Welcome to the OT Yourself to Freedom podcast! I'm so happy you made it here. As a Thank You for following me, I'm rewarding all listeners with a free sleep meditation to boost your confidence, self-belief and success! Just click here to access your free copy.
I'm a massive believer in the power of our own minds and when programmed we can achieve so much more than we ever thought possible. I believe in following our dreams and I'm literally living inside the dreams I held a few years ago. If you are ready to discuss your business ideas then feel free to book in a call here: Book an Inspiration Call
There is so much power in intention. If you want to connect, follow me on these platforms: www.bekieakins.com
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Unlocking the Energetics of Content: Elevate Your OT Business
In this episode, Beki Eakins, a business mindset and lifestyle coach for occupational therapists, discusses 'The Energetics of Content.' She explains the importance of creating magnetic content that converts by unlocking the energetics behind it. Beki emphasizes the role of positioning yourself as a shopkeeper to engage potential clients and the energy of giving value through social media content. She also provides practical tips on optimizing your online profile and creating effective content funnels. Tune in to learn how to transform your OT business and attract more clients effortlessly.
00:00 Introduction to Beki Eakins and Her Mission
00:45 The Energetics of Content: Part One
01:09 Creating Magnetic Content
01:38 Understanding Your Purpose and High Ticket Offers
02:39 The Importance of Believing in Your Message
03:46 Mastering Organic Marketing Before Ads
04:35 Common Mistakes in Social Media Marketing
05:56 Building Human Connection Through Content
07:26 Positioning Yourself as the Shopkeeper
08:43 Optimizing Your Social Media Shop Front
10:16 Creating Effective Funnels
20:47 The Power of Giving in Content Creation
28:23 Balancing Value and Sales in Your Content
30:31 Conclusion and Next Steps
31:09 How Beki Helps OTs Achieve Freedom
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