The Sean Light Show podcast

#407: Secrets of Punching Scarecrows

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Have you seen the video of the guy punching his friend in the face because he was dressed like a scarecrow and startled him? The brain has a built-in function that will react quicker than you can think.

This is how your customers are making purchasing decisions and if you're not careful, you'll blow the sale!

Welcome to the wonderful world of influential neuroscience.

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