
572: (Solo) How to Build a Brand That’s Uncopyable: Even If Your Idea Gets Stolen
7/11/2025
0:00
10:41
Worried someone’s going to steal your business idea? You’re not alone — and you’re not powerless.
In this short episode, I’m sharing exactly what to do when copycats come for your product — because they will. I’ll break down why fear of being copied holds so many founders back, how I learned this lesson the hard way, and the real strategies that protect what actually matters: your brand, your story, and your unfair advantages.
Here’s what you’ll take away:
• Why you can’t stop people copying your product — and why that’s okay
• The protection steps you should take once you have traction
• How to make your brand, community, and story impossible to replicate
If you’re ready to launch with confidence — and stay ahead of copycats for good — this bite-sized episode is for you.
This is a brand new solo series I’m testing, and I’d love your feedback. Love it or hate it, you can email me directly at [email protected] which your thoughts and feedback — I read every reply. Hope you enjoy it.
Foundr Community Offers
Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching:
→ Starting your ecom biz? Click here
→ Already selling and want to scale? Click here
Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → Click here
Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Click here to get started.
Connect With Nathan Chan
Instagram → Click Here
LinkedIn → Click Here
Follow Foundr for More Business Growth Strategies
YouTube → Click here
Website → Click here
Instagram → Click here
Facebook → Click here
Twitter → Click here
LinkedIn → Click here
Podcast → Click here
More episodes from "The Foundr Podcast with Nathan Chan"
Don't miss an episode of “The Foundr Podcast with Nathan Chan” and subscribe to it in the GetPodcast app.