B2B Breakthrough Podcast podcast

Transforming Brands in the Digital Marketplace with Corey Brown

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In this episode of the B2B Breakthrough Podcast, host Sharon Gai is joined by the Founder and CEO of buffaBRAND Marketing, Corey Brown. Corey has had a slightly unconventional journey from building custom apparel websites to becoming a leading expert in Amazon consulting and Walmart account management. This path has revealed many insights around creating brand strategies, navigating the complexities of e-commerce, and adapting to rapid industry changes, many of which he shares with us on the show. Corey looks at the positives and pitfalls in navigating Amazon’s latest AI innovations, like the new Rufus tool, and discusses the potential risks of AI-driven review aggregation for sellers. Tune in for a whole host of actionable advice for sellers looking to scale their businesses in a competitive marketplace.

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