The Shintaro Higashi Show podcast

Seminar Economics

0:00
23:29
Manda indietro di 15 secondi
Manda avanti di 15 secondi

In this solo episode, Shintaro dives deep into the economics of hosting martial arts seminars, drawing from his extensive experience as both a clinician and a gym owner. Shintaro breaks down the various pricing strategies, including flat fees and percentage splits, and discusses how to evaluate the value of a seminar, not just as a moneymaker but as a long-term investment in gym growth and marketing. He also shares personal stories and lessons learned from hosting high-profile athletes and lesser-known but highly skilled teachers. Whether you're a gym owner or a martial arts enthusiast, this episode is packed with insights on how to make seminars work for you.


(00:00:00) Introduction

(00:01:02) Flat Fee vs. Percentage Splits

(00:05:30) Structuring Seminars for Maximum Value

(00:07:02) The Role of High-Profile Clinicians

(00:10:23) Balancing Marketing and Profit

(00:17:30) Using Seminars as Retention Tools

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