Check It Up

Jadakiss and God Shammgod break down the New York Knicks’ slow start, Luka Dončić and the Los Angeles Lakers, and the NBA’s best guards on Episode 14 of Check It Up. Is it too early to worry about the Knicks, and who belongs in the conversation with Shai Gilgeous-Alexander, Jalen Brunson, Kyrie Irving, Tyrese Maxey and Donovan Mitchell? The guys discuss early-season chemistry, championship ring ceremonies, Rick Brunson’s ring situation, and why staying healthy matters more than looking good on paper. They also get into Damian Lillard’s comeback, Grant Hill’s injury what-if, and why NBA players need to master their roles instead of trying to do everything. Plus, Jadakiss shares his Rock the Bells Cruise experience, talks about being honored at Carnegie Hall, and revisits unforgettable Madison Square Garden moments, from Dwyane Wade warning him before going off against the Knicks to The LOX vs. Dipset. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod talk New York Knicks home-opener anticipation, Luka’s leadership with the Los Angeles Lakers, and why winning a championship can change everything inside a locker room. On Episode 13 of Check It Up presented by Fanmire, Kiss and Shamm break down the tension between chasing another ring and chasing a bigger payday, and how ego, outside voices, and individual goals can pull a winning team apart. Plus, WNBA talk, buying into your role, the jump from rookie year to Year 2, fan-photo etiquette, Jadakiss’s night at Mohegan Sun, and the competitive spirit behind returning to a former team’s city. And Kiss explains why life at home just isn’t the same when basketball isn’t on. Which matters more after winning a championship, running it back or getting paid? Drop your take in the comments. Subscribe for more Check It Up with Jadakiss and God Shammgod. Presented by Fanmire Download the Fanmire app from the App Store. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

NBA preseason is here, and Jadakiss and God Shammgod break down the biggest basketball storylines on Check It Up—from Los Angeles Lakers expectations with Luka Dončić and Austin Reaves to Zion Williamson’s potential and the possibility of Nikola Jokić teaming up with Luka. Kiss and Shamm also react to Fat Joe’s recent comments about Klay Thompson’s shooting on Joe and Jada, separating questions about mobility from the ability to still knock down shots. The two hosts discuss Bronny James and the spotlight, coaching stars while keeping an entire roster bought in, and potential NBA expansion in Seattle and Las Vegas. They also get into the New York Liberty’s Barclays Center atmosphere, Angel Reese’s rebounding and Stephen Curry’s impact on Golden State. Along the way, Jadakiss tells God Shammgod about coaching NBA superstars during a lockout charity game—including the moment Kevin Durant told him not to take him out. Two perspectives. One shared love of the game. Check It Up with Jadakiss and God Shammgod. Which storyline are you watching most closely: the Lakers, Zion’s season or NBA expansion? Drop your take in the comments. Subscribe for more Check It Up with Jadakiss and God Shammgod—NBA debates, basketball stories and conversations connecting hoops and hip-hop. And make sure you download the Fanmire App for exclusive content from Jada and Shamm. YouTube Chapters 00:00 Check It Up with Jadakiss & God Shammgod 01:07 Why early-season wins matter 02:12 Knicks, Lakers & NBA storylines 03:53 Lakers expectations: Luka & Austin Reaves 07:11 New York Liberty’s Barclays Center takeover 08:53 Is this Zion Williamson’s year? 10:15 Team identity & the Bad Boys blueprint 11:34 Bronny James & the spotlight 12:49 Could Jokic team up with Luka? 14:25 Coaching stars & building team buy-in 17:58 Why great players aren’t always great coaches 21:11 Games circled on the schedule 23:39 NBA expansion: Seattle & Las Vegas 25:41 Unforgettable live basketball experiences 26:26 Jadakiss’s NBA lockout coaching story 29:36 KD, John Wall & a stacked charity-game roster 31:22 Liberty, WNBA contenders & Angel Reese 33:45 Steph Curry’s impact on Golden State 35:56 Reacting to Fat Joe’s Klay Thompson take on Joe and Jada 37:48 Season excitement & closing thoughts #CheckItUp #Jadakiss #GodShammgod #NBA Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

NBA training camp is back, and Jadakiss and God Shammgod are breaking down everything fans need to know before the season tips off. On this episode of Check It Up, Jadakiss and former NBA player and coach God Shammgod go inside the real NBA training-camp experience: what players are evaluated on, why conditioning and offseason work matter, how coaches prepare, what happens at Media Day, and why the pressure starts before the first preseason game. They also talk through the biggest NBA storylines heading into the season, including Giannis Antetokounmpo, LeBron James, Jimmy Butler, Jamal Murray, the New York Knicks, Miami Heat, Philadelphia 76ers, New Orleans Pelicans, San Antonio Spurs, and Denver Nuggets. Plus, Jadakiss shares why he is locked in for NBA season, why he shows love at away games, and what he is looking forward to at NBA All-Star Weekend in Phoenix. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod are back on Check It Up for one of the most honest episodes of the season. Jadakiss and Shamm break down how money and reclassification are changing AAU and youth basketball, why Shammgod stays humble about inventing "the move" that NBA legends still use, and how the streaming era stacks up against the 90s golden age. The two also go deep on hip-hop history, imagining a world where Biggie and Tupac stayed friends, Jadakiss’ top 5 female rappers of all time, and Jadakiss and Shammgod reflecting on 15+ years of brotherhood building Check It Up and Fanmire together. Download the Fanmire app, the platform Jadakiss and Shammgod built for athletes, artists, and content creators to connect directly with fans. Subscribe to Check It Up for new episodes with Jadakiss and God Shammgod every week. #CheckItUp #Jadakiss #GodShammgod #Shammgod #AAU #NBA #Biggie #Tupac #HipHop #Podcast #Fanmire Chapters: 0:00 - Cold Open: "It's a Pandora's Box" 0:34 - Download the Fanmire App 1:12 - Welcome to Check It Up 1:26 - Kids Reclassifying & Leaving School Early 2:13 - The Kid Chasing "7 Years of College" 3:14 - Can You Get Drafted Mid-Season From College? 4:25 - Streaming Money & Reclassification Abuse 5:28 - AAU Circuit Then vs. Now 6:22 - Parents Buying Their Way Into AAU 7:54 - Parents Paying $5,450 for AAU Packages 8:17 - Losing the "Fight" Through Reclassifying 9:14 - Finding Balance in Money, Fashion & Rap 10:14 - Adjusting to the Times You're In 10:47 - What Makes a New York Point Guard Different 12:36 - The Shammgod Move: Origin Story 14:11 - Westbrook Does "The Move" 14:40 - The Guards Who Influenced His Game 16:41 - Basketball, Rap & the Art of Imitation 17:09 - The Kid in Dallas Who Only Knew Him for "The Move" 18:13 - Comparing His Legacy to Tim Hardaway 19:14 - Why He Stays Humble About the Move 20:11 - The One Moment in Music He'd Change 20:56 - Which 90s Legend Would Dominate Today 21:13 - How Biggie Got "Gypped" Out of the Digital Era 21:41 - Imagining Biggie & Tupac's Friendship Surviving 22:31 - Top 5 Female Rappers of All Time 23:56 - Syracuse Orange & Growing Up a Big East Kid 24:53 - The Bond With Carmelo Anthony 25:36 - Why Georgetown & Big John Thompson Scared Him 28:22 - Favorite Sneakers of All Time 29:37 - More on Fanmire & the Tech World 30:22 - Shoutout to Harrison Barnes & HB Bank 31:07 - Brotherhood With Jadakiss 32:08 - Hype for the New NBA Season 32:52 - Where He Gets the Most Love on Tour 33:42 - The Most Shocking Places With Love for Him 34:56 - The Power of Fan Engagement & Why They Built Fanmire 36:34 - Closing Thoughts & Sign Off Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod return with another basketball-and-culture conversation covering the NBA, Allen Iverson’s influence, Naomi Osaka, Candace Parker, Ben Simmons’ comeback, New York City basketball, Rucker Park, Dyckman, entrepreneurship, legacy, parenting, rest, recovery, and Jada’s Kiss Café Coffee. The episode opens with a salute to Allen Iverson and his impact on athletes and culture, including Naomi Osaka’s AI-inspired U.S. Open look and Candace Parker naming Iverson as an inspiration. Kiss and Shammgod then get into NBA movement, veteran players, Ben Simmons returning to the league, the pressure that comes with professional sports, mental health, and why the public always connects with a comeback story. They also break down viral culture, social-media credibility, alleged sports impersonation scams, the Tupac case discussion, the energy around New York basketball, Rucker Park memories, international hoop culture, playing basketball on a boat, the importance of resetting your body and mind, building multiple income streams, raising children, and creating a family legacy. Jadakiss also shares the story behind Kiss Café Coffee: how his father’s decades of coffee experience helped inspire the brand, the work that went into finding the right beans and blend, and the vision to grow beyond e-commerce. Subscribe for more conversations at the intersection of hip-hop, NBA basketball, New York culture, business, wellness, sports, and real-life game. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod are back for another episode of Check It Up, talking basketball from the New York perspective—starting with the Knicks, the Spurs, Christmas Day matchups, the NBA Cup, and what it will take to make another run. Kiss and Sham break down the league’s changing landscape, including Giannis to Miami, Wembanyama’s growth, Melo and Ant-Man as a backcourt, the next face of the NBA, and whether anyone can ever match Michael Jordan’s impact in sneakers and branding. They also discuss the intensity of Madison Square Garden, the Brooklyn Nets’ place in New York basketball, the rise of the Liberty, and build their ultimate NBA starting five. The conversation goes beyond the league: God reflects on NIL, how life-changing it could have been for elite players in his era, and why access to real opportunities can change the direction of young athletes’ lives. Jadakiss also speaks on The LOX’s longevity, loyalty, and the response to their documentary. Subscribe for more conversations at the intersection of basketball, hip-hop, culture, and New York energy. #Jadakiss #GodShammgod #CheckItUp #NBA #NewYorkKnicks #Wembanyama #NIL #Basketball Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod are back on Check It Up with a full NBA conversation, starting with the New York Knicks, the season opener against the Philadelphia 76ers, championship expectations, and what makes Madison Square Garden basketball different. Kiss and Shammgod break down Jalen Brunson’s leadership, the Knicks’ roster and culture, the NBA’s biggest storylines, LeBron James, young stars, rookie expectations, and why team chemistry matters more than ever. They also salute Russell Westbrook’s impact, discuss Allen Iverson’s Hall of Fame moment, shout out the next wave in women’s basketball, and reflect on the coaches, mentors, and New York figures who made an impact. From the NBA schedule to training camp, player development, hip-hop, basketball culture, and the legacy of New York. This is Check It Up! Subscribe for more conversations at the intersection of hip-hop, sports, basketball, and culture. #Jadakiss #GodShammgod #CheckItUp #NewYorkKnicks #NBA #JalenBrunson #LeBronJames #RussellWestbrook #NBASeason #Basketball #HipHop Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

What makes a great basketball coach—and why is coaching more important than ever? On this episode of Check It Up, Jadakiss and God Shammgod talk NBA coaching, the legendary mentors who shaped generations, the growing influence of NIL and the transfer portal, and why today’s coaches have to be leaders, teachers, communicators, and culture-builders. From Pat Riley, Chuck Daly, John Thompson, Gregg Popovich, and Steve Kerr to the next generation of NBA coaches, this is a real conversation about accountability, player development, in-game adjustments, and the responsibility that comes with guiding young athletes on and off the court. They also show love to the local coaches who invested their own time, money, and energy into young players, proving that the impact of coaching goes far beyond basketball. Subscribe for more conversations at the intersection of hip-hop, sports, and culture. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jadakiss and God Shammgod link up for a deep dive into NBA Summer League, New York Knicks basketball, mental health in the league, and the connection between hip-hop and hoops. In this episode of “Check It Up,” Sham breaks down his first head coaching role with the New Orleans Pelicans’ Summer League squad and the new one-shot free throw rule that’s changing pace and scoring. They talk about how high lottery picks should really be evaluated, why one bad week in Vegas doesn’t make a bust, and how Jalen Brunson and other small guards are redefining the modern, positionless NBA. The conversation goes from basketball to real life: Jadakiss and Sham speak on mental health for rookies, trauma from growing up in the hood, and why the NBA should mandate mental health support the same way it provides financial advisers and dress-code guidance. They shout out veteran leaders around the league—Brunson, Tobias Harris, Harrison Barnes, DeAndre Jordan, the Marcus twins—and explain why vets are the glue guys fans rarely see but teams can’t live without. From New Orleans to New York, the episode taps heavy into culture. Sham talks about being embraced by New Orleans and Essence Fest, while Jada recaps a historic three-night run at Yankee Stadium, life on the road with Bad Boy and Ruff Ryders/Cash Money, and what it meant to have NBA stars in the crowd. They connect the dots between Yonkers studios, Mary J. Blige, Fab, Zion/Tatum/Brown at Adidas Nations, and how New York has always produced both hoopers and rappers at the highest level. The show closes with pure Knicks talk: Jalen Brunson’s impact, small-guard legacy, and Jada’s all-time top five Knicks, plus a real conversation about Carmelo Anthony—Denver vs. New York jerseys, what Melo did for the city, and why he’s a people’s champ regardless of banners. If you’re a Knicks fan, a hoop head, or a hip-hop listener, this episode is built for you. Host: Jadakiss (Kiss) — Hip-Hop Legend and die-hard Knicks fan Host: God Shammgod (Shamm) — NBA Assistant Coach, New Orleans Pelicans | Former NBA Player & Streetball Icon | Lifelong New Yorker Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.