Productized Podcast

When anyone can build anything, the advantage isn't in building. It's in knowing what to build and why. In this talk, Martin Eriksson, Author of "The Decision Stack", explains the process from execution to clarity. From "can we?" to "should we?"Key topicsAI's impact on industries and job rolesThe concept of the decision stack for strategic planningJevons paradox and AI's demand explosionReimagining business models with AICase studies: Intercom, IKEA, KiveThe importance of scenario planning in AI era---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

Staff cuts, AI, constant escalations from Sales… it’s a tough time to be in Product. In this talk, Rich Mironov talks about three Money Stories that you need to keep close at hand – ready to answer the executive funding and priority challenges that are not about the tech. How do we build great products and also sell how our work is critical to overall organization’s success?---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

AI speeds up product development, but human communication and decision-making remain the biggest bottlenecks. In this talk, Matt LeMay shows how teams can collaborate, align, and make decisions at the pace needed to succeed in today’s AI-driven world.Key topicsAI homogenizes language and erases differencesThe illusion of communication versus real understandingThe importance of human work in strategy and alignmentPractical tools for improving organizational communicationThe risks of over-reliance on AI for decision-making---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

In this talk, Surbhi Marwah, VP of Retail and Revenue at Finnair, explores what it means to remain hands-on by choice, not by controlling details, but by staying deeply connected to the craft of building products. Drawing on experiences from scaling platform businesses, she reflects on how product leaders can rethink traditional ideas of power, impact, and leadership identity in an AI-accelerated world. Because when technology moves faster than ever, staying close to the work is often what keeps leadership grounded and decisions meaningful.Key topicsHands-on leadership as a strategic choiceThe importance of fixing foundational systems before building new featuresUsing engagement metrics to drive business valueAligning stakeholder incentives for better product outcomesThe role of infrastructure and content creation in customer experience---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

In this talk, Dave Martin leads the way to learning the unwritten rules for neurodivergent leaders to plug "recognition leaks" and master decision-making. You will gain the visibility you deserve in chaotic, side-channel tech organizations.---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

AI has transformed what one person can do. But building great products has never been a solo sport. In this talk, Dave Ross explores how product teams are adapting, moving from fragmented AI usage to collaborative, agent-powered workflows. Using real examples from Miro, he’ll show how teams are rethinking how they work, build, and learn together. And why, despite all the change, the fundamentals still win: strong culture, good judgement, and the environments that help teams learn faster, from hackathons to Fail Nights, and the informal moments where the best ideas often emerge.Key topicsAI's impact on product managementRethinking workflows with AIAccelerating discovery and prototypingBuilding an AI-native companyTeam collaboration and alignment in AI era---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

In the high-stakes world of B2B SaaS, the very strategies that propel a company to $100M ARR often become the primary obstacles to reaching $200M. Using Feedzai’s decade-long journey as a case study, Rodolfo Cristóvão and Mike Yeardley explore the "PM Scale Paradox"—the realization that scaling a category-defining product requires a series of intentional "identity deaths."---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/0

The software market is in turmoil. SaaS growth is decelerating, stock prices are tanking, and everyone's blaming AI. But the real story is more complicated. Most SaaS companies built pricing models that only worked during a specific economic moment: cheap capital, aggressive expansion, customers who renewed automatically. In this talk, Emanuel Martonca, Pricing Engineer & Founder of Soft Fight, dives into the debate of, with all these changes, what to do now.Key topicsThe impact of AI on SaaS business modelsThe limitations of traditional pricing strategiesHow to develop adaptive pricing modelsThe influence of competition and positioning in pricingThe importance of value metrics and usage-based pricing---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: https://www.linkedin.com/school/productized/Instagram: https://www.instagram.com/productized.co/?hl=enMeetup: https://www.meetup.com/pt-BR/Productized/

In this talk, Tania Nemes reflects on what changes when uncertainty becomes part of the strategy itself. She explores how product leaders can navigate decisions, align teams, and sustain progress while conditions keep shifting, moving from reacting to uncertainty toward making it a source of momentum.Key topicsProximity to reality for better decision-makingHypothesis-driven product work as a mindsetEmpowering teams to learn and adaptBuilding strong leadership teams in uncertaintyThe strengths continuum: optimizing vs overplayingCreating a culture of continuous learning and experimentationChapters00:00 Introduction to Tanja Nemesh00:49 The Journey of a Product Leader01:15 Understanding User Behavior05:09 Hypothesis-Driven Product Development08:04 Empowering Teams Through Uncertainty12:06 The Strength Continuum and Personal Growth16:10 Reflections and Closing Thoughts---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: / productized Instagram: / productized.co Meetup: https://www.meetup.com/pt-BR/Producti...

In this talk, Faith Forster and Randy Silver made a live podcast following their own experience and exploring the challenges, the progress, and what comes next on the process of building an AI-native startup.Key topicsAI-enabled discovery platformsIterative product developmentChallenges of building AI productsThe Makers Manifesto for AICross-disciplinary collaboration in AI projectsAgent-based systems and automationProduct strategy evolution in AILessons from product failures and successesChapters00:00 Introduction to Discovery and Its Journey05:55 Challenges and Lessons Learned10:49 The Role of AI and Team Dynamics13:04 Retrospective on Product Development15:48 The Maker's Manifesto21:56 Audience Questions and Insights---JOIN THE COMMUNITY 👉 http://bit.ly/3aMvWn2 Follow us:Website: https://productized.co/LinkedIn: / productized Instagram: / productized.co Meetup: https://www.meetup.com/pt-BR/Producti...