Office Talk with Annette Stepanian

Do you want to use your customer's testimonials when marketing your products or services, but not sure about the legal implications? In this Legal Quickie episode, I cover the legal basics of using testimonials in your business - like on your website, in email copy, or paid social media ads. Before you start flaunting your customer's glowing reviews, listen to this episode.  To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Is email marketing dead? Absolutely not! But some of the old strategies certainly are. In this episode, I'm chatting with email marketing strategist, Lesley Clavijo. We get super honest about email list size, why email marketing is still more important than social media, the truth behind lead magnets, and so much more! You'll want to check out this episode before you hit "send" on your next email.  To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

From speaking on-stage to recording videos for social media, to team meetings, public speaking is a vital skill for any entrepreneur -  and you too can learn how to become a better speaker!  In this episode, I'm talking with speaking coach and speechwriter, Helena Bowen. We talk about some (very big) misconceptions about learning to become a better public speaker, including the double-edged sword that is your slides, and the #1 skill you need to improve to be a better public speaker. To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

If hearing the word "sell" makes you shudder, you're not alone! Sales calls and closing sales can be the most difficult part of being a business owner for most of us, but it doesn't have to be. In this episode, I'm chatting with long-time wedding planner and wedding business strategist, Lindsey Nickel. Lindsey shares how important contracts are, 4 great tips for standing out in crowded industries, how to overcome your anxiety when asking for the sale, and so much more! To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Running an event rental business comes with its own unique challenges, especially with managing your inventory! In this episode, I'm chatting with long-time event rental pro and co-founder of RW Elephant, Allison Howell. Allison's insights about inventory management, pricing, and how to stay profitable long-term are fantastic for event rental businesses and other businesses alike.   To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction. If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Mamas-to-be, this one if for you! Whether this is your first baby, or you're adding another member to your family, pregnancy can be different every time. In this episode, I'm sharing my favorite tips, tricks, and advice from friends, family, and my own experience to help you with your first or next pregnancy (guys, share this with the ladies in your life!) To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

When was the last time you sat down and did a legal audit of your business?  If you're like most business owners, probably never. Likely, it's low on your priority list. However, scheduling an annual review of all the legal aspects of your business is a great practice that can help protect you down the road - especially as your business continues to grow and scale.  In this episode, I share key questions to ask yourself during an annual legal review of your business.   To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

If you're a contractor or business owner that does business in California, you may have heard about the new law on how to classify an Independent Contractor that goes into effect on January 1st, 2020. Confused? Overwhelmed? Not sure if the new law applies to you? Check out this episode, where we chat with employment lawyer and previous Office Talk guest, Jenny Wiegley, about all of the new changes, who they apply to, and what to do next. To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Business horror story alert! Starting a new project with a new client is always exciting, especially when they've already paid you!   But what if the project needs to be canceled?  And worse off, what if the client asks for a refund? In this episode, I'm sharing a true story of a service provider who came across this exact situation, and unfortunately, because of one small oversight, had to refund nearly $25,000.   It happens more often than I'd like to admit, so that's why I'm sharing this story and my insights on how to avoid this situation altogether!   To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.

Have you ever wanted to take an extended break from your business? Maybe go on vacation, or a sabbatical, or even on maternity leave? Then this episode is for you! I'm sharing how I'm preparing for my upcoming maternity leave, including key ways I'm ensuring that my business can run without me. To learn more and get the show notes, visit: www.annettestepanian.com/officetalk   Disclaimer:  This content is for your educational and informational purposes only and should not take the place of hiring an attorney. It does not create an Attorney-Client relationship between you and Annette Stepanian.  Neither receipt of information presented nor any email or other electronic communication submitted or received will create an attorney-client relationship with Annette Stepanian. Any information that you provide by reason of your use of this content is not privileged or confidential.  The law varies from state to state and based on the individual facts. Therefore, the information in this presentation may not work for your specific situation.  If you have specific legal questions, you should seek the advice of an attorney authorized to practice law in your local state or jurisdiction.