The Painting Possibilities Podcast

In this episode Ashley shares insights on creating for "the portfolio" versus for the paycheck.Key takeaways:Some jobs are for building your portfolio, others are for income, and knowing the difference is crucial.Showcase work in your portfolio that you want to do more of, not just what pays.Don't be afraid to turn down jobs that don't align with your style or goals.Unique circumstances in projects can be great portfolio pieces if you want to repeat them.Chapters00:00 Introduction and podcast overview01:56 Rosie O'Donnell's story of bravery and luck03:49 The importance of bravery in taking opportunities04:45 Getting back into meditation and mindfulness07:03 Choosing projects for your portfolio versus paycheck08:54 Examples of portfolio work: large murals, unique projects12:49 What to include in your portfolio and what to avoid16:07 Jobs for the paycheck: styles and projects to avoid in portfolio19:50 Handling projects you don't love but pay well23:09 The value of style and subject matter in portfolio building24:56 Final thoughts and encouragement to take brave stepsYou can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠⁠⁠Materials I use⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My booking and CRM systems⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com⁠⁠⁠⁠

In this episode I dive into the real work behind the shiny finished photo. If you ever wondered, "How did she get that job?". It's not the highlight reel, it's the REAL real. 01:54 Initial contact and project scope05:14 Managing delays and scheduling challenges09:50 Working with big organizations and client collaboration15:06 Preparing for outdoor painting in Florida's climate19:56 Using boom lifts and safety considerations24:47 Overcoming technical challenges with equipment30:09 Community reactions and project impact34:49 Reflections and lessons learned40:10 Final thoughts and resourcesYou can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠⁠Materials I use⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My booking and CRM systems⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com⁠⁠⁠⁠

If you listen to only 1 episode this year, let it be this one! I'm getting real about how I vet clients. Specifics on:What boundaries I set before I ever start painting.How I deal the endless requests for editingWhy someone else's business in the same industry can look different and that's a okay! Your business - your rules01:47 Defining Personal Boundaries in Art Business03:02 The Importance of Vetting Clients13:23 Color Theory and Hex Code Matching18:16 Establishing Communication Boundaries22:26 Managing Client Expectations and RevisionsYou can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠Materials I use⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My booking and CRM systems⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com⁠⁠⁠

This week I'm sharing all about the equipment (ladders, scaffolding, and lifts!)Plus a little snaffu I ran into on a scissor lift recently. Did I mentioned I'm scared of heights? You can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠Materials I use⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My booking and CRM systems⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com⁠⁠

03:12 Balancing Creativity and Motherhood06:04 Navigating Business Decisions and Pricing Flexibility08:55 The Importance of Community and Connection09:53 Learning to Surf: A New Adventure21:06 Lessons from Surfing: Embracing the Beginner's Mindset26:53 The Value of Asking for HelpYou can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠Materials I use⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My booking and CRM systems⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com⁠

I'm answering your questions!Dive in with me as I share how I get customers, how introverts can win in biz, and window painting (is it worth it?).TakeawaysThis podcast has personally helped me grow.Approaching businesses can be done through email.Introverts can thrive in the art world.Starting with personal projects can lead to opportunities.Window painting is a low-cost entry point for artists.Networking in local communities is essential.Embrace imperfection in your creative journey.Consistency and practice lead to improvement.Be afraid to put yourself out there, but do it anyway!Chapters00:00 Introduction to Painting Possibilities Podcast01:03 Engaging with the Audience: Questions and Feedback01:45 Approaching Businesses for Art Services10:55 Navigating Introversion in the Art World12:15 Starting a Window Painting Business16:50 Embracing Imperfection and ProgressYou can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:Materials I use ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My booking and CRM systems⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠www.ashleycassens.com

A little throwback to Cribs, but artist edition!There will be early 2000s references! Stay for it. You can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠⁠⁠⁠⁠⁠⁠Honeybook⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠

This is my most asked questions so far - What happened with the client whose payment was late? An update up top, plus why all those small things you're doing consistently is working in your favor. Perfect sucks. ;) You can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Honeybook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠

4 Things I'm really cool with automating (let it be EASY!) in my art studio. You can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Honeybook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠

"Artists, they're just like us!"I'm laying out some truly embarassing mistake I've made in my art business. I hope you leave with a chuckle. You can join my newsletter here:⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ashleycassens.com/subscribe ⁠⁠⁠⁠⁠⁠⁠⁠⁠My FREE mural mock-up course:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/mural-mock-ups-made-easy-a-simple-guide-for-non-techy-artists-no-procreate-needed⁠⁠⁠⁠⁠⁠⁠⁠⁠Portrait painting course:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ashleycassens.podia.com/view/courses/let-s-get-real-how-to-paint-realistic-portraits-with-oils-on-fabric⁠⁠⁠⁠⁠⁠⁠⁠⁠Resources I love for Artists:⁠⁠⁠⁠⁠⁠⁠⁠⁠Honeybook⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠My actual contract⁠⁠⁠⁠⁠⁠⁠⁠Social:⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠