More impact, less burnout. Want more strategies? Join the Beyond the Apex community for weekly group coaching, tons of training resources, and real-time business troubleshooting. Apply at beyondtheapex.com. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, let's break it down to the essentials. First up, clarity. Knowing exactly where you're headed is like turning on high beams in a storm. Next, embrace boredom. It's in those quiet moments that creativity thrives. Finally, make space. Give yourself room to breathe, think, and recharge. By mastering these three, you'll skyrocket your effectiveness. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's dive into a quick episode packed with insights. Ever feel stuck between who you are and who you want to become? That's where the "wise man" mindset comes in. Imagine yourself as the person you aspire to be and ask..."What would they do?"It's a powerful tool for guiding decisions and behavior.So, channel your inner superhero and start making those wise decisions. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Alright, let's talk about a recurring pattern I often see in students and entrepreneurs. Picture this: a feast and famine cycle in lead flow. Sound familiar? Many of us only prioritize marketing when it's a pressing need, like paying bills or filling up a program. But what if I told you there's a better way? It's about setting a standard of consistent action.By making marketing a daily discipline, you create a surplus of demand, which leads to better margins and growth opportunities. So, ditch the start-stop mentality and start pushing that marketing flywheel every single day. That's the key to sustainable business growth. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, big revelation...creating content can transform your business, but the biggest obstacle is often yourself. The fear of judgment, of not being good enough, holds many back. Here’s my advice: first, compare your start to others' beginnings, not their polished present. Second, create a throwaway social media account and practice without fear. Build the muscle, gain confidence, and then go big. On the other side of this hurdle lies unlimited potential. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, here's a little secret to save your relationships: Always ask for permission before connecting people in your network. We've all heard 'your network is your net worth,'...but it's crucial to be intentional. Blindly making connections can waste time and damage friendships. Instead, reach out privately and get the green light first. Guard your time, be the gatekeeper of your attention, and prioritize what truly matters. If this resonates, share it on social media, tag me, and let me know.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

For today's episode, I'll let you in on an exclusive listen to the talk I did at St. Thomas University.I go deep into the power of financial literacy, and the impact of writing for clarity, along with stories of my journey from initial investment to managing a successful real estate portfolio.Whether you're a budding entrepreneur or a seasoned investor, I drop a lot of insights  on navigating the real estate world and leveraging opportunities for substantial growth.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

My dog Prudence has been struggling lately, and it's got me thinking about the fragility of life. Losing a loved one is never easy, so I'm sharing three thoughts on appreciating the time we have. Balancing life's books each day, making each moment count, and living fully despite the specter of death.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com