This is Why YOU Need a Personal Brand | Ep. 502

Today, I’m sharing how chess strategies have shaped my life and business. One of my favorite videos on this topic bombed initially but later went viral, proving that patience pays off.In this episode, I’m breaking down three key chess concepts: developing your pieces, finding in-between moves, and ensuring king safety. These strategies aren’t just for chess...they can elevate your business and personal life too.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Got into a Twitter debate with my buddy Nick Huber. He quit drinking for six weeks and saw no benefits...actually felt worse, missing social events and fun.I’ve shared before how quitting alcohol helped me, but Nick's experience highlights a key point: real change takes time. Six weeks isn’t enough to see big results. Whether it’s fitness, healthy eating, or building a business, you’ve got to commit for the long haul.Join me as we explore why patience is crucial for lasting success and how to stick with your goals long enough to see real transformation.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Welcome back to the seven-figure launchpad series. This crash course is your step-by-step blueprint to either get your business off the ground or scale it to seven figures and beyond.Today, we’re focusing on the five P’s: Prospect, Problem, Product, Promise, and Profit.Keep it simple...focus on one great product until you hit $1 million in revenue. Stay tuned for the next episode, where we’ll tackle marketing and converting leads into customers.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Welcome back to our seven-figure launchpad series. Whether you're just starting out or looking to scale your business to the next level, this crash course is for you.Today, we’re focusing on the five P’s of business: Prospect, Problem, Product, Promise, and Profit. Identify who you're solving a problem for, get clear on that problem, develop an effective product, articulate the promise it delivers, and ensure your pricing reflects its value.Focus on one great product until you hit $1 million in revenue. Keep it simple and effective. Ready for more? LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

If you've been tuned in, you know we're diving into the "Escape Velocity Framework"...your seven-figure launchpad.Whether you're a budding entrepreneur or already hitting five or six figures, this series is packed with tactical, step-by-step advice to scale your business to seven figures and beyond.We’re breaking it down into three parts: you (the pilot), your business (the rocket), and your goal (the destination). Now, we’ll tackle the most crucial piece...you, the founder. It's all about leveling up your skills, mindset, and strategy. Ready to transform into a seven-figure entrepreneur?LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

This week, we're launching into something big: the "Seven-Figure Launchpad," your roadmap to business success.In this series, we'll break down the "Escape Velocity Framework," focusing on you (the entrepreneur), your business (the rocket), and your destination (your ultimate goal).But first, let's define your destination. What does success look like for you? What are your non-negotiables?LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, big news... I'm gearing up to launch a major new series on the pod. No pressure, right?I've been refining this step-by-step structure, the "Seven Figure Launchpad," for months now. It's a blueprint for anyone looking to scale their business to seven figures and beyond.But here's the twist...A lightbulb moment hit, and I realized it needed a major overhaul.Cue the sunk cost fallacy... a trap we all fall into.Sometimes you need to let go to embrace greatness. So, spoiler alert: I’m diving back in and rebuilding this framework from scratch.It's a tough call, but hey, that's the pursuit of excellence for you. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, when it comes to growing your business, there are two schools of thought on competition. Some say, "Ignore it and focus on your lane." There's wisdom in that, but I'm in the second camp: pay attention and learn from your competitors. Dive into their ecosystem...buy their products, sign up for emails, analyze their strategies. This isn’t about copying; it’s about gaining inspiration and making informed decisions. Just be careful not to mimic blindly. Instead, adapt and test ideas within your context. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Let's talk scaling your business. One-on-one sessions are great but limit your growth...and if you to break past six figures, consider group coaching. It's efficient and adds massive value to clients. Recently, I helped a coach redesign his offer for scaling, transitioning from one-on-one to group sessions. Result? More impact, less burnout. Want more strategies? Join the Beyond the Apex community for weekly group coaching, tons of training resources, and real-time business troubleshooting. Apply at beyondtheapex.com. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, let's break it down to the essentials. First up, clarity. Knowing exactly where you're headed is like turning on high beams in a storm. Next, embrace boredom. It's in those quiet moments that creativity thrives. Finally, make space. Give yourself room to breathe, think, and recharge. By mastering these three, you'll skyrocket your effectiveness. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com