The Best One Yet podcast

THROWBACK šŸŗ The power of 1,000 true fans, with Athletic Brewingā€™s CEO

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Back in January 2023, we interviewed the founder of the biggest non-alcoholic beer brand in America: Athletic Brewing. Since then, Athletic has surged past an $800M valuation with a huge fundraise this summer and is now the clear leader in the category, with a 19% market share. This interview was the best one yet, so we wanted to reshare it with you here while weā€™re on vacation. Because Athletic founder Bill Shufelt isnā€™t just the ā€œthe Knight of Non-Alcohol Beer,ā€ heā€™s also got a fantastic founding storyā€¦



About Us: From the creators of Robinhood Snacks Daily, The Best One Yet (TBOY) is the daily pop-biz news show making todayā€™s top stories your business. 20 minutes on the 3 business, economics, and finance stories you need, with fresh takes you can pretend you came up with ā€” Pairs perfectly with your morning oatmeal ritual. Hosted by Jack Crivici-Kramer & Nick Martell.



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