Published Podcast Ep. 70 | Best of 2022: Publishing Advice for New and Experienced Authors

Welcome to episode 74 of Published. In this episode, editor Lindsey Clark will describe the causes and symptoms of burnout and ways to recover from it. She’ll also explain how to manage stress and lean on others to prevent creative burnout altogether.

Welcome back to Published! Today we’re joined by Danielle Green, a book influencer and brand strategist at Greenleaf. She speaks about reader communities on social media, how authors can use TikTok and Instagram to promote their books, and how to collaborate with book influencers.

Welcome back to Published! Today we’ll be talking about media training and interviews with one of Greenleaf Book Group’s digital media outreach strategists, Kayleigh ​​Lovvorn. Today’s episode is a crash course on media training to teach you how to talk about your book and yourself as an author while promoting a new release. Kayleigh will tell us about digital media outreach, how to make media connections, and the dos and don’ts of interviewing.  

Welcome to Episode 71 of Published. Today we have our consulting team on the podcast to shepherd us through questions related to investing in the production of a book. Different publishing models have different degrees of required investment by the author, and different potentials for ROI. Most authors wind up financing at least some part of the publishing process. Knowing when to look into working with experts and what level of  contribution and return you should anticipate will help you prepare for that well in advance. 

Welcome to Episode 70 of Published. Today we’ll be looking back at our episodes over 2022 and remembering the insight our guests have shared. Our mission on Published is to demystify the publishing industry for authors, and over the past year, we’ve pulled back the veil on becoming a bestseller, getting book reviews, writing a beautiful manuscript, and so much more.

Welcome to episode 69 of Published. Today I’m speaking with two members of the Greenleaf family: Jen Rios, our director of marketing, and Lee Zarnikau, one of our editors. We’ll be discussing rejection in the publishing world from a marketing and editorial perspective to explain why a book might be rejected and what authors searching for a publisher can do after being turned down.

Welcome to Episode 68 of Published. Today, I'm speaking with Madi Mullen, a product manager at Libro.fm, an audiobook company that splits profits with local independent bookstores. Madi will tell us about present trends in audiobooks, what the benefits and drawbacks are for authors making audiobooks available, and how hosting platforms impact authors differently.

Today we’re back with another Q&A episode for you. In this episode we discuss the ins and outs of book distribution and help authors navigate the best ways to share their books with the world. We'll also go over how to connect with wholesalers and distributors, what it takes to get a book into stores, when to acquire an ISBN, how international distribution works, and more. If you’ve ever wondered how books get distributed or had questions about the process, this is the episode for you.  

In this episode, we discuss the Department of Justice’s lawsuit against Penguin Random House and Simon & Schuster in response to their proposed merger. Some argue that the billion dollar deal would mean that instead of there being a competition between the two big publishers to acquire titles, there would effectively be a monopoly. This means there’s less incentive for the merged mega-publisher to offer a competitive advance amount to authors, since they’re not in a bidding contest to win the title. Therefore, by driving down advances, this deal could effect the livelihood of authors who depend on those advances, and cause dire effects across the entire industry by making it more competitive than ever.  With all this buzz, we are bringing on industry expert Janet Goldstein to talk about her take and advice for authors who might be feeling concerned. We’ll discuss the importance of the trial, what it means for authors, and how to navigate the changing publishing landscape successfully.

Have you ever wondered how to get your book on an amazon bestseller list? In today's episode, publishing expert and guide Scott James discusses the ins and outs of the amazon bestseller algorithm and how you can hit a bestseller list. From finding the right subcategories, to driving up your presales and getting 5-star book reviews, Scott talks about what does and doesn't factor into moving up in the bestseller rankings, and how being a bestseller can affect the success and sales of your book.  If hitting an amazon bestseller list or raising your bestseller ranking is a goal of yours, this is the episode for you. Scott shares his insider intel in this cant-miss episode for independent authors.