Planet Money podcast

The Gecko Effect

11/6/2022
0:00
27:38
Retroceder 15 segundos
Avanzar 15 segundos
Years ago advertising was dominated by cars and beer. Today on the show, how a simple slogan and a talking gecko helped the insurance industry become one of the most dominant forces in advertising. Now, we're all living with the consequences. | Fill out our listener survey here

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