The Created Economy

She's one of the leading journalists chronicling the Creator Economy and we're excited to welcome her to "The Created Economy." While at the tech and business publication The Information, Kaya Yurieff has been at the forefront of documenting the industry, with her newsletter being a must-read. She also spearheads her outlet's Creator Economy database, which tracks startup funding. In this episode, Gregarious Narain and Ken Yeung discuss with Kaya her interest in the Creator Economy, the next big thing, and much more. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

He's an investor, startup entrepreneur and someone who worked at one of the biggest social/creator platforms on the internet today. Benjamin Grubbs chats with Gregarious Narain and Ken Yeung in this episode of "The Created Economy" about the work he's doing at Next 10 Ventures and how he's helping creators with his two (yes that's right!) startups, Creator+ and Kollyde. Plus, we chat about his time at YouTube in which he worked with creators in the Asia-Pacific region. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

Pets are perhaps the most influential online because who doesn't love following cute dogs, cats, hamsters, rabbits, pigs or other animals online? One of the biggest stars of today is Maxine. You may better recognize her by her social media handle @MadMaxFluffyRoad. She's famous on TikTok and Instagram and she's an adorable corgi to boot. In this episode of "The Created Economy," Gregarious Narain and Ken Yeung chat with Maxine's dad and handler Bryan Reisberg to talk about their path to becoming #creators. Plus, the idea behind the hit pet carrier backpack, the Maxine One, and much more! Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

Yiying Lu is a renowned artist, perhaps most well-known for creating the "Fail Whale" illustration now synonymous with Twitter outages. She has also designed popular emojis. Beyond that, she's ventured into the Web3 space, creating NFTs and is writing her first book. In this episode of "The Created Economy," Gregarious Narain and Ken Yeung chat with Yiying about her passion, how she views the Creator Economy, and how she tries to help people realize their full potential. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

He's one of the leading business and technology reporters, having written for Ad Age, Recode and now Bloomberg. For more than seven years, Mark Bergen has reported on the inner workings of Google, and this fall, his first book about the company is published: "Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination." Gregarious Narain and Ken Yeung sit down with Bergen to hear what he learned about one of the biggest and most influential platforms of our digital lives. Plus, what surprised him during his research, how YouTube catered to creators, the explosive growth of the company, and much more. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

Brendan Gahan is a partner and chief social officer at Mekanism, a leading creative agency specializing in "storytelling for emerging media." He can also be considered a creator whisperer, helping brands work with influencers to create viral and impactful campaigns.  In this episode of "The Created Economy," Gahan sits down with Gregarious Narain and Ken Yeung to discuss the future of the Creator Economy. We chat about industry economics, the evolution of authenticity, fun campaigns he's worked on, metrics that matter, and more. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

Patreon stands out like a beacon in the Creator Economy. In this episode of "The Created Economy," Ken Yeung speaks with the company's Head of Creator Partnerships, Avi Gandhi. Hear about his experience as a digital talent agent for one of the world's premier agencies, William Morris Endeavor (WME), and his journey to Patreon. Gandhi shares what excites him about the Creator Economy, his POV on emerging competitors, the evolution of the platform, what's next for Web3 and NFTs, and his expectations of VidCon. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

Are you a brand interested in launching a podcast but have no clue on how to get started? Pod People is a marketplace for podcast production. Find the right team for you, no matter the type of the show. In this episode, Gregarious Narain and Ken Yeung speak with company founder Rachael King to learn more, including mistakes businesses make in standing up their shows, the four stages of podcast production, how you can get involved with Pod People, and more. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

Chris Pirillo is an OG creator on the internet. He launched the blogging platform Lockergnome in the early dot com days and organized the popular Gnomedex technology and culture conference for a decade. He joins Gregarious Narain and Ken Yeung to look back at how being a creator has changed, the impact of the algorithms of social media platforms, finding the right "place" for you online, struggles creators face ("You have to be your own champion"), and what he's doing next with MakerDeck. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.

TipSnaps is a platform enabling creators to monetize their content with an emphasis on People of Color. Its founders Lyonel Dougé and Vic Boddie sit down with Ken Yeung in this episode to talk about how their startup is taking on Patreon, their unorthodox way to fundraise, and the unique reverse crowdfunding campaign it offers for content creators called Tip Pools. Check out our website for more info at https://www.createdeconomy.com and get the latest Creator Economy news on Flipboard: https://www.flipboard.com/@CreatedEconomy.