How to PR: How to Startup

We are back from the Music Tectonics Conference and it was a lot! We had an amazing three days at the carousel and on the Santa Monica beach. This episode brings a tiny sample of some of the conversations that were to be had at this year's Creator Fair, a new edition to the conference.    AugustLab BandLab Eternal Research The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

It’s another How to Scale Up! Rock star turned tech pioneer Ryan Star joins us to share his transition from stage to boardroom. As CEO and co-founder of Stationhead, Ryan created a platform that bridges the gap between superfans and artists, redefining how music is consumed and celebrated. Stationhead's growth, with over 17 million users and engagement from top artists like Nicki Minaj and Billie Eilish, speaks to its unique approach in the crowded music streaming landscape. Ryan talks about the resilience and vision that fueled his journey from major record label tours to leading a community-driven music tech revolution.   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Andrew Batey of Beatdapp, joins us to expose the underbelly of fraud within the music industry. From organized crime syndicates to bot and malware operations, Andrew paints a picture of the music ecosystem's vulnerability. We learn about how these sophisticated fraud schemes are manipulating music streams on an unprecedented scale, siphoning billions from artists and stakeholders alike.  The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Today Dmitri launches a new miniseries – How To Scale Up. These conversations are meant to work together with the How to Start Up episodes, and will attempt to answer the question of “How did you get from there…. to here….?” On this episode Dmitri talks with Darryl Ballantyne, the CEO and co-founder of LyricFind. LIsten in to find out how Darryl got his first investor, and what Microsoft, childhood bedrooms, outdated websites, and roller coasters have to do with anything. Come meet Darryl at the Music Tectonics Conference October 22-24. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Join us today as we talk with two innovators who will be joining us at the carousel and on the beach at the Music Tectonics Conference October 22-24.    First up, a conversation with Jennifer Sullivan of KiTbetter. Tristra dives into the magic behind the KiTalbum, where the lines between physical and digital music blur – creating new opportunities for both fans and artists. Next, Dmitri talks with Zack Settel from WalkThruMusic about advancing beyond a passive listening experience and moving into a navigable listening experience for musical immersion. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!   

This week Dmitri talks with Kiran Mampilly of Tarka Labs about his experience in guiding startups in the music industry. Some topics covered; the importance of transforming ideas into practical steps, the critical role of minimum viable products (MVPs) to test market viability, the strategic advantages of having a fractional CTO, and as always – ensuring your technological roadmap is scalable.   The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think! 

Join Dmitri and Tristra as they dive into the big headlines of the month. Just some of the subjects discussed; the concept of the "connection economy," the shift towards content like podcasts and audiobooks and what this may mean for the future of audio engagement, as well as whether or not the streaming market is reaching a saturation point, and what's next for audience engagement. So. Many. Topics.   Streaming’s Growth Plan   Universal's Direct To Fan Business Has Been Growing 33%   The AI Music Honeymoon Phase is Over   Side Job Self-Employed High-Paid: Behind the AI Slop flooding TikTok and Facebook   Google is Pushing AI Hard The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!   

Is AI poised to revolutionize the music industry? Listen to conversations about how AI is reshaping both the business and creative sides of music with Matt Henninger from Music AI and Bill Colitre from Music Reports.  The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

Join us for an exploration of the future of audio creation with our guest – independent author, audiobook narrator, and creative economy expert, Joanna Penn. Joanna shares her insights on selling audiobooks directly through Shopify, using YouTube for distribution, and maintaining direct fan engagement with her extensive email lists. We also go down the Importance of Intellectual Property Rights, rabbit hole. Listen in.   JFPennBooks.com CreativePennBooks.com The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!

What's the secret sauce behind Canada's flourishing music tech scene? Join us as we sit down with Andre Galuban and Isabella Schilpp from the Canadian Consulate in LA and discuss how different provinces are pioneering unique tech sectors. We discuss several Canadian startups that are poised to make waves at the beach during the upcoming Music Tectonics conference in Santa Monica.    HHHusher   Tradable Bits   Sessionwire The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit musictectonics.com to find shownotes and a transcript for this episode, and find us on LinkedIn, Twitter, and Instagram. Let us know what you think!