Episode 315: Rule #2 - The Object Of Our Desire

In this episode of The Alpha Male Coach Podcast, we explore the true purpose of relationships—not just romantic partnerships or friendships, but all forms of relationships, including those with family, children, places, objects, and even the self. From a spiritual perspective, relationships are not random or superficial—they are the spiritual technology through which we evolve, grow, and transform our energy.Kevin introduces a foundational idea: for any religion or spiritual path to be truly valuable and unified with others, it must contain two essential components—generosity and ego transcendence. In other words, all spiritual growth is about giving more and taming the self-centered mind. This principle becomes the lens through which we examine every relationship in life.Through this lens, Kevin explores how all relationships serve a dual purpose. They are either:An opportunity to give more—to love, to serve, to support, or even just to offer gratitude; orAn opportunity to let go—to witness our reactivity, confront our triggers, and dissolve the ego’s grip on our identity.He dives deep into the four special types of relationships that most men encounter:Family: These are karmically chosen bonds, often challenging, always deeply significant. Family members are permanent teammates who mirror your deepest lessons and patterns.Marriage/Partnership: A profound spiritual alliance, whether arranged or chosen, that intensifies your growth. Your partner is meant to activate your karma—and support you in transforming it.Children: Souls who choose you as their parent for karmic work. Especially in their early years, they help you grow by mirroring your energy back to you.Friends: These are energetic guideposts that shift and evolve throughout life. They reflect where you are on your journey and offer both support and challenge.Kevin explains how these relationships are not random, but energetically aligned to provide exactly the lessons, opportunities, and support your soul needs to play the “game of life.” He reframes relationships not as static roles but as vehicles of consciousness, constantly evolving and always offering a chance to become more proactive, more conscious, and more connected.Ultimately, this episode is a reminder that relationships are how we play the game. They’re the medium through which we practice the real rules: to give generously and to subdue the ego. When you understand that, you no longer take relationships personally or cling to them permanently—you begin to see them as sacred tools in your spiritual evolution.Whether you’re navigating family dynamics, romantic challenges, fatherhood, or shifting friendships, this episode gives you a powerful framework to understand your relationships and use them to elevate your alpha.

In this episode of The Alpha Male Coach Podcast, we go deep into the illusion of time scarcity and how to shift from managing your schedule to mastering your consciousness. The truth is, brother—time is not your enemy. It’s not even the problem. The belief that you don’t have enough time is a story you've been conditioned to tell yourself, and it’s holding you back from living in alignment with your true purpose.You’ll hear a full breakdown of what a conscious, intentional day looks like—from daily spiritual connection and journaling to workouts, team calls, gardening, volunteering, falconry, and more. This isn’t about productivity for the sake of efficiency. It’s about sacred prioritization. Every action I take is a conscious decision, and every commitment is aligned with the man I choose to be. I lay it all out so you can see how it’s not about doing more, but about deciding clearly and intentionally what belongs in your life—and what doesn’t.We also talk about the calendar, not as a constraint, but as a tool of liberation. When you live on your calendar, you take ownership of your time. You become the author of your days. That doesn’t mean rigidity—it means structure with flow. It means listening to the movement of your inner world while honoring the agreements you've made with yourself.Throughout the episode, I offer practical strategies to transform your relationship with time. I show you how to prepare ahead of time with future-focused thinking, compelling reasons, and decision-making. Then I give you tools to navigate the moment—pausing, asking the deeper questions, and remembering who you are as consciousness.This episode isn’t about fitting more into your schedule. It’s about removing the illusion that you’re a victim of your calendar. It's a reminder that time bends to your belief. That reality is your reflection. That everything you’re not doing is either something you’re avoiding or something you haven’t chosen yet.If you’ve ever told yourself you don’t have enough time—this one is for you. Not to hustle harder, but to wake up. To shift into alignment. And to create from the truth that you already have everything you need.This is not time management. This is energetic mastery.In this episode, you’ll learn:Why "not enough time" is a belief, not a factHow to consciously design your life and calendarThe power of choosing your priorities with intentionDaily practices that anchor you in connection and presenceHow to shift from reaction to creation in your use of timeWhy buffering and distraction steal your life forceHow to start living from expanded consciousnessTime is eternal. You are the one who creates what to do with it. Choose wisely, brothers.Elevate Your Alpha.

In this powerful episode, Kevin breaks down the core “game” we’re all playing as human beings — the game of life — with clarity and passion. Brothers, Kevin reminds us that everything we truly desire in life ultimately comes from one source: energy, consciousness, or “light.” He challenges the common beliefs rooted in the matrix or “beta condition” — the illusion that we’re here just to pursue wealth, family, legacy, health, travel, or even truth itself. These are all external byproducts, reflections of deeper inner work, and temporary pleasures felt through our five senses.The real purpose, Kevin teaches, is to desire to earn the Light of consciousness expansion — to score points in life by receiving and embodying more light, more energy, more presence. It’s not about the external results themselves, but about the internal awakening and transformation behind those results. This episode serves as the foundation for understanding the true “rules” of this game we’re playing — the spiritual laws that govern consciousness and energy exchange.Kevin also introduces the concept of the Alpha state — the awakened, sovereign human who remembers their divine purpose and is actively correcting the course of their life through spiritual correction and karma balancing. Unlike the beta condition, which is reactive and trapped in the matrix of confusion, the alpha actively transforms darkness into light, chaos into order. The external world is both a mirror reflecting our internal imbalances and a reward system showing what we’ve earned through spiritual work.Throughout the episode, Kevin emphasizes that this path is not religious or dogmatic. It’s a technology and science of living, non-sectarian and universal, designed to empower us to bring light into every aspect of our human life — relationships, work, health, and beyond. You don’t need to abandon your daily life or run away to a monastery; you can walk this path right here and now, fully engaged in the world but not controlled by it.Kevin acknowledges how difficult this game can feel, especially when you’re “down” — emotionally, financially, or spiritually. But that is precisely the moment when your transformation can accelerate rapidly. He encourages brothers to step into their power, to enroll in the academy — a space to learn, awaken, and evolve — and to begin their journey of spiritual correction. This process will lead to rapid results, fulfillment, peace, and joy.In closing, Kevin calls all brothers to wake up now. The alpha essence is never lost; it’s simply been buried under the beta condition, ego, and matrix illusions. The alpha is your heart, your soul — your true self. This is your destiny: to live a life full of light, love, and purpose by embracing your role as an alpha vessel in this game.Until next time, brothers — elevate your alpha and step fully into the spiritual game of life.

In this powerful episode, Kevin takes you on a deep dive into the true nature of reality and the fundamental rules of the game we call life. Most people live trapped inside what Kevin calls the “Matrix” — the small, visible portion of reality that we can see, hear, touch, taste, and smell. But this matrix makes up less than 1% of all that exists. The other 99% is the endless realm — an invisible energetic dimension of consciousness, thought, and spiritual DNA that governs the cause behind every effect we experience in the physical world.Kevin explains the concept of cause and effect through the famous butterfly effect: how the flap of a butterfly’s wings on one side of the world can set off a chain of events leading to a tornado thousands of miles away. This illustrates how everything is connected energetically, even if we cannot perceive it directly. Our everyday actions, even as small as slamming a car door, ripple through this unseen realm to create effects far beyond what we imagine.The challenge for most of us is that we live focusing only on the matrix — the shadows on the wall — trying to change our lives by adjusting surface-level events. But true, lasting transformation can only happen when we connect to the endless realm, the spiritual source where the root causes lie. Kevin uses the analogy of a shadow on the sidewalk: you cannot move a person’s arm by touching their shadow; you must reach the arm itself to create real change.Throughout history, great minds like Thomas Edison, Albert Einstein, Isaac Newton, and spiritual leaders such as Jesus, Muhammad, Moses, and Siddhartha have tapped into this endless realm to bring forth life-altering inventions, ideas, and teachings. They accessed the alpha state — the true source of power and creation — enabling them to shape reality beyond the physical.Kevin invites listeners to recognize the two basic realities we live within: the matrix (the limited physical world) and the endless realm (the vast energetic dimension). To win the game of life, you must learn to live fully in the world without being trapped of the matrix. By expanding your awareness beyond the less than 1% and stepping into your alpha state — your true spiritual DNA — you gain the ability to see clearly, act consciously, and create meaningful change.This episode is a call to awaken from the illusion of limited perception and to elevate your consciousness. It offers a foundational understanding of why most people feel stuck, powerless, or disconnected, and shows how connecting with the endless realm is the key to breaking free and mastering the game of life.Join Kevin on this journey as he guides you to lift the fog, find clarity, and harness the unseen forces shaping your reality. Elevate your alpha — your true power lies beyond the matrix.

In this episode, we dive deep into one of the most transformative spiritual practices: doing the opposite of what your ego tells you to do. This teaching isn’t just about being contrarian—it’s about understanding that the opponent, the ego, is a force that contracts your consciousness and diminishes your vessel. And just like any force—like gravity—it can be resisted. Not with hatred or struggle, but with awareness, with repetition, and with action rooted in love and higher intention.We begin with the recognition that modern life is full of subtle temptations to remain asleep: to complain instead of appreciate, to judge instead of love, to react instead of respond. These are not just behavioral habits, they are spiritual exercises handed over to the ego. But when we choose to do the opposite—to act with consciousness instead of compulsion—we begin the process of inner expansion.Drawing from my past experience as a fitness trainer and coach, I offer a powerful metaphor that brings this lesson home. Just like physical strength is built through resisting gravity—through deadlifts, squats, and bench presses—spiritual strength is built by resisting the opponent. The force of the ego, like gravity, is not “bad.” It exists to serve your growth. When you lift against it, you get stronger. But when you surrender to it, you atrophy—physically, mentally, emotionally, and energetically.I share stories from my time volunteering with hospice patients to illustrate this even further. When the body is no longer resisting gravity, when movement ceases and the vessel weakens, we see what happens in the absence of resistance. The same happens in consciousness: when we stop working against the ego, our inner strength fades. We lose access to joy, love, gratitude, confidence, and generosity—not because these energies aren’t real, but because we no longer have the capacity to hold them.Brothers, everything is energy. Everything is consciousness. Reality itself is a projection, a 3D hologram flowing from the fourth-dimensional source. You are not here to be a passive observer of that projection. You are here to master the game—by knowing the rules, studying your opponent, and practicing your strategy.The Academy for Conscious Expansion exists for that very purpose. Just as a coach guides your physical form through training, I’ve built a space to guide your consciousness through transformation. And while this podcast offers the universal rules and teachings, the Academy offers the tools and mentorship to begin applying them directly in your life.So if you’re ready to do more than understand—if you’re ready to practice—then your path is right here. Begin by doing the opposite of what your ego suggests. Step into the arena, lift the weight, and watch your vessel expand. This is how you elevate your alpha.

In this powerful episode, we dive deep into the nature of the “opponent” — the ego-driven force within us that perpetuates selfishness, pain, and separation. The core message revolves around how this opponent continuously pushes us into patterns of egocentricity, fear, doubt, jealousy, and suffering, keeping us trapped in a cycle of repeated pain and ignorance. But the good news? The Source has already given us a way to rise above this force and reclaim the pure consciousness and everlasting happiness that was originally ours.The episode breaks down four crucial ways the Source empowers us to overcome the opponent:First, we are able to feel potential pain without having to experience the full blow of actual pain. This is the mercy built into the game — a protective measure allowing us to confront challenges without being destroyed by them.Second, we can let the ego take the hit instead of the soul taking the hit. The ego is a false self, a mask crafted by the opponent to keep us trapped in selfishness and suffering. By allowing the ego to suffer and absorb the pain, the soul remains unharmed and free to move toward greater awareness and freedom.Third, the game asks us to choose short-term pain over long-term suffering. This is the essence of renouncing selfishness. Though letting go of ego-driven desires hurts — and it hurts deeply — this initial pain is a shortcut to breaking free from the cycle of long-lasting pain, disease, emotional turmoil, and repeated lifetimes of suffering.Fourth, constant awareness of the pain and its purpose is essential. Recognizing that the pain inflicted by the opponent is a signal, a challenge designed to lead us toward greater consciousness, helps us endure and even welcome the discomfort. This awareness transforms pain from an enemy into a guide.The episode further unpacks how selfishness is not simply a human flaw but the opponent’s primary tool, disguised under countless expressions like jealousy, anger, fear, and doubt. It’s the force behind every global and personal problem — poverty, disease, environmental destruction — reflecting the collective ego’s effect on the world.Yet, the opponent isn’t an evil entity but rather a force working for the Source’s ultimate purpose: to push us to grow and earn our way back to pure consciousness — a state of love, abundance, and joy. It’s a challenging journey, often taking lifetimes, but one worth every struggle.The episode closes with a call to brothers everywhere to renounce selfishness, embrace selflessness, and face the ego’s challenges head-on. To welcome humiliation, embarrassment, and the “death” of the false self as the path to true freedom. To understand that the external world is a mirror of our inner state and that miracles happen when we overcome our ego-driven nature.In embracing this truth, we find the power to break free from the opponent’s grip and elevate our alpha — our pure consciousness — toward the happiness and peace that awaits us beyond the game.

In this powerful episode, we dive deep into the nature of the “opponent” — the ego-driven force within us that perpetuates selfishness, pain, and separation. The core message revolves around how this opponent continuously pushes us into patterns of egocentricity, fear, doubt, jealousy, and suffering, keeping us trapped in a cycle of repeated pain and ignorance. But the good news? The Source has already given us a way to rise above this force and reclaim the pure consciousness and everlasting happiness that was originally ours.The episode breaks down four crucial ways the Source empowers us to overcome the opponent:First, we are able to feel potential pain without having to experience the full blow of actual pain. This is the mercy built into the game — a protective measure allowing us to confront challenges without being destroyed by them.Second, we can let the ego take the hit instead of the soul taking the hit. The ego is a false self, a mask crafted by the opponent to keep us trapped in selfishness and suffering. By allowing the ego to suffer and absorb the pain, the soul remains unharmed and free to move toward greater awareness and freedom.Third, the game asks us to choose short-term pain over long-term suffering. This is the essence of renouncing selfishness. Though letting go of ego-driven desires hurts — and it hurts deeply — this initial pain is a shortcut to breaking free from the cycle of long-lasting pain, disease, emotional turmoil, and repeated lifetimes of suffering.Fourth, constant awareness of the pain and its purpose is essential. Recognizing that the pain inflicted by the opponent is a signal, a challenge designed to lead us toward greater consciousness, helps us endure and even welcome the discomfort. This awareness transforms pain from an enemy into a guide.The episode further unpacks how selfishness is not simply a human flaw but the opponent’s primary tool, disguised under countless expressions like jealousy, anger, fear, and doubt. It’s the force behind every global and personal problem — poverty, disease, environmental destruction — reflecting the collective ego’s effect on the world.Yet, the opponent isn’t an evil entity but rather a force working for the Source’s ultimate purpose: to push us to grow and earn our way back to pure consciousness — a state of love, abundance, and joy. It’s a challenging journey, often taking lifetimes, but one worth every struggle.The episode closes with a call to brothers everywhere to renounce selfishness, embrace selflessness, and face the ego’s challenges head-on. To welcome humiliation, embarrassment, and the “death” of the false self as the path to true freedom. To understand that the external world is a mirror of our inner state and that miracles happen when we overcome our ego-driven nature.In embracing this truth, we find the power to break free from the opponent’s grip and elevate our alpha — our pure consciousness — toward the happiness and peace that awaits us beyond the game.

In this multi-part episode, we go deep into the game of life — not as it appears on the surface, but as it truly is in the unseen world of consciousness, energy, and soul design. This isn’t about philosophy or religion. It’s about remembering. It’s about returning. It’s about rising.In Part 1, we begin with the “who” — who you truly are beneath the illusions. You are not the body. You are not your thoughts. You are not your beta condition. You are the vessel designed to receive and radiate endless energy. You are the alpha state, the spark of the Source, sent here not to suffer but to succeed — to remember your divinity, to overcome the illusion of separation, and to return home with more than you left with.In Part 2, we dive into the “why” — why you came here. We explore the divine intention behind your descent into this realm of contrast and duality. You didn’t fall by accident; you came to transform lack into abundance, pain into power, and illusion into truth. You came to earn what was once given freely — to become a creator like the Creator. And we introduce the key player in this journey: the opponent, the force that appears negative but ultimately serves your elevation.In Part 3, we explore the “how” — how the fall happened, how the opponent infiltrated the vessel, and how low self-worth became the greatest lie ever told. Through metaphor and story, we uncover how temptation lured us into short-term pleasure, how shame disconnected us from the Source, and how the ego — the voice of the opponent — became the dominant operating system for humanity. But this isn’t a story of defeat. It’s the beginning of the awakening.This episode sets the stage for learning how to play the game — to know the rules, develop your strategy, and practice with purpose. Because when you do, brother, you win. And when you win, you earn the energy, the light, the love that has always been yours.Next week, we go deeper into the opponent’s use of pain — and how to transcend it.

Life, as we experience it, isn’t random. It’s a game. And here’s the catch: we’re not just players; we signed up for this. We agreed to step into these bodies, with all the limitations and struggles, because we knew that the deeper our experience, the closer we would get to the light we all seek. That light is our true nature — pure, endless, radiant energy. But there’s a catch: we don’t just get to have it handed to us. We have to earn it.Now, I know this might sound like a lot of philosophical fluff. But bear with me. The reason life feels hard sometimes, why we’re constantly facing challenges, is because we’re learning how to interact with the energy around us in a way that brings us closer to that light. Every challenge, every setback, is an opportunity to choose again, to let go of fear, to move through resistance, and to step into something higher.You’ve heard of the ego, right? It’s the part of us that wants control, that wants to keep us separate, that always wants to react from a place of fear. It’s not the enemy, though. It’s a tool — a part of the game that helps us grow. But here’s the thing: when you’re aware of the ego, you don’t have to be ruled by it. It’s like any tool. You can use it or you can let it use you. The more you choose love over fear, the more you expand your ability to give, to love, to be present, to hold space — and in that space, you find light.And here's where it gets really interesting: giving is not about overgiving, people-pleasing, or pretending to be selfless. True giving comes from a place of wholeness. You cannot give what you don’t have. So, if you’re feeling drained, or if you’re giving out of obligation, that’s not true giving. It’s a transaction. And you’re missing the point. True giving is when you’re full of your own energy — and when you give from that place, it doesn’t deplete you. It amplifies you.Let’s talk about the vessel for a moment. The vessel is you. It’s me. It’s every human being walking this earth. We are all one, even though we look different and act different. When you interact with someone, you’re interacting with another piece of your own soul. Every judgment you cast, every act of kindness, every word of encouragement — it’s all happening within the collective energy of humanity. The more you embody love, the more the collective energy rises. And you rise with it.Remember: this is not about bypassing the hard stuff. Life is a game, but that doesn’t mean it’s all sunshine and rainbows. It means that the struggles, the pain, the challenges, are all part of the process. They’re part of the game. And when you face them with conscious awareness, with presence, you earn the light — and that light becomes a part of who you are.So, my invitation to you: stop trying to escape the game. Play it. Show up. Step into the fullness of your experience and know that every choice you make is a step closer to who you really are. The light is waiting, and it’s always been within you. The only thing left to do is to choose it.

In this powerful and illuminating episode, Kevin takes listeners on a journey into the heart of what he calls “the game of life”—not as a metaphor for competition, but as a spiritual blueprint for awakening. With his signature clarity and energy, he unpacks what the game truly is, how it works, and most importantly, why we’re playing it.At its core, the point of the game is expansion. Not just intellectual growth, not just material achievement—but a deep, soul-level expansion of consciousness, energy, and alignment with truth. Kevin explains that we didn’t come here to suffer, chase status, or fix the world. We came here to remember who we really are: limitless, eternal beings playing a temporary role. Life is not happening to us—it’s happening for us. And once we’re ready, it begins happening through us.He describes three levels of awareness in the game: first, where we feel like victims of life (“It’s happening to me”); second, where we begin to see life as a teacher (“It’s happening for me”); and finally, the level of divine embodiment (“It’s happening through me”). As we level up through these stages, the game becomes clearer, lighter, and more joyful—even in the midst of challenge.Kevin challenges listeners to stop sleepwalking through life. The default setting of the game is ego: fear, scarcity, control, validation. But that’s not the point. The point is not to win in the eyes of the world, but to wake up and play consciously. To recognize every challenge as training, every trigger as a tool, and every relationship as a mirror. To dissolve the illusion of separateness and remember our true nature as love and awareness.The game isn’t random. It’s beautifully designed. You chose your role. You chose your circumstances. And even though you’ve forgotten the rules, they’re always guiding you back to truth. Kevin explains how your soul knows the path, and when you surrender to that inner wisdom, life begins to flow in alignment. Miracles become normal. Peace becomes your baseline. Joy becomes your natural state.Using the metaphor of a sport, Kevin explains that each person has unique gifts and limitations, and the goal isn’t to compare or compete—but to master your own position. The more you expand your vessel—the capacity to hold energy, truth, and presence—the more naturally you uplift others just by being who you are. That’s the real win: expansion that leads to impact.This episode is an invitation to stop playing small, stop reacting from ego, and start engaging with life as a conscious, empowered soul. You were never meant to just survive—you were meant to remember, expand, and radiate light into the world.At the end of the episode, Kevin announces the launch of the Academy for Consciousness Expansion (ACE)—a redesigned teaching platform that offers deeper trainings, community connection, and one-on-one mentorship to help you master your own game.