
No expiration date: General Mill’s Doug Martin ensures classic food brands stay fresh
17/4/2025
0:00
29:35
In this episode of The Speed of Culture, Matt Britton sits down with Doug Martin, Chief Marketing Officer at General Mills, to unpack the evolving role of brand building in a world of AI, cultural noise, and shifting consumer expectations. From Cheerios to Progresso, Doug shares how legacy brands can stay relevant, human, and future-ready.
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