Unforgettable Presentations podcast

Ep. 367 UNFORGETTABLE WRITING WITH VINCE ANTONUCCI

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It's been said that great speeches aren't written; they're re-written. Today Darren and Mark learn the ins and outs of great writing from author/speaker/minister Vince Antonucci. His techniques are simple and practical, and when applied well, they will help you to become UNFORGETTABLE.

 

SNIPPETS:

• Be clear; clarity counts


• Simplicity and clarity are genius

 

• Avoid speaking in abstractions

 

• Never assume that your audience knows anything

 

• Avoid the curse of knowledge

 

• Be concrete instead of abstract

 

• Write the way you speak

 

• GHOST writing is really COLLABORATIVE writing

 

• The first chapter, sentence, and line are most important

 

• Edit at the word level

 

• Simplify, simplify, simplify

 

• Rehearse out loud

 

• Apply the 10 Phases of Speech Writing

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