2899: Xperience 2024: Genesys and a Future of Personalized AI-Powered Experiences

In this episode, we dive into the evolving landscape of AI integration and security with Kara Sprague, Chief Product Officer and EVP at F5. IDC predicts that by 2025, organizations will allocate over 40% of their core IT spend to artificial intelligence-related initiatives. Just as enterprises raced to the cloud, companies today are scrambling to integrate AI into their IT architecture. The challenge? They must cut existing IT costs to remain competitive. We discuss how companies need to implement AI technology quickly and reliably while fending off new cybersecurity threats created by AI. Managing the cost and complexity proves challenging for IT budgets. In previous years, IT leaders rushed to onboard cloud services, only to struggle with network complexity and cloud spend. To avoid repeating these mistakes, enterprises must streamline and conserve IT spend to power and protect their AI-based applications and APIs across various environments—be it the edge, cloud, or on-premises. Kara shares insights on the growing wave of companies reallocating resources to use AI to strengthen and protect their AI-based applications and APIs. She highlights how F5 customers utilize F5’s new AI-based distributed cloud services to support and secure their AI-based apps and APIs across every IT environment. During our conversation, we delve into the crisis and complexity enterprises face with hybrid multi-cloud environments. Apps are now spread across multiple locations, including multiple clouds, SaaS, edge locations, and corporate data centers, increasing operational complexity. This dispersion brings higher costs from siloed operations and inefficient traffic routing, while expanding the API attack surface creates significant security risks. Kara explains how AI will drive more apps, APIs, and associated security risks, necessitating architectural changes to manage these hybrid environments effectively. F5 aims to simplify hybrid multi-cloud management with consistent policies across different environments, making the integration process seamless and secure. We also explore how F5 provides consistent capabilities and flexibility across on-premises, cloud, and SaaS deployment models, ensuring that organizations can maintain robust security and performance. Kara discusses the unique solutions F5 offers for API and distributed cloud security, addressing the growing need for a different approach to securing APIs compared to traditional web apps. One of the critical aspects we cover is how F5 helps protect against AI-powered threats, such as malicious bots, with advanced anti-bot solutions. Kara highlights the importance of developing new security capabilities tailored to the unique vulnerabilities of AI models and services. We reflect on lessons learned from the complexities of cloud adoption and emphasize the need for architectural intent to avoid similar challenges with AI integration. Additionally, Kara shares how F5’s Distributed Cloud solutions simplify networking across environments, significantly reducing appliance upgrade times from hours to minutes. This streamlining of processes allows organizations to focus more on innovation and less on operational burdens. As we look to the future, Kara expresses excitement about the promise and challenges of AI. While AI presents a tremendous opportunity to accelerate digital capabilities, it also requires rethinking architectures and security strategies to manage the associated complexity effectively. Join us as we uncover the real-world impact of AI on IT architecture, the critical importance of API security, and the future of hybrid multi-cloud environments. How are you preparing for the integration of AI in your business? Share your thoughts and join the conversation.

I recently read that 52% of Companies in the Fortune 500 List Have Disappeared Over the Last 20 Years. Another quick search revealed that 1955 v. 2016, only 12% of Fortune 500 Firms remain. I then came across a company that has evolved over four decades to remain at the forefront of financial process automation. Join us in this insightful episode as we sit down with Axel Rebien, CEO of Serrala, a company that has spent 40 years helping businesses cut costs and automate financial processes. Axel shares his unique perspective on leadership, shaped by his extensive background in tech, finance, fashion, and healthcare, and how it influences Serrala's customer-centric approach. In our conversation, Axel delves into the strategic transformation of the CFO role, highlighting how Serrala leverages AI-driven scenario modeling and predictive analytics to provide near real-time visibility into financial health. We explore the importance of customer focus in product development, and how speaking directly with clients ensures that Serrala's solutions solve real-world problems efficiently and effectively. Axel's passion for transforming finance from a strategic gatekeeper to a value creator shines through as he discusses the integration of Serrala's solutions with SAP, enhancing user experience and efficiency for finance teams. He also offers valuable advice for aspiring business leaders on adopting a customer-centric approach and driving innovation. How can AI and predictive analytics redefine the strategic role of finance functions? What does it take to lead a company through four decades of technological advancements while staying true to customer needs? Listen in as Axel Rebien shares his journey and vision for the future of finance automation. Join the conversation and let us know your thoughts on how technology is reshaping the finance industry. How do you see AI impacting financial processes in your organization? Share your insights and let's discuss!

I am live from Sphere 24 in Helsinki in this special Tech Talks Daily Podcast episode. I am pleased to speak with Christine Bejerasco, the Chief Information Security Officer at WithSecure. Christine brings her extensive 20-year experience in cybersecurity to our discussion, offering a unique perspective from the CISO point of view. We dive into what makes Sphere 24 a standout event in the cybersecurity landscape. Christine shares her passion for this participant-driven unconference that brings together experts from diverse backgrounds to tackle the multifaceted challenges of cybersecurity. She emphasizes the importance of collaboration and multiculturalism, highlighting how these elements are integral to the success of Sphere and WithSecure's approach. Our conversation covers the primary challenges CISOs face, particularly in balancing minimum adequate security with proactive cyber defense, especially in resource-constrained environments. Christine provides valuable insights into how exposure management is helping organizations identify and prioritize their most critical vulnerabilities, ensuring a more strategic and practical cybersecurity posture. Christine also shares her thoughts on cyber adversaries' evolving tactics and the importance of embedding security into organizational processes to elevate overall security maturity. We discuss the role of AI in cybersecurity and the necessity of adopting a "secure by design" mindset to build resilient technologies and organizations. Join us for this engaging discussion, during which Christine Bejerasco offers practical advice, forward-thinking strategies, and a glimpse into the future of cybersecurity. Whether you are a business leader, cybersecurity professional, or simply interested in the latest trends, this episode provides knowledge and inspiration. Listen in, and don't forget to share your thoughts with us! For more information, visit WithSecure's website at www.withsecure.com and explore their latest blogs and resources on the evolving cyber threat landscape. Thank you for tuning in to the Tech Talks Daily Podcast from Sphere 24.

In this special episode of the Tech Talks Daily Podcast, I am live from the Sphere Event in Helsinki, joined by Antti Koskela, the interim CEO of WithSecure. Antti, a seasoned global software business executive, brings a strategic perspective on how midmarket companies can navigate the often enterprise-centric world of cybersecurity. During our conversation, we delve into the unique needs of midmarket firms and how WithSecure is addressing these through innovative solutions tailored specifically for them. We also explore the European approach to cybersecurity and how it shapes the strategies and offerings of WithSecure. Antti introduces us to Luminen, WithSecure’s latest GenAI-powered cybersecurity tool designed to enhance the efficiency and effectiveness of IT teams. We discuss how Luminen leverages advanced algorithms to simplify complex tasks, provide contextual guidance, and offer precise, actionable recommendations. This tool aims to democratize cybersecurity by making it accessible and manageable, even for non-experts. Tune in to learn how WithSecure is not only protecting businesses but also enabling them to thrive in an increasingly digital world. Antti’s insights into the future of cybersecurity and the importance of collaboration, or co-security, are invaluable for anyone interested in the latest advancements and strategies in the field. Join us as we explore these topics and more, live from Sphere 24, where cybersecurity professionals and heroes unite to create a safer digital future. Don't miss this engaging discussion with Antti Koskela. Listen, reflect, and share your thoughts with us!  

Are we truly prepared to foster the next generation of female innovators in tech? In this special episode of Tech Talks Daily, I am thrilled to welcome back Clare Hickie, CTO EMEA at Workday, alongside Caroline O'Reilly, Workday’s General Manager of Analytics. Together, they bring a wealth of experience and passion for shaping a more inclusive and diverse tech industry. As we approach International Women’s Day, celebrated on March 8th with the theme 'Inspiring Inclusion,' Clare and Caroline share their insights on the future of females in tech. We delve into the importance of an employee-first mindset, the often-overlooked topic of menopause at work, and the value of industry experience offerings to attract more women into tech roles. Clare and Caroline emphasize why an employee-first mindset is integral for creating solutions based on feedback, ensuring an inclusive workplace for all. They highlight how Workday’s initiatives are setting a precedent for supporting women in tech, including programs to aid women experiencing menopause, thus improving retention and attraction of midlife workers. We explore the barriers that prevent women from progressing in the tech industry, such as stereotypical branding of tech roles and imposter syndrome. Clare and Caroline share how Workday’s "Return to Work" program and skill-based hiring practices are making strides to address these issues. They also discuss how early STEM education outreach, mentoring circles, and employee belonging councils like Women at Workday are crucial for attracting women to tech roles.  Clare and Caroline share strategies for continuous learning and keeping pace with rapid tech advancements, providing invaluable advice for anyone looking to thrive in this dynamic field. They discuss how Workday's "vibe" philosophy fosters unique perspectives and equal opportunities, creating an inclusive tech industry. Supporting menopause at work, Clare and Caroline stress the significance of open discussions and specialized support programs, which play a crucial role in improving retention and attraction of midlife workers. In our conversation, Clare and Caroline also delve into the importance of early STEM education outreach, mentoring circles, and the impact of initiatives like Women at Workday. They highlight the significance of treating diversity as a business goal with data-driven accountability and overcoming imposter syndrome to support career re-entry through Workday's "Return to Work" program. What are your thoughts on how we can inspire more women to pursue careers in tech? Share your insights and let’s continue this important dialogue.  

How has a digital image platform with a legacy of over two decades adapted to the rapidly changing landscape of technology and user expectations? In this episode of Tech Talks Daily, we delve into the fascinating journey of Photobucket with Ted Leonard, CEO of this pioneering company. Photobucket, a platform that supports more than 15 billion images for 90 million users worldwide, has been a steadfast caretaker of memories for over 21 years. Its mission is simple yet profound: to preserve users' cherished moments and ensure they are securely and conveniently shared with loved ones. But how does Photobucket continue to thrive and innovate in the age of AI and ubiquitous cloud storage solutions? Ted Leonard takes us through the evolution of Photobucket, from its early days as a photo hosting solution for MySpace to its current status as a leading independent cloud storage service. He discusses the pivotal shifts the company has made, including the transition to a subscription model focused on privacy and preservation, the challenges they faced in staying relevant, and how they navigated technical debt to deploy new, cutting-edge products. One of Photobucket's latest innovations is "Group Buckets," a feature designed to revolutionize photo sharing and collaboration within communities. Ted explains how Group Buckets offer an effortless way for friends, families, and communities to share and collaborate on photos and videos, enhancing the social aspect of memory preservation. As AI continues to shape the tech landscape, Photobucket leverages this technology not for generative purposes but to enhance user experience through image tagging, automated organization, and facial/object recognition. Ted shares insights on how AI helps streamline these processes and explores the potential of licensing content for AI training models. Throughout our conversation, Ted emphasizes Photobucket's commitment to centralization, community, preservation, and longevity. He discusses the company's carbon-neutral stance and the promise of not selling user data, reinforcing Photobucket's dedication to being a trustworthy guardian of users' digital memories. Join us as we explore the rich history and innovative future of Photobucket with Ted Leonard. How do you see the role of digital platforms in preserving our memories evolving in the coming years? Share your thoughts with us after the episode. Tune in for an enlightening discussion on the intersection of technology, memory preservation, and community, only on Tech Talks Daily.

How does one juggle the intense demands of refereeing professional football and managing channel partners across a vast region for one of the world's leading application security companies? This intriguing balance is the story of Carl Berry, EMEA Channel Director at F5, who joins us on this episode of Tech Talks Daily. Carl joined F5 in March 2022, bringing over 20 years of experience in the IT market, particularly within partner and channel ecosystems. But what sets Carl apart is his parallel career as a Championship football referee, a role that has seen him touted for the Premier League. How do the disciplines of refereeing at such a high level translate into managing over 500 partners in the technology space? Carl shares how the integrity, elite communication, and decision-making skills honed on the pitch have influenced his approach to his role at F5. In our conversation, Carl delves into the synergies between refereeing and his channel director responsibilities. He discusses the importance of integrity and effective communication in both fields and how these traits have shaped his leadership style. We also explore the current technology trends Carl is observing, including multi-cloud networking, the growth of app/API security, and the rise of generative AI. Carl offers his insights on the unexpected growth in the retail vertical last year and shares his perspective on the technologies that failed to meet expectations. He advises channel partners on the importance of embracing and demystifying AI, focusing on practical business outcomes rather than getting bogged down by the complexities of the technology. Join us as we unpack Carl Berry's unique journey and gain valuable insights into the evolving landscape of technology and channel partnerships. What skills from your own unique experiences do you bring to your professional life? Share your thoughts with us after the episode. Tune in for an engaging discussion that bridges the worlds of football and cybersecurity, only on Tech Talks Daily.

Are you curious about how AI and automation can revolutionize your content creation and marketing strategies? In today's Tech Talks Daily Podcast episode, I sit down with James Taylor, founder of PowLeads, to explore the cutting-edge tools and techniques transforming the industry. From summarizing calls and generating action items with Read AI to automating workflows using Make.com and Zapier, James shares his insights on how these technologies can streamline your processes. We also dive into the capabilities of ChatGPT for script and content outline creation and discuss the innovative Auto Alchemist for automating video and image production. James, with his rich background in video production, animation, and marketing, has pivoted towards AI-driven solutions to help businesses enhance their brand presence on platforms like LinkedIn and TikTok. He emphasizes the importance of maintaining a human touch in AI-generated content by editing and adding your own voice. Discover how AI will shape the future of personal brand avatars and learn about the significance of clear use cases for successful AI integration. Whether you're an entrepreneur or a seasoned marketer, this episode offers valuable insights into leveraging AI and automation for impactful content creation and marketing. Join us as we discuss: The journey of James Taylor from video production to AI and marketing automation. The role of AI tools like Read AI, Make.com, Zapier, ChatGPT, and Auto Alchemist in content creation. The future of AI in creating personal brand avatars and enhancing content authenticity. Balancing innovation with the human element in content creation and marketing. Tune in to gain actionable strategies and stay ahead of the curve in the ever-evolving landscape of AI and content marketing. How is your organization leveraging AI to boost its content creation efforts? We'd love to hear your thoughts. Share your insights with us and continue the conversation. Stay connected for more thought-provoking discussions on the Tech Talks Daily Podcast, and remember to explore the latest technological advancements with us. Until next time, keep innovating and pushing the boundaries of what's possible in content creation and marketing.  

Have you ever wondered how sustainability and advanced AI can converge to shape the future of customer experiences? In this episode, we sit down with Peter Graf, the Senior Vice President of Strategy at Genesys, live from Xperience 2024, to delve into the groundbreaking innovations driving the future of personalized, AI-powered customer interactions. Join us as we explore the pivotal role of sustainability in technology with Genesys Cloud operations now achieving carbon neutrality. Peter sheds light on how this milestone was reached and what it means for the broader tech industry. We also dive into the latest enhancements in the Genesys Cloud platform, including new AI capabilities like Copilots, Virtual Agents, and Empathy Detection, designed to revolutionize customer and employee experiences. We'll discuss the impact of these innovations on real-world businesses, featuring success stories from Virgin Atlantic, Modivcare, Kiwibank, and the National Domestic Hotline, all of whom have harnessed Genesys' solutions to achieve remarkable results. As the landscape of AI and customer experience continues to evolve, Peter offers insights into the strategic partnerships and forward-thinking approaches that position Genesys at the forefront of this transformation. From managing customer journeys with deeper insights to the integration of social media analytics through the acquisition of Radarr Technologies, this episode is packed with valuable information for anyone interested in the intersection of AI, sustainability, and customer experience. Tune in to discover how Genesys is not only accelerating the future of AI-driven customer interactions but also ensuring these advancements are sustainable. What does the future hold for AI in customer experience? How can businesses leverage these tools to enhance both customer satisfaction and operational efficiency? Share your thoughts and join the conversation as we explore these critical questions and more. Don't miss this engaging discussion with Peter Graf, and be sure to share your insights on how AI and sustainability are reshaping the tech landscape.

Have you ever considered what goes into the products you use every day, from the shampoo in your shower to the battery powering your electric vehicle? In this episode, we explore the transformative world of Syensqo, a company at the forefront of the green energy transition. Our guest is Mike Finelli, Syensqo's Chief Technology & Innovation Officer and Chief North America Officer, who brings over 30 years of experience in the chemical industry to the table. Mike will delve into how Syensqo is leading the way in developing essential materials for electric vehicle batteries, with a particular focus on their groundbreaking work in lithium-ion battery components. As North America’s largest production facility for polyvinylidene fluoride (PVDF) gears up to open in Augusta, Georgia, Mike will share insights on how this new site will play a critical role in the U.S. "Battery Belt," driving the clean energy transition. We’ll also discuss Syensqo’s innovative use of artificial intelligence to revolutionize chemical production, making processes more efficient and environmentally friendly. Mike will explain how AI is leveraged in their R&D labs, leading to breakthrough discoveries that push the boundaries of what's possible in sustainable technology. Join us for a deep dive into the megatrends shaping our future—lightweighting, electrification, and advanced connectivity—and learn how Syensqo is not just keeping up but setting the pace for industrial decarbonization. How are they managing to stay ahead in an industry that's rapidly evolving? And what can other businesses learn from their approach to innovation and sustainability? As we uncover the layers of Syensqo’s strategic vision, we invite you to ponder: How will these advancements change the products you use daily and the world at large? Share your thoughts with us after the episode.