The Maker's Way

00:30 Who we are and why we work together8:06 Why we started the grant16:26 Most common questions about the grant. 21:25 Why we ask an application fee33:12 The judging process & the criteria we use to select the recipient49:00 Free feedback calls for all applicantsApply for the grant hereMore information about the grant herePast grant winners here

2:56 Why 2024 was my best year yet5:08 Why I made $20K less in 20257:45 Business isn't linear10:04 I struggle with online sales13:07 Full breakdown of 2024 and 2025 sales numbers20:24 How much of my revenue was expenses and taxes24:09 Making double what I made at my last full time jobFREE All-In-One TrackerHow to Find Markets that Guarantee ProfitThe Formula for Consistent $1000 MarketsNEW - The Maker's Pricing Bible

This episode I chat through my market bag and everything I always have with me at markets. How I light up my market booth at night (+ some options for battery packs and power)My Amazon storefront where I buy lots of my tools and supplies

01:39 Do not use items like this is your display booth05:16 People need to know what you're selling within 2 seconds8:42 Why you want people to touch & pick up your items12:15 Displaying items like this increases the chances of a sale16:55 Tuning into these unconscious shopper habits will grow your salesDouble your market sales with these Display Booth SecretsFollow me on Instagram

00:00 Introduction my journey02:06 Why picking a focus matters07:04 Why NOT picking a focus will cost you11:56 Finding your niche: a personal story17:10 Why listening to your customers matters24:32 Balancing passion and customer demandMake What You Love & Make Profit (I made $70K selling at markets last year following this strategy)

00:00 Introduction to the Makers Way Podcast01:30 The Journey of a Handmade Maker03:51 Balancing Business and Creativity12:05 Understanding Business Fundamentals19:50 Narrowing Your Focus for Success27:01 Maintaining Creative Play in Business35:22 Creating Content from Creative PlayHow to make what you love & make profitMy favourite phone holderHow I hit consistent $1000 Markets

Chatting all about the strangest, most frustrating and disappointing experiences I've had selling consignment and what I've learnt from it all.2:20 - Getting kicked out of a consignment shop17:26 - The store owner didn't want to pay me27:27 - I cancelled the agreement a day before drop-off28:28 - Found out a store closed through Facebook29:25 - Consignment store ghosted me32:58 - Non-negotiables for me when I decide who to work with now

Chatting about all things consignment/wholesale on this week's episode. Topics:How to chose the right shops to sell atHow to price - should your prices be higher than retail?How to chose items that will actually sellWhat to do if your items aren't sellingThe difference between selling consignment vs wholesale.Shelf fee vs consignment %Links:The Formula for Consistent $1000 MarketsMake What You Love & Make ProfitFREE Pricing Calculator

In this episode Shawna shares her journey towards achieving consistent $1000 dollar market days. She talked about the 2 reasons she had her first $1000 day in her first year of doing markets, and the 4 reasons why she did not achieve consistent $1000 days until 2022.She also discusses some personal updates, including her pregnancy and life changes, and reflects on the challenges she's had in her business as a result. 1:25 Life Updates4:00 This is how many $1000 days I've had year by year7:50 How I hit my first $1000 day in 201914:25 Mistakes that were stopping me from having consistent $1000 days30:30 The Formula for Consistent $1000 Markets Get the Formula for Consistent $1000 Markets 28 Page guide - Money Back Guarantee: If you complete this guide and apply the strategies to your business and do not have $1000 market within 6 months, I will refund you the cost of the guide.

In this episode of the Makers Way podcast, Shawna discusses the essential elements of creating a strong brand identity for handmade businesses. She emphasizes the importance of visual consistency, finding a niche, and connecting emotionally with customers to enhance perceived value and drive sales. Shawna shares her personal experiences and practical tips for establishing a cohesive brand that resonates with customers and encourages them to invest in your products.00:00 Building a Strong Brand Identity02:28 The Importance of Visual Consistency04:41 Narrowing Your Focus: Finding Your Niche07:22 Creating Emotional Connections with CustomersIf you need more guidance on this, THIS could help or THIS.