Marketing Leaders

Joe Friend, Influencer Marketing Specialist, and Co-founder of Pepper Studio, took a leap of faith after being made redundant.  Joe talks about how he started Pepper studio, when faced with redundancy, he and his fellow founders didn’t drown their sorrows. They got together and created Pepper Studios in the space of 24hours. We feel like this topic is so relevant for right now when a lot of people are currently found in the middle of a really difficult economic situation, it’s inspiring to hear stories like this. Pepper Studio, 4 years on, are now firmly established as one of the most recognised independent influencer marketing agencies in the UK. 

Check out this episode of the Marketing Leaders podcast with Katie Halajko (Farmer) - Global Head of Production, Gravity Road Katie talks to us about her journey into the world of production and the bold steps she took to get there. She gives us her advice on managing teams and how to navigating difficult situations from her extensive experience in the production world.

Check out this episode of the Marketing Leaders podcast with Steve James-Royle, Co-Founder of The Yard Creative. Steve talks us through how he started The Yard Creative, the complexities of running an agency and how he ended up selling it. He tells us about his education and how he sees being dyslexic as his superpower!

Starting your own B2B agency and how to find your own niche in the market... Check out this episode of the Marketing Leaders podcast, with Cos Mingides, Founding Partner & Head of Effectiveness at True. Cos talks with James Martin in this fascinating episode of the Marketing Leaders podcast. Add your comments and make sure you hit the subscribe button for future insights!

Check out this episode of the Marketing Leaders podcast with Clare Donald, Chief Production Officer at Publicis Groupe. Clare has worked her way up from producing feature films to working with some of the UK's largest agencies. She has worked at a senior level at Google and is currently a co-chair for awarding bodies British Arrows, which she said has been a career-high. She is very generous with her time and enjoys helping others on their path. Clare now heads up Publicis Group production and isn't finished with her professional or personal development. She talks with James Martin in this fascinating episode of the Marketing Leaders podcast.

Do you think a career before advertising helps? Giselle tells us that Truffle retains staff by adding an extra layer of care and understanding of their strengths and passions.  Check out this episode of the Marketing Leaders podcast with Giselle Elsom, Client Services Director at Truffle. Giselle comes from a family of ambitious entrepreneurs, both of her parents are company founders, and this shows in Giselle's ability to see opportunity at Truffle. Part of the driving force and helping to shape the future of the agency, Giselle takes us through her background and what Truffle do that is so different. Giselle talks with James Martin in this fascinating episode of the Marketing Leaders podcast. Add your comments, and make sure you hit the subscribe button for future insights!

Does being given a lot of opportunity and freedom when starting out make you a better leader? If you ask for people's time, they often give it, so Jamie's advice is to ask!  Check out this episode of the Marketing Leaders podcast with Jamie Williams, Managing Partner at Isobel. Jamie started his career as a runner in New York, where he met his wife-to-be in a lift. After moving back to London, he was given a massive opportunity at JWT, where he learnt quickly on the job. Jamie says if he were to give direction to his younger self, he would suggest asking for help and advice more often and not shy away from asking questions. He is a proud member of the leadership team at Isobel, where he says the agency's culture is at the forefront of all they do, protecting it like a brand and constantly nurturing it from within. Jamie talks with James Martin in this fascinating episode of the Marketing Leaders podcast. Add your comments, and make sure you hit the subscribe button for future insights!

From 'falling' into advertising to heading up the client service team at a fast-growing SaaS platform. Does working in an ever-changing landscape and across many clients help keep you interested? Check out this episode of the Marketing Leaders podcast with Claudia Day, Head of Account Management at Pulsar Platform. Having started her career in KidZania, Claudia's eyes were opened to the world of advertising from a young age, with her dad working in the industry. Claudia is now a driving force at Pulsar and is a true advocate for a collaborative approach for her team. James and Claudia discuss her experience in the advertising industry and what Pulsar is doing to help shape their future. Claudia talks with James Martin in this fascinating episode of the Marketing Leaders podcast. Add your comments, and make sure you hit the subscribe button for future insights!

How to become a leading force at a global network agency... Can finding a mentor get you to the top? Check out this episode of the Marketing Leaders podcast, with Beth Ann Kaminkow Global CEO at VMLY&R COMMERCE. Beth is an experienced marketeer, having worked in commerce for most of her working career. Beth now heads up one of the largest commerce agencies within the WPP network. Beth talks with James Martin in this fascinating episode of the Marketing Leaders podcast. Add your comments and make sure you hit the subscribe button for future insights!

How does the marketing industry keep innovating? Should you leave the agency world to accelerate your learning? In this episode, you'll listen to James Tracy from Netflix covering a wide range of topics. One huge conversation is learning, developing and improving in the marketing agency ecosystem. James is the Manager, Product Creative Studio (EMEA) at Netflix, and sits with James Martin. Please add your comments and get involved in the discussion. If you've got any insights to share, we'd love to know! Hit the subscribe button for future episodes. #marketing #creativity #learning