(Very) few restaurant brands in America are growing as fast as Tropical Smoothie Cafe, while also generating these type of sales. CEO Charles Watson joins QSR editorial director Danny Klein to discuss what’s driving the brand’s success, where it’s headed, as well as, for the first time, get into its recent sale to private equity giant Blackstone. We also dive into broader industry trends and how the rest of 2024 is shaping up, from value to asset evolution and more.
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