CI to Eye podcast

CI to Eye | The Art of Audience Engagement

14/5/2024
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36:11
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Audience engagement is critical for attracting and retaining new attendees. But what exactly does it look like in practice? 

For Holly Mulcahy,  “audience engagement” isn’t just a marketing platitude—it’s a promise. In this episode, the Wichita Symphony Orchestra’s Concertmaster and Partner for Audience Engagement shares what wine-tasting and birdwatching have to do with orchestral music, and why deepening audience relationships now will pay dividends for our organizations in the long run.

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