Most People Don't... But You Do!

I asked Dave Behar what he does that Most People Don't, and he said he makes his own bed every morning. Then he told me he trains on the beach in Hermosa Beach practically every morning, because it is part of the action he takes every day for a better day.Dave has been building brands since college. He looked at what the fraternities and sororities around him were wearing, saw a void, and started Team Greek. A year and a half later he sold it to go after a bigger void in beach volleyball, and that became I Dig, the gear I was buying as a volleyball kid in Western Pennsylvania long before I ever knew his name.What I appreciated most was his honesty about selling I Dig. He told me, "Some of it hurts, and it still hurts, because I look at what it could have been." He wishes he had bought the company back, and he explains why so many founders feel the same way after an exit.Today Dave runs ION Network, a platform that helps creators, producers, leagues and event operators distribute their shows, from hyperlocal channels to a national audience. We talk about how a branding guy ended up building a media company, why ION wants people to spend more time outside, and how creators can work with him.In this episode:What Dave does every morning that Most People Don'tWhy everything starts with a brandHow Team Greek was born from a void nobody else filledDave's test for any business: fill a void or don't botherSelling Team Greek to build I Dig in beach volleyballLearning leadership because the business demanded itThe exit Dave would handle differently todayWhy so many founders wish they never soldHow ION Network helps creators, leagues and events get seenWhy Most People Don't set goals, they dreamABOUT DAVE BEHARDave Behar is the Founder, CEO and Chief Executive Athlete of ION Network and Behar Brands. He founded Team Greek in college and went on to build I Dig, a beach volleyball apparel brand, before starting ION Network to help creators, leagues and events distribute their content. He lives in Hermosa Beach, California.Most People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY™, a system for making people feel cared for, valued, seen and heard rather than processed.00:00 Cold open: "Some of it hurts, and it still hurts"00:25 Intro00:48 Bart welcomes Dave Behar from Hermosa Beach01:20 What Dave does that Most People Don't: he makes his own bed every morning01:50 Why he trains on the beach almost every day04:25 Everything starts with a brand06:30 Growing up around an entrepreneur dad and seeing brands on people's bodies07:45 Team Greek started because the Greek system deserved better gear08:30 If you're not filling a void, you have no business being there09:50 Selling Team Greek to go build I Dig in beach volleyball13:50 He didn't know he was a leader until the business forced him to be one16:15 Building I Dig into a sales leader state by state17:55 The exit he would do differently today19:35 Sponsoring Randy Stoklos and the early pro beach volleyball players22:30 Does I Dig still exist? Why some of it still hurts24:55 Why so many founders wish they never sold26:55 What ION Network does for creators, leagues and events29:00 How a branding guy ended up building a media company33:05 Why ION wants people off the screen and outside34:20 Where you can watch ION37:15 Who ION competes against: itself38:00 How to support Dave and ION Network39:20 How ION works with creators, producers and league operators43:10 Could Bart launch his own ION channel?45:50 Most People Don't set goals, they dreamConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageListen, subscribe and share: https://www.bartaberkey.com/podcast

When Bart Berkey asks Matt Uhler what he does that most people don't, his answer is simple: "I keep my word." When he tells someone he will call at a specific time, it weighs on him until he does.Matt learned that from the people who raised him, and from his grandfather, the superintendent of a brickyard, who once pulled up to a picket line, handed the striking workers horseshoes and games, and then walked through the gate to do his job.At 17, with no plan for college, his metal shop teacher, Mr. Shermer, told him: you know how to clean, you need a mop and a bucket, why don't you just start a business? Matt built that cleaning company to 40 employees and sold it at 26. Selling it opened a door he didn't know existed, and he has spent nearly 29 years since helping people buy, sell and finance Main Street businesses. Along the way he has owned 40 businesses and still holds an active stake in about 20, which he calls his own mutual fund.Bart and Matt talk about running away from something versus running toward something, why our identity has to step up to who we really are now, learning to say no with integrity, and why HUMANALITY™ will become even more valuable as so much of business moves to automation.In this episode:I keep my wordHis grandfather and the brickyardA mop, a bucket and a business at 1740 employees, sold at 26Running away from, then running towardIdentity has to step up to who you are nowHis first deal: a $24,000 businessSaying no with integrityOwning 40 businessesHUMANALITY™ in an automated worldABOUT MATT UHLERMatt Uhler is the founder of Amped Success, an education and training company that teaches people how to buy, sell, finance and partner in businesses, and host of the What's Your Deal? podcast. He has spent nearly 29 years as a business broker working mostly with Main Street businesses.Most People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY™, a system for making people feel cared for, valued, seen and heard rather than processed.CONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageListen, subscribe and share: https://www.bartaberkey.com/podcast

When Bart Berkey asks Poonam Bhuchar what she does that most people don't, she doesn't hesitate. "I think most people don't listen. I think most people react, and that is the problem for so many things."Poonam is a divorce strategist, a coach, a corporate immigration attorney, the author of SAFE from the Pain, and the founder of Kozy Wheels. She and Bart met co-hosting David Meltzer's Office Hours, and in this conversation she explains how she learned to stop reacting: at least an hour every morning checking in with herself, because most people "check their bank accounts before they check in with themselves."She shares a moment from the week before the recording when she was absolutely correct in why she was reacting, but wrong in the reaction, and the habit that served her when she ran a law firm: telling her staff, "I'm going for a walk," before any major decision. Bart connects it to a story about firefighters and choosing to be kind over being right.Then Poonam brings it to her work. People spend tens to hundreds of thousands of dollars in legal fees because they are reacting, so she helps her clients emotionally stabilize before they strategize, and asks them about the life they want to lead rather than the life they did lead. Do you really want the house? Do you really want 100% custody?In this episode:Most people don't listen, they reactChecking in with yourself before your bank accountCorrect in why, wrong in the reactionGoing for a walk before a big decisionKind over rightFind what works for you, even ten minutes watching the birdsEmotionally stabilize before you strategizeThe life you want to lead, not the life you did leadThe SAFE methodKozy Wheels: buy two, donate oneABOUT POONAM BHUCHARDivorce strategist, coach and corporate immigration attorney, author of SAFE from the Pain: How to Lead a Happy and Fulfilled Life, and founder of Kozy Wheels, a wheelchair blanket company partnered with the Disabled American Veterans.Most People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY™, a system for making people feel cared for, valued, seen and heard rather than processed.CHAPTERS00:00 Cold open: most people don't listen, they react00:43 Welcome, Poonam Bhuchar02:15 What Poonam does that Most People Don't02:53 Checking in with yourself every morning05:02 Correct in why, wrong in the reaction05:46 I'm going for a walk06:30 Kind over right: the firefighter video09:54 Find what works for you11:45 Ten minutes watching the birds12:15 How she became a divorce strategist14:38 Emotionally stabilize before you strategize15:04 The life you want to lead15:27 Do you really want the house?15:48 HUMANALITY™ in divorce18:01 The SAFE method18:41 Most People Don't, four times over19:25 Kozy Wheels21:46 What Bart is taking away22:46 Where to find PoonamCONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageListen, subscribe and share: https://www.bartaberkey.com/podcast

Teri Pruitt was dragged to a fall play audition in high school, didn't get cast, and said yes when the director asked if she wanted to do props. She had no idea what she had just agreed to. That yes turned into more than 30 years in the theatrical process, more than 25 years on Broadway, and two decades as a dresser on Wicked.When Bart Berkey asks what she does that most people don't, Teri says she says yes and starts without knowing what to do or how to do it. She also admits that for years her pride kept her from asking for help, and that she was inventing wheels that had already been invented.Today, as the founder of Open the Aperture, Teri brings the lessons of Broadway into businesses. She and Bart talk about the director's umbrella that keeps a whole company working toward one vision, her three E's of entertain, educate and enlighten, and how Bart sees them through 16 years at The Ritz-Carlton. Then Bart asks the question every leader wants answered: how do you deliver excellence night after night, for 20 years, on the same show?Teri closes with a lesson from her dad. There are only three things required to be a professional: hello, goodbye, and work-related information.In this episode:Say yes and start without knowing howLet go of your pride and ask for helpIs Broadway really cutthroat?The director's umbrellaEntertain, educate and enlightenLadies and gentlemen serving ladies and gentlemenDelivering excellence when you don't feel like itNever the same group of people twiceHello, goodbye, and work-related informationABOUT TERI PRUITTTeri Pruitt has spent more than 25 years on Broadway, including two decades as a dresser on Wicked, and holds a master's degree in costume design and technology from Illinois State University. She is the founder of Open the Aperture, bringing the lessons of the theatrical process to businesses through keynotes, workshops and conversations.Most People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY™, a system for making people feel cared for, valued, seen and heard rather than processed.00:00 Cold open: it is my job to do my job00:36 Welcome to Most People Don't01:01 Most Gorillas Don't, the new children's book02:00 Meet Teri Pruitt03:11 Dragged to the fall play audition04:51 I got bit, man05:43 Many roads to Broadway06:35 Saying yes, and a road to Damascus moment07:55 Letters to New York08:22 What Teri does that Most People Don't08:56 Pride, and learning to ask for help10:06 Is theater really cutthroat?12:46 A dresser on Wicked13:59 The best part of the job is people15:07 A stage door story16:41 Fame is different in New York18:04 Bringing talented people together18:27 Line up at The Ritz-Carlton20:13 The director's umbrella20:44 The three E's: entertain, educate, enlighten23:07 The three E's in hospitality25:08 Ladies and gentlemen serving ladies and gentlemen27:31 The Pendry, and the scent of enlightenment28:24 23 years of Wicked, 20 of them for Teri29:09 Delivering excellence night after night29:30 Never the same group twice30:21 That's where the joy is32:21 Hello, goodbye, and work-related information33:39 Bart adds one more: thank you34:26 They're there for a reason35:02 Where to find TeriCONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageListen, subscribe and share: https://www.bartaberkey.com/podcast

Identity, mindset and real change, with Anthony Trucks, former NFL player, speaker and author of Identity Shift.Anthony Trucks grew up in foster care, made it to the NFL, and by his mid-twenties had watched his marriage, his business and his sense of himself fall apart. In this conversation with Bart Berkey he talks about the morning he looked in the mirror and did not like who he saw, and the slow, uncomfortable work of becoming someone he did.WHO YOU ARE WHEN YOU'RE NOT THINKING ABOUT ITAnthony defines identity as your natural habits, patterns and perspectives, the mechanisms that fire without you paying attention. He explains why most of it was never chosen on purpose, how it shows up in your marriage, parenting, money and health, and how he rebuilt his by studying the people he wanted to be like and practising their habits until they became his own.In this episode:Not being right, getting it rightPerspective precedes enlightenmentAsking the people you hurt what you did wrongWhy change is hard: the tribe, the discomfort, and the one-day wonderA video a day for almost ten yearsLet the business tell you what to doMost people don't really dream00:00 Cold open: January 1st, 2016, in the mirror00:39 Welcome, Anthony Trucks01:38 What Anthony does that Most People Don't01:53 Not addicted to being right, addicted to getting it right02:57 Someone cuts you off in traffic03:18 Perspective precedes enlightenment04:30 Where the "Anthony Truckisms" come from05:18 A video a day for almost ten years06:36 As a kid, wanting to get it right for Mom07:58 When he finally liked the man in the mirror08:12 The NFL, three kids and a life that fell apart09:13 "I don't like this guy"10:00 Divorced, then remarried to the same woman10:25 How did you actually learn to change?11:25 Ego, everyone's greatest obstacle11:53 Asking the people you hurt what you did wrong12:42 Your identity is who you are when you're not thinking about it14:18 Building the man he wanted to be, on purpose14:57 Teenagers who still call home16:42 Why most people don't16:57 Leaving the tribe18:55 Bart's "good, the bad and the ugly" moment19:54 Why he started the daily videos22:28 Legacy, and putting yourself out there23:43 Let the business tell you what to do24:41 100% of $100,000 or 40% of a million25:50 A shout-out to Chanel26:32 Who else do you want to become?28:10 Easy to be, better to become28:40 Most people don't really dream30:21 Thank you, AnthonyABOUT ANTHONY TRUCKSFormer NFL player, American Ninja Warrior contestant, speaker and author of Identity Shift.Website: https://www.anthonytrucks.comABOUT THE SHOWMost People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton before building Most People Don't, LLC. The show is in the top 2% of podcasts globally, with more than 250 episodes about the small, deliberate things that separate a good intention from an exceptional human experience.CONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageApple Podcasts: https://podcasts.apple.com/us/podcast/most-people-dont-but-you-do/id1556134592All episodes: https://www.bartaberkey.com/podcast

Fear, self-talk and mental performance, with Collin Henderson, mental conditioning coach and author of The OZ Method.Collin Henderson lived with a stutter from sixth grade until his late twenties, and it shaped how he showed up as a Division I athlete at Washington State and later in pharmaceutical sales. In this conversation with Bart Berkey he explains how asking for help, speech therapy and years of Toastmasters taught him to act in spite of fear, and how that became his life's work: normalizing mindset training.THE PERFORMANCE EQUATIONCollin's formula is talent plus skill, minus internal interference, equals execution probability. Self-doubt, fear and shame are the interference. He explains why the brain does not care what is true, only what is repeated, why worrying is visualizing what you don't want, and how three words, his truth triangle, anchor him before any hard conversation.In this episode:Fear is a physical response to a mental threatA stutter, speech therapy and ToastmastersThe performance equationBody, craft and mindThe me wheelThe truth triangleThink and live by design, not by defaultMost people don't ask for help00:00 Cold open: they had me read a newspaper out loud00:12 Good morning, Collin Henderson00:21 Why Bart wanted Collin on the show01:27 What Collin does that Most People Don't02:01 Fear is a physical response to a mental threat02:34 A stutter that started in sixth grade03:22 Speech therapy at 2603:39 Toastmasters, and doing what you fear most04:00 Psychology beats strategy05:38 The conversation at his uncle's wedding05:56 Verbal tests in life science sales07:04 Find the environment that fits your strengths07:58 Washington State football and baseball09:02 Bart shares his own story of fear13:16 One mistake and you're out: Bart at Penn State14:20 Outcome junkies14:37 The performance equation15:32 Body, craft, mind16:39 A panic attack before the first game17:08 The four dimensions of the brain18:28 Words create worlds19:34 Michael Phelps and Serena Williams20:43 Worrying is visualizing what you don't want21:06 His best season was the one he didn't care about21:59 The me wheel23:02 When your job is your only spoke24:17 The truth triangle: authentic, present, courageous25:47 Thought substitution26:38 Design, not default26:52 Romans 12:227:32 Same brand at home and at work29:18 The OZ Method30:21 Most people don't ask for help30:46 You don't have to go it aloneABOUT COLLIN HENDERSONMental conditioning coach, host of the Master Your Mindset podcast and author of The OZ Method.Website: https://www.thecollinhenderson.comABOUT THE SHOWMost People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton before building Most People Don't, LLC. The show is in the top 2% of podcasts globally, with more than 250 episodes about the small, deliberate things that separate a good intention from an exceptional human experience.CONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageApple Podcasts: https://podcasts.apple.com/us/podcast/most-people-dont-but-you-do/id1556134592All episodes: https://www.bartaberkey.com/podcast

Chronic pain, root cause diagnosis and the human side of medicine, with Dr. Sean Altman, functional medicine doctor, doctor of physical therapy and creator of Orthopedic Functional Medicine. Dr. Altman's approach starts from one idea: the mystery is in the history. In this conversation with Bart Berkey he explains why so many people with persistent pain move from specialist to specialist without an answer, and why the detail that unlocks a case is so often missing from the chart. He also tells his own story of concussions and spine injuries from hockey and car accidents, years of test results that came back normal, and the six or seven years it took him to figure out what was actually wrong.WHY YOUR HISTORY IS DATADr. Altman shares cases where the cause of the pain was nowhere in the imaging: a patient whose relief came from a treatment no report mentioned, a hip that was not the source of the hip pain, and a frozen shoulder that let go once the grief behind it was named. None of those details surfaced on a screen. They came out because a patient felt safe enough to say them to a person, which is exactly what Bart means by HUMANALITY™.In this episode:Why care gets less personal as practices scaleThe mystery is in the historyNormal testing doesn't mean normal functionRecovery as a path, not a switchThe root cause map and the diagnostic auditPhysical longevity versus metabolic longevityUsing HSAs, FSAs and employer plans for careWhy patients won't tell a computer what they'll tell a personABOUT DR. SEAN ALTMANFunctional medicine doctor, doctor of physical therapy, researcher, educator and creator of Orthopedic Functional Medicine, based in Stamford, Connecticut. Author of Orthopedic Functional Medicine: A Root Cause Approach to Pain, Healing, and Physical Longevity.Website: https://www.drseanaltman.comABOUT THE SHOWMost People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton before building Most People Don't, LLC. The show is in the top 2% of podcasts globally, with more than 250 episodes about the small, deliberate things that separate a good intention from an exceptional human experience.CONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageApple Podcasts: https://podcasts.apple.com/us/podcast/most-people-dont-but-you-do/id1556134592All episodes: https://www.bartaberkey.com/podcast

Jeff Borman is Global Head of Sales, Revenue and Distribution for Virgin Hotels Collection, and he and Bart Berkey have known each other for more than twenty years, since the days when Jeff ran revenue for The Ritz-Carlton Pentagon City and Bart was there.Which makes the first thing Jeff says about that period surprising. He thinks he did it badly.His explanation is not modesty. He had come from the Marriott side of the business, he was technically right about everything, and he did not understand the room he was in. The general manager pulled him aside and told him that running a Ritz-Carlton like a Courtyard might be defensible on the numbers and was the wrong thing to say out loud, because the people in that building needed to believe nothing was like the Ritz-Carlton. Jeff left, and came back to the brand years later to do it properly.That pattern runs through the whole conversation. He asked an AI to describe him and it told him he is someone who builds a thing, breaks it, and builds it again, which he had not noticed about himself. He traces it to two fathers, an artist and a corporate finance lawyer, one who taught him to see from a hundred thousand feet and one who taught him what a semicolon costs.The part he says shaped him most is his mother. She never went to church. Asked why, she looked up at the trees and said, "This is my temple." It took him until well into adulthood to understand that she was not being idle, and that there is work happening in that stillness.Bart matches him with a story from his own first day at The Ritz-Carlton, when a housekeeper greeted him by name and he was so determined to respond perfectly that he said nothing at all.Then Bart asks the question the show is named for, and Jeff takes his time before answering it.In this episode:The mentor who blocked half of every Friday, and why ten percent of a week is enoughWhy a quarter of your inbox never needed youWhy the trust had to come before the titleThe job he thinks he did poorly, and what the general manager taught himWhat an AI noticed about him that he had notTwo fathers, and being made of both of themThis is my templeForty things by forty, written down rather than thought aboutWhat a be yourself culture looks like when it is realThe one thing he does that Most People Don'tABOUT JEFF BORMANGlobal Head of Sales, Revenue and Distribution for Virgin Hotels Collection. More than twenty-five years in hospitality, with senior roles at Ashford, Hilton, Marriott and The Ritz-Carlton. Founder and host of the No Show podcast, with more than one hundred episodes.Podcast: https://noshowpod.coMost People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY™, a system for making people feel cared for, valued, seen and heard rather than processed.CONNECT WITH BARTConnect with me on LinkedIn: https://www.linkedin.com/in/bartberkey/Subscribe to my newsletter: https://www.bartaberkey.com/join-the-newsletterBook me for a keynote presentation: https://www.bartaberkey.com/booking-engagement-pageListen, subscribe and share: https://www.bartaberkey.com/podcast

Alex Snider spent fifteen years inside federal work, in domestic policy, at the State Department, at the World Bank and in the Senate. Then a bicycle accident stopped him, and he came out of it having written a book arguing that you should sometimes be late on purpose.He is careful about what that does and does not mean. He is not a productivity guest, he does not do tips, and when Bart asks him for the one thing people should do to slow down, he says he cannot answer that and will not try. His argument is that how you receive an idea is so different from how anyone else does that handing out instructions is the problem rather than the fix.What he offers instead is a distinction. Speed is not the enemy and slowness is not the goal. The question is whether you slow down enough to notice which one a moment is actually asking for. He calls the other half of it emotional punctuality: the difference between having shown up for the meeting on time and having actually been present for the person in it.The most useful thing he says is also the most uncomfortable. He says he is not a good person when he is rushing, and that the book is about the kind of people all of us become under a sense of scarcity and urgency. Then he says the part most authors leave out, which is that he still loses to it. He names another writer whose success makes him feel behind, by name, and says he gets dragged into comparison every single day.Bart matches him, with a story about scrolling LinkedIn on a family holiday in Hawaii, seeing another speaker with more bookings than he had, and his daughter asking him why he was even looking at that now.In this episode:Why he turned down the show's signature question before answering itLearning to skip things rather than add themWhy he refuses to tell anyone how to slow downWhat he noticed about the way Bart filled in, and did not fill in, his own preparationHis brother at the train station, and a phrase worth stealing about tangled netsEmotional punctuality, and what it costs to confuse it with being on timeWhere he politely disagrees with being where your feet areFifteen years in government, and why none of it was mindfulThe bike accident, and what a forced pause actually isThe gap between the person we say we want to be and the person we areABOUT ALEX SNIDERWriter, facilitator and meditation teacher, and a former government strategist. Author of Sometimes You Should Be Late: The quiet rebellion of slowing down in a world obsessed with speed, published by Practical Inspiration Publishing with a foreword by Diana Winston. Co-founder of Mindful Fed, the first government-wide mindfulness community. He writes the Human Bureaucracy column for Psychology Today.Website: https://www.slowmindfulness.comMost People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY(tm), a system for making people feel cared for, valued, seen and heard rather than processed.Listen, subscribe and share: https://www.bartaberkey.com/podcast

Mark Pattison was drafted by the Raiders in the seventh round, played five years in the NFL, and will not use the word retired. His words for what happened are that he got kicked out and not let back in.What came next is the part of his story he has told least. For two years he had no purpose and no skill he could name other than catching a football. He was in the University of Washington Hall of Fame. He had been in a locker room with Howie Long, Marcus Allen and Jim Plunkett. When it ended he expected his phone to ring off the hook, and not one person called. He took a job waiting tables at the Chart House, where his old teammates came in to eat, and he lasted six months before he decided he hated it enough to do something else.That decision became the sentence he now builds everything on. Action creates reaction. It carried him into a marketing company, then into twelve years at Sports Illustrated, where the business he built went from number 17 in its category to number 1, and then up the Seven Summits, the highest peak on each continent, which he is the only NFL player ever to complete.In this conversation with Bart Berkey, Mark talks about the freshman year that ended his belief that talent was enough, when he was 181 pounds and could not bench his own weight. He talks about the valleys behind the shiny things, including the one made of a divorce and his father's death. He explains the discipline that got him up Everest and the Matterhorn, which is not looking at the mountain at all, only at the next ten steps.Then Bart asks him what he is most proud of that is not shiny, and Mark answers in one line about his two daughters, and it reframes everything he said before it.In this episode:Stepping into the fear, and his own answer to the question this show is named forWhy he says retired is the wrong word181 pounds, and the freshman year that woke him upTwo years without purpose, and the phone that never rangWaiting tables at the Chart House while his old teammates came inAction creates reaction, the sentence he built a second career onSports Illustrated, from number 17 to number 1Ten more steps, and why he never looks at the summitThe one accomplishment he does not consider shinyThe one thing he does that Most People Don'tABOUT MARK PATTISONNFL veteran, and the only NFL player to climb the Seven Summits. Winner of a 2022 Sports Emmy for Best Short Documentary for Searching for the Summit. Author of Finding Your Summit: How to Build Resilience and Faith to Conquer Life's Peaks, and host of the Finding Your Summit podcast.Website: https://markpattisonnfl.comMost People Don't... But YOU Do! is hosted by Bart Berkey, who spent 16 years as a global executive with The Ritz-Carlton and now builds HUMANALITY™, a system for making people feel cared for, valued, seen and heard rather than processed.Listen, subscribe and share: https://www.bartaberkey.com/podcast