Sharon Genicoff: Personal Branding in College Admissions

In today’s episode, college admissions expert Holly Schreiber and I discuss how to transform college visits into strategic tools. We break down the three key types of visits—Fit Finder, Test Drive, and Gut Check—and how they help students not only clarify their preferences but also stand out to schools. Tune in for expert advice on making the most of college visits and keeping your student engaged in the process!BioHolly has tutored for over a decade and specializes in undergraduate and graduate admissions and is also an expert coach and test prep tutor. She received her BA in Russian from Bowdoin College and her PhD in Comparative Literature and American Studies from Indiana University. She has worked as a tenure track professor at the University of Maine, serving as a MA/PhD advisor and on the graduate admissions committee. Before and during her time with Signet, she has helped over 100 students navigate application essays, program selection, and testing. She loves acting and comedy. Her familiarity with executive function support, standardized testing, writing, and admissions makes her a great holistic advisor to both parents and students alike. She is funny, patient, and meticulously organized.Access the recording of the full webinar and resources by visiting www.signeteducation.com/eventsAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

Raising a teenage son comes with its challenges—shifting moods, boundary-pushing, and the constant pull of screens. So how do you guide them through high school while keeping your relationship strong? In this episode, I sit down with a panel of experts to tackle the biggest parenting struggles, from getting them to open up to setting rules that actually work. Tune in for practical strategies to navigate these years with more confidence and less frustration.WHO’S ON THE PANEL?Sheila Akbar, President & CEO, Signet EducationYour host, and Signet’s resident admissions and test-prep expert, Sheila has worked with hundreds of students and parents through learning challenges.Emmaline C, Executive Function SpecialistEmmaline has a Master’s in Child Development from the Harvard School of Education and has helped hundreds of our clients effectively talk to their kids about accepting help.Blair M, Academic Skills Coach and School DirectorAs one of our top coaches and the Director of an excellent private school in Ohio, Blair brings years of experience from both sides of the equation.Andrew F, Academic Skills CoachOne of our most popular academic coaches with teenage boys. After a call with Andy, kids go from skeptical to sold that a better way is possible for them.Elaine Taylor-Klaus & Diane Dempster, Parenting ExpertsElaine and Diane are Co-Founders of Impact Parents, and bring to the table vast experience working with parents of neurodiverse children and teens.Access resources here: https://signeteducation.com/events/Access free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

How many extracurriculars are enough? Does my teen need to be a star athlete or a club president to stand out? What do colleges actually care about? In today’s webinar, Emmaline and I tackle these burning questions and more. We break down how to choose the right activities, what truly matters in the college admissions process, and how to help your teen find a balance that works. If you’ve ever wondered whether your student is doing too much (or too little), this conversation will give you the clarity and confidence you need.The Insider’s Guide to College Visits: What Parents Must KnowLearn how to turn every campus visit into a strategic step toward admissions success. This free masterclass will show you how to make each visit count. Click here to get the replay: https://signeteducation.com/events/Access free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

In today’s episode, I’m sharing a replay of a recent webinar on test prep. I break down key updates to the SAT and ACT, including the ACT’s shift to digital and its new optional science section coming in April 2025. I also discuss test-optional policies, when to start prepping, and how to use the Common Data Set to make informed decisions. Plus, I share tips on managing stress throughout the process. Don’t miss this essential guide to navigating college admissions testing!Sign up for a chance to be featured on our podcast and get personalized insights!Students: https://forms.gle/cRyBSFP9tSEJnsVN6Parents and other Adults: https://forms.gle/v6Nppxix6HPKrRfdAAccess ACT and SAT diagnostic tests here: ACT Practice Test - https://www.act.org/content/act/en/students-and-parents/high-school-success/testing-advice-for-the-act/free-act-practice-test.htmlSAT Practice Test - https://satsuite.collegeboard.org/practice/practice-tests/bluebookAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

In today’s episode, I sit down with Dr. Anjalee Galion, a pediatric neurologist and sleep medicine specialist, who shares her inspiring educational journey and her insights about the importance of sleep for teenagers. We talk about the crucial role sleep plays in adolescent health, and how consistent sleep habits and exercise can improve overall well-being. Don’t miss these valuable insights to help your child thrive!Bio:Dr. Anjalee Galion is a leader in the field of pediatric neurology and sleep medicine. She practices at the Children’s Hospital of Orange County now under the Rady Children’s Health System in Southern California.  For CHOC Children’s, Dr. Galion serves in several leadership roles including the inaugural Chief Wellness Officer for the healthcare system and as of 2025 she assumed the role as President of the Medical Staff. Dr. Galion has a commitment to fostering the next generation, winning multiple teaching awards at UCSF and CHOC, having previously served as a Program Director for the Child Neurology training program, and founding the Pediatric Subspecialty Faculty's Junior Faculty Leadership Council. Dr. Galion currently chairs the Council on Medical Services (CMS) for the California Medical Association and holds leadership positions representing California for the American Medical Association. Follow Dr. Anjalee on LinkedIn: https://www.linkedin.com/in/anjalee-galion-md-mba-173154224/Sign up for a chance to be featured on our podcast and get personalized insights!Students: https://forms.gle/cRyBSFP9tSEJnsVN6Parents and other Adults: https://forms.gle/v6Nppxix6HPKrRfdAAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

In today’s episode, I sit down with one of Signet’s admissions consultants, Brittney, and her cousin, a high school junior, to explore practical strategies for moving through her anxiety about the ACT and actually getting started with preparing for it. We discuss performance-boosting approaches—from targeted study plans and tutoring to exploring test-optional admissions and building a well-rounded college application.Get a copy of the book Overcoming Test Anxiety here: https://www.bit.ly/4h1jyhSSign up to join our live coaching session and receive personalized insights!Students: https://forms.gle/cRyBSFP9tSEJnsVN6Parents and other Adults: https://forms.gle/v6Nppxix6HPKrRfdAAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

In today’s episode, I share how middle schoolers can build strong academic and life skills to set themselves up for success—without rushing into college prep. From reading and executive function to healthy habits and mentorship, I’ll walk through practical ways to support your child’s growth and confidence. Plus, I’ll offer tips for parents on working with teachers and knowing when to seek extra help. Tune in for actionable insights to help your child thrive!Sign up to join our live coaching session and receive personalized insights!Students: https://forms.gle/cRyBSFP9tSEJnsVN6Parents and other Adults: https://forms.gle/v6Nppxix6HPKrRfdAAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

In today’s episode, we’re bringing you a special replay of our recent webinar, where I dive into the intricacies of the college admissions process with expert insights from Joanna Graham and James Hayashi. Together, we explore how admissions officers review applications, the role of test scores and AI tools, and what truly matters in crafting a standout application. If you’re navigating the college admissions journey, this episode is packed with tips, strategies, and behind-the-scenes revelations to help you feel confident and prepared.BIoJoanna Graham is a former Georgetown admissions officer (and ex-Chief) with over 20 years of experience guiding families and assessing applications.James Hayashi has been advising students for a decade and reading applications at University of Southern California for 4 seasons. He loves sharing insights that help students put their best foot forward!Sign up to join our live coaching session and receive personalized insights!Students: https://forms.gle/cRyBSFP9tSEJnsVN6Parents and other Adults: https://forms.gle/v6Nppxix6HPKrRfdAFebruary 2025 Webinar: More Testing Changes?! Decoding What Colleges Want in 2025. Click here to register! https://subscribepage.io/decoding-what-colleges-want-in-2025Access free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

Happy New Year! In this year’s first episode, I sit down with Chris, the Director of College Counseling at Stony Brook School, and Lisa, a high school counselor, to discuss the mental health challenges Asian American students face. We explore how early support and open conversations with parents can make a difference. Tune in to discover practical ways to support our students and create a healthier path forward.BioChris Loo has been working with young people for most of her career. For the last 13 years, she has been a college counselor. She is currently Director of College Counseling at The Stony Brook School, where she works with a diverse student population. Outside of work, she is on the Board of Directors for NACAC, a member of both the NACAC and ACCIS AAPI SIG and a faculty member of NYSACAC’s Summer Institute. Her interest in exploring and discussing issues of diversity stem from her own experience as a Korean-American immigrant and her work with students from all over the world at SBS, where she serves as the faculty advisor for the Asian Student Union. She is a frequent speaker at conferences and workshops, especially on topics about diversity, equity and mental health. She holds both a B.A. in American History and a Masters in Social Work from the University of Pennsylvania. Follow Chris on LinkedIn: https://www.linkedin.com/in/christine-loo-78b2b370/ Li Hsiang (Lisa) Chung (she/her) is the College and Career Counselor/Specialist at La Canada High School in La Canada, CA. She joined La Canada Unified School District in 2022, where she played a key role in establishing the La Canada High School College and Career Center. With over 20 years of experience in high school counseling, Lisa began her career at Granada Hills Charter High School, the largest charter school in the nation, and has dedicated her career to empowering students and enhancing educational outcomes in public high schools. In addition to her counseling experience, Lisa has taught as an adjunct professor at California Lutheran University’s Graduate School of Education and has worked as a Senior Learning Skills Counselor in the Department of Psychiatry at the University of California, San Diego. She has presented on topics such as “Unseen & Unheard: Elevating AAPI Adolescents’ Mental Health” at various conferences. Follow Lisa on LinkedIn: https://www.linkedin.com/in/lisa-chung-lchs-c3/ Resources:https://www.instagram.com/yellowchaircollective/?hl=en, https://challengesuccess.org/, https://www.penguinrandomhouse.com/books/705868/but-what-will-people-say-by-sahaj-kaur-kohli-maed-lgpc/, https://www.jennywangphd.com/new-page, https://www.dacapopress.com/titles/jimmy-o-yang/how-to-american/9780306903502/Sign up to join our live coaching session and receive personalized insights!Application for Students: https://forms.gle/cRyBSFP9tSEJnsVN6Application for Parents and Other Adults:  https://forms.gle/v6Nppxix6HPKrRfdAAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.

In today’s episode, I sit down with Alia, a daughter of immigrants who navigated her way from Canada to Harvard to PhD in anthropology, and who now coaches high achievers to balance their careers with their true desires. Tune in to hear how following your heart can lead to extraordinary transformation.BioAliaa is a life coach, published author & startup founder, who is known for her ability to take academic insights and translate them into practical applications - such as coaching. Her long list of accomplishments include: • Being recruited to play NCAA Div 1 field hockey at Harvard. • Social Anthropology PhD. Conducted research in 20+ countries. • Expert in identity work with historically marginalized adults (18+). • As a non-profit Exec, managed 600+ people across 3 countries. • Raised ~$1M as Co-Founder of VC-backed startup, StoryTiling. • Author of a book. Filmmaker. Board Member. Keynote speaker.Aliaa’s unique superpower as a coach is her intelligence, ability to read people, and cut straight to the point. She’s able to make the smartest people feel seen, supported and productively challenged. Read more about Aliaa at aliaaremtilla.com and connect with her on LinkedIn: https://www.linkedin.com/in/aliaa-remtilla/Sign up to join our live coaching session and receive personalized insights!Application for Students: https://forms.gle/cRyBSFP9tSEJnsVN6Application for Parents and Other Adults:  https://forms.gle/v6Nppxix6HPKrRfdAAccess free resources and learn more about Sheila and her team at Signet Education at signeteducation.com or on LinkedIn at https://www.linkedin.com/in/sheilaakbar/.