What do you get when you combine Lazar from Sellers Alley and Brent from AMZ Pathfinder? An explosion of useful tips and effective ways to start your PPC campaign up and running! Listen to this podcast to enjoy the adventures of these two PPC nerds who can’t wait to start leading you through advertising on Amazon, step by step. Wild PPC Bunch Facebook group was formed years ago for knowledge exchange and now its members, Lazar and Brent, are ready to share all the cool stuff they have learned about PPC advertising through the years. We promise that you will get hooked and anticipate every episode like you’ve waited for another GoT episode to premiere!
Launching products with PPC
42:13So, you are enthusiastic about launching a new product but don't know where to start from? In this episode, you will hear insights about the best advertising tactics and ways to increase your sales and get loyal customers. Should you invest a lot of money in the beginning? What is the best campaign type to promote new Amazon products? Should you gather reviews first and then advertise? Join us and find out! Don't forget to visit our website and follow us on Facebook!
Latest Amazon news and trends talk
33:09What do the average number of new daily Amazon sellers and Amazon’s focus on India say about this eCommerce game giant? What can you get from new features: Sponsored Products Campaign overview and Request a Call on Amazon? How to improve your Sponsored Brands campaigns with Amazon’s headline suggestions? Why are Sponsored Display campaigns becoming similar to Amazon DSP? Listen to what Lazar and Brent have to say about it and a lot more in the latest episode! Also, don’t forget to follow us on Facebook!
Google Ads strategies you should use in 2021
50:33This year, pay close attention to Google Ads. Why? Because the digital ad spend is getting higher each year and the power of Google advertising can turn your small business into a well-known brand worldwide! Which kind of strategy should you implement to hit your goals? Are video ads a thing this year also? How should you do proper remarketing? Tune in to find out! Don't forget to visit our website and follow us on Facebook!
PPC predictions for 2021
34:48The year behind us was full of surprises, that’s for sure! Still, Amazon increased its revenue and overcome every obstacle. Will this trend continue in 2021? Will Amazon continue to spread its influence around the planet? What can we do to ensure growth next year? Listen to this episode and get some really useful insights as we dive into PPC trends for 2021. Don't forget to visit our website and follow us on Facebook!
Ways to use chatbot marketing
56:11If you are a seller who just started advertising on Amazon and want to expand your brand awareness or a seller who wants to convert his strategy into a profitable one, you are in the right place. By listening, you will learn how to increase the profitability of your ads thanks to chatbots, acquire quality product reviews, take advantage of attribution, improve sponsored & organic ranking, and much more! If you want to see the live video of this episode, click on this link. Also, don't forget to visit our website and follow us on Facebook!
Black Friday Talk
57:12Black Friday is approaching fast, and you need the right tactics to get to your target audience and make them stay. This shopping event is an ideal chance for you to show that you are a reliable seller with quality products and Amazon PPC is going to help you highlight them and make some serious sales. Listen to this episode and get some really useful insights! Don't forget to follow us on our website and Facebook page!
Using specific ad types to acquire market share
44:08Lazar and Brian talked about specific ad types that Amazon rolled out in the previous 12 months. How can use these specific ad types to rule the market? Why are these ads so underrated and not used enough? What can we expect to change in the Amazon ad space in the future? Tune in and listen to the whole conversation. Don't forget to follow us on social media and visit our website!
Casual Prime Day Talk
1:02:33Is Prime Day really the biggest Amazon event of the year? Lazar and Brent discuss the coronavirus global pandemic which preceded this year's Prime Day and how do they handle campaigns for their clients. So grab a cup of coffee, tune in and listen to this quality talk to get some cool tips and tricks! Don't forget to visit our website and follow us on Facebook!
PPC with Sean Smith
45:10What do you get when you combine Lazar (Sellers Alley), Brent (AMZ Pathfinder) and Sean Smith (PPC AMS Accelerator)? An explosion of really cool real life PPC examples mixed with lots of laughter. Listen to this episode to hear their opinions on current and future trends, keyword ranking and ad placements. Don't forget to visit our website and to follow us on Facebook! Stay tuned for more exciting episodes about PPC!
Ad Placements on Amazon
40:31Ad placements are still a little bit unknown for sellers and advertisers so Lazar and Brent gave their best to solve some of the biggest ad position riddles. In this episode you will get the answers for different questions: What are the possible ad positions on Amazon? Where is your ad being shown? What can you do to get to the top of the search? Is the top of the search really the best position for your brand? Which strategy should you implement to push new products? Don't forget to visit our website to learn more and get access to all episode and follow us on Facebook!