The Cork & Fizz Guide to Wine podcast

Ep 62 Tips for Navigating Small Wine Shops with Desirae Ballard (Part 2)

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When you walk into a wine shop do you immediately feel intimidated about the selection of wines?



Is wine more expensive at a small wine shop? 



What if you can’t find something in your budget?



According to today’s guest, Desirae Ballard, if the small wine shop is doing their job right then you will absolutely find something within your budget!



And the best part is that with a small wine shop you will be able to get recommendations tailored to exactly what you are looking for!



In today's episode, Desirae is dispelling the misconceptions about small wine shops being too expensive, why you will see a slight price difference between a small wine shop and a big box store like Costco, and how she matches the right wine to a customer.



After this episode you will be excited to visit your local small wine shop! 



And if you missed last week's episode go back and listen to Episode 61! It was Part 1 with Desirae where she talks about how she became the owner of the Grape Choice in Kirkland, WA, how she kept it alive during the pandemic, and how she chooses which wines to sell in her shop.



Connect with Desirae


Website: http://www.thegrapechoice.com/


Facebook: https://www.facebook.com/thegrapechoice


Instagram: @thegrapechoice



Episode Highlights:


  • Dispelling misconceptions about small wine shops being expensive


  • Pricing difference of wine at small wine shops compared to grocery stores


  • Benefits of shopping at small wine shops


  • How Desirae matches the right wine to the right customer


  • Advice on how to communicate your wine preferences to a shop owner





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