Mobile Bev. Pros Podcast

AI is everywhere right now, but most of what you see is noise: silly videos, ChatGPT-generated captions that scream "a robot wrote this," or tech bros flexing workflows that have zero real-world application for service businesses. So when I found Sam Howell, I knew she was different.Sam Howell, also known as AI with Sam, is an AI strategist and CEO of Intevo AI who teaches entrepreneurs how to replace up to 70% of their busywork with AI. No coding or tech background required. She's spoken on over 150 stages, she's a mom of two, and she built her business around creating genuine freedom, not just tech tricks. She'll be delivering a keynote at the Mobile Bev. Pros Conference in February, and this episode gives you a sneak peek of what's to come.In this conversation, we cut through the AI hype and get into what actually matters: how AI can take tasks off your plate that you're not even doing right now because you don't have the time, the budget, or the bandwidth. We're talking lead-to-speed response, intelligent DM automation, content systems, and the crucial balance between automation and authenticity.In this episode, you'll hear:Why the "AI bro" approach to automation (think: banana-gorilla videos) is useless for service businessesWhat AI "employees" actually are and how they're different from basic chatbotsThe five buckets of your time that AI can take over (without replacing your human touch)How lead-to-speed can make or break your bookings and why AI helps you respond firstThe ManyChat vs. intelligent conversational AI difference (and why it converts 30-40% better)Why Sam owns it when people ask "is this AI?" and how that builds trust instead of breaking itThe line between delegating to AI and losing your magic, and how to avoid "flat brand" syndromeWhy your voice, face, and relationships still matter more than ever in an AI worldWhat to expect from Sam's keynote: the 5 AI employees every business should haveResources & Links:Connect with Sam: Website: https://aiwithsam.comInstagram: @aiwithsamGet tickets for the Mobile Bev. Pros Conference: https://mobilebarpros.comLearn more about N8N (the automation tool we discussed): https://n8n.ioManyChat: https://manychat.comQuestions, ideas, or want to sponsor the conference? Email Sarah directly at [email protected], ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

She's back! Dawn Christian rejoins Sarah on the mic for a much-needed reunion. After pivoting from coaching to hands-on Online Business Management (OBM) for a real-life mobile bar owner, Dawn has been experiencing the behind-the-scenes mobile bar world and has uncovered the number one thing holding entrepreneurs back: an addiction to chaos.In this powerhouse episode, Sarah and Dawn get real about the subconscious "addiction to stress" that keeps business owners in a state of fight-or-flight, making them feel needed but ultimately preventing them from scaling. They dismantle the myth that "you can't find good help" and explore the critical difference between management and true leadership—and why your team's success (or failure) rests on you.This conversation is a must-listen for any entrepreneur who feels "crazy busy" but stuck, or any visionary who knows they need an implementer.In this episode, you’ll hear:Why entrepreneurs subconsciously create chaos to feel valuable (and how to break the cycle).The taboo truth: Is it okay to like your work more than your family?The hard lesson: If you think "nobody wants to work," the problem is your leadership.A deep dive into CRMs: Why HoneyBook will hold you back and why Dubsado is built for scale (even if it makes you "cry" to set up).How to use your "business winter" (slow season) to finally build the systems you've been avoiding.Sarah's candid story of recovering from her own "addiction to busyness" and regulating her nervous system.The life-changing magic of "chunking" your tasks to reclaim your time and focus.Resources & Links:Need an implementer to build your systems? Connect with Dawn:Book a call: https://calendly.com/dawnlchristian/discovery-callGet the systems and support you need in the Mobile Bar Academy.Book Mentioned: Leadership BS: Fixing Workplaces and Careers One Truth at a Time by Jeffrey Pfeffer.Great leadership comes down to only two rules | Peter Anderton | TEDxDerbySeth Godin – Leadership vs. Management - What it means to make a differenceLearn more about Dubsado and HoneyBook.Questions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

This week, Sarah sits down with longtime Mobile Bev Pros member, entrepreneur, and mompreneur powerhouse Jen Milano—owner of The Vintage Horse Mobile Bar in Connecticut, and co-host of the Shoot Your Shot podcast.In one of the most heartfelt and inspiring episodes yet, Sarah and Jen dive deep into what it takes to build genuine relationships in business (and in life), why community is the most underrated growth strategy, and how both social media and in-person networking can create lasting impact when used with intention.You’ll also hear insider stories from the Mobile Bev Pros ecosystem, like what really went down at the BREW Conference, how Sarah’s passion project PinkWizard came to life, and what it means when she says “the future is intimate.”Whether you’re craving renewed energy in your business, more connection with your peers, or practical steps to get out of your “business winter,” this conversation is full of both mindset shifts and actionable takeaways you can start applying today.In this episode, you’ll hear:Why “the future is intimate” is more than just a phrase, t’s a blueprint for better businessHow PinkWizard helps entrepreneurs human better (not just sell better)Jen’s real-world experience with networking, cold outreach, and social media as relationship toolsWhat it means to show up “messy” and authentic—and why that’s magnetic to clientsBehind-the-scenes updates on the 2026 Mobile Bev Pros Conference and what’s to comeIf you’ve ever felt isolated running your mobile bar or creative business, consider this your reminder: you’re not alone, and your network truly is your net worth.Resources & Links:👉 Sign up for the 2026 Mobile Bev. Pros Conference Waitlist 👉 Learn more about the PinkWizard tool.  👉 Connect with Jen Milano on Instagram: @thevintagehorse and listen to her podcast Shoot Your Shot.Questions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

Are you a mobile bar owner or event professional looking to level up your bookings, streamline your outreach, and build a more profitable mobile bar business? In this episode of the Mobile Bev Pros Podcast, host Sarah Murphy (Mobile Bar Academy founder and business coach) shares three game-changing updates for the mobile bar industry.What’s Inside:Major Event Announcement: We're bringing the Mobile Bev Pros Conference back in February 2026—this time in sunny Los Angeles! Discover how this in-person event will connect 200–300 mobile bar professionals for powerful networking, hands-on learning, and unforgettable industry experiences.75 Hard Mobile Bar Holiday Challenge: Get the details on our all-new holiday booking challenge, complete with a custom-built app for daily business-building tasks, a leaderboard, community support, and proven strategies for boosting your Q4 revenue. Early bird discounts are still available!Introducing the Outreach Tool I Built for Event Professionals: Tired of clunky spreadsheets and inadequate tracking systems for outreach? Sarah unveils a brand new, purpose-built outreach management tool designed specifically for mobile bar owners. Effortlessly track cold and warm leads, automate follow-ups, generate personalized email and DM scripts, and gamify your sales process to maximize bookings.Permission to Pivot: Hear Sarah’s honest advice for mobile bar entrepreneurs about goal setting, industry pivots, and following your passion, even if it means changing direction mid-stride.Why Listen? If you’re ready to grow your mobile bar business, increase your event bookings, and master your relationship and outreach efforts with the coolest thing Sarah has ever built, this episode is packed with tips, tools, and inspiration for every mobile bar entrepreneur.Perfect For: Mobile bar owners, event bartenders, mobile bartending business start-ups, and anyone in the events industry looking for actionable strategies and a supportive community.Questions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

Sarah is back with a quick but jam-packed episode featuring two exciting announcements for the Mobile Bev Pros community!First up, after a two-year break from large-scale gatherings, we’re planning a brand-new Mobile Bev Pros conference for early 2026—right in sunny Los Angeles! Sarah shares some behind-the-scenes about how the event is taking shape, why this one will feel a little different from past years (think: more connection, more hands-on learning, and yes, plenty of time for poolside margaritas), and what you can expect as plans come together.The second big update? The launch of our very first app-supported challenge: the 75 Hard Mobile Bar Holiday Edition. If you’ve struggled to finish the year strong or end up scrambling for holiday bookings, this program is for you. Sarah explains how the challenge works, why it’s designed the way it is, and what kind of results you can expect—plus, how you can join early and save big.In this episode, you’ll hear:Why we’re bringing the Mobile Bev Pros event back, and how you can help shape itWhat makes the 75 Hard Mobile Bar Holiday Challenge different from anything we’ve done beforeDetails about daily tasks, community support, and the leaderboard feature in the new appSpecial discounts for early bird listeners and Academy membersHow this strategy has helped bar owners earn $50k+ in just a few monthsWhether you’re dreaming of reconnecting in LA, ready to sprint into Q4 with new energy, or just want a front-row seat to everything happening in the community, this episode will get you up to speed.Ready to join the challenge or want to be the first to hear about the event? Links and more info are in the show notes, or visit 75hardmobilebevpros.com.Questions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevprosQuestions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

In this episode of the Mobile Bev Pros Podcast, host Sarah Murphy covers new territory for mobile bar owners and event professionals who want to stay sharp, safe, and ahead of trends.Sarah kicks things off with a real-world look at the rising demand for THC beverages at events, sharing the sometimes confusing realities of serving these drinks when there’s little to no official guidance. She talks honestly about her own experience (yes, including a story about talking to trees) and offers practical, field-tested advice for mobile bar professionals navigating guest requests, liability, and responsible service.Next, Sarah explores the power and the discomfort of vulnerability in business. She shares insights from recent coaching calls and her own journey, reflecting on why being open about struggles can actually speed up growth and help business owners find the support and momentum they need. Sometimes the thing that feels risky is the thing that unlocks progress.To round out the episode, Sarah breaks down a neuroscience-backed, six-step formula for achieving your biggest business goals. If you’ve ever struggled with focus, clarity, or simply following through, you’ll find actionable steps and a realistic approach to building habits that stick. Expect a blend of brain science, coaching wisdom, and honest reflection on what works, and what sometimes doesn’t.Key topics covered:The challenges and realities of serving THC beverages at mobile bar eventsResponsible service: what to do when official guidance is missingConversations with clients (and guests) about tolerance, dosage, and safetyWhy vulnerability accelerates business growth (even if it feels uncomfortable)Coaching stories on getting unstuck and building true communityThe six-step neuroscience-based process for goal achievement, including focus, clarity, and intuitive actionTips for regaining momentum, identifying hidden obstacles, and making progress on your business goalsWhether you’re a seasoned mobile bar owner or just starting out, this episode offers fresh perspectives, relatable stories, and practical tips to help you navigate the evolving world of mobile beverage service.JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevprosQuestions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

In this episode of the Mobile Bev Pros Podcast, host Sarah returns to share important updates for Mobile Bev. Pros as a company and for mobile bar owners and mobile beverage industry professionals.Sarah opens up about the departure of co-host and Chief Alchemist, Dawn Christian, and what this means for the Mobile Bev Pros community. Discover how MB.P is evolving and what the future holds for mobile bar businesses seeking success in a changing market.Key topics covered:How to adapt your mobile bar business to industry changes and team shiftsThe impact of new tariffs (effective August 1) on bar equipment, disposables, and supply costsSmart pricing strategies and supplier audits to protect your profit marginsWhy Sarah is shifting focus to buyer psychology and behavioral economics—and how this can help you close more high-ticket eventsReal-life client success stories from using behavioral insights to boost bookingsUpdates on Sarah’s new book, “Becoming Irresistible: The Desire Blueprint for Mastering the Premium Market”How to optimize your client experience and stand out in the premium event spaceWhether you’re a mobile bar operator, caterer, vendor, or industry partner, this episode is packed with practical tips, market updates, and resources to help your business thrive.FOLLOW DAWNhttps://dawnlchristian.com/JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevprosQuestions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

In this episode, we're talking all things 👑 CROWNED 👑Sarah's exclusive program designed to help mobile bar and event professionals pivot to succeed in the premium market. CROWNED isn't for everyone, though. It's for those who are willing to put in the work to achieve premium status. The program covers everything from defining your brand's 'seat of power' to nurturing clients through strategic frustration and fascination. With insights from Sarah's 25 years in the hospitality industry and practical tips on navigating the premium market, this episode offers a glimpse into maximizing value, crafting unforgettable experiences, and building an unshakeable brand. Tune in to learn how to stand out, attract high-paying clients, and achieve business transformation.👑 JOIN CROWNED 👑JOIN THE MOBILE BAR ACADEMYhttps://mobilebevpros.com/join-mobile-bar-academy/WORK WITH SARAHhttps://mobilebevpros.com/coaching/JOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevprosQuestions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

In this episode, we delve deep into offer creation and the courage to sell for entrepreneurs. We’re discussing why having a premium offer is crucial for small business success, how to create an offer that resonates, and the psychological barriers that often hold entrepreneurs back from succeeding. From the importance of having a unique 'hot take' to overcoming resistance and fear, this episode is packed with actionable insights. Whether you're new to entrepreneurship or looking to pivot to premium offerings, this episode is a must-listen. Join us as we explore the rich, chaotic path to entrepreneurial success and how to navigate it with courage and clarity.FOLLOW US ON CROWNS & CHAOShttps://crownsandchaos.substack.com/podcastJOIN THE MOBILE BAR ACADEMYhttps://mobilebevpros.com/join-mobile-bar-academy/WORK WITH SARAHhttps://mobilebevpros.com/coaching/JOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevprosQuestions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros

We’re announcing a major pivot in our focus towards the premium and luxury spaces. On our journey over the past year, we’ve circled the drain on this in so many ways, and if you’ve been waiting for further details on the ‘Pivot to Premium’ program, this episode is for you. We’re claiming a new path forward and giving you all the details on what this program truly requires of us, including Sarah’s new book on what she’s calling the ‘Desire Blueprint’. We’re also giving tangible advice so you can learn why starting at a premium level is crucial for small businesses, and get insights into the concepts of glamour and threshold magic that enhance premium marketing. Join us on this new adventure to elevate your business and ours!FOLLOW US ON CROWNS & CHAOShttps://crownsandchaos.substack.com/podcastJOIN THE MOBILE BAR ACADEMYhttps://mobilebevpros.com/join-mobile-bar-academy/WORK WITH SARAHhttps://mobilebevpros.com/coaching/JOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevprosQuestions, ideas, or want to sponsor the event? Email Sarah directly at [email protected]—she’d love to hear from you!JOIN THE MOBILE BAR ACADEMYhttps://www.mobilebevpros.com/mobile-bar-academyWORK WITH SARAHhttps://www.mobilebevpros.com/accelerator-business-coachingJOIN OUR FREE FACEBOOK GROUPhttps://www.facebook.com/groups/mbpgroupCONNECT ON INSTAGRAMhttps://www.instagram.com/mobilebevpros