#142: What happens when we stop fighting our nature & focus on the path of least resistance

After a brisk cross-country ski - my first one of the year - I relate my exercise choices to my business. Most of us get much better results focusing on doing what we do naturally and actually enjoy. This is the same in life & business. Do we need to be in a constant state of challenging ourselves to enjoy something, day-after-day when it doesn't become any more fun? Or can we build a life and business without feeling we have to do what everyone else is doing? 

Today I share my feelings about social and how I'm taking a stand about not being on the platforms regularly because I simply don't love it. And because I don't love it I'll probably never get great results unless I can do it in a way that's totally supportive and that would be at another level investment, which the ROI hasn't shown me to make sense yet. 

I also share more about my SOI/ultimate guide blog post which is now ready at http://scalingdeep.com/membership-site/ the interest in my upcoming workshop https://scalingdeep.com/workshop/.