Horse & Rider Ventures: How Authenticity Built a Western Lifestyle Brand

Kristin and Zach Hardin. They share insights into the equestrian lifestyle, explore the relationship between horse and rider, and discuss the transformative power of horses in people's lives. As they emphasize the industry's perpetual growth, Kristin and Zach provide listeners with an enlightening glimpse into a world that marries tradition with modernity.The Hardins reveal the physical and mental demands of horse training, highlighting the need for balance, core strength, and fearlessness. Kristin discusses her role in ensuring ethical transactions in the horse industry, while Zach shares how modern social media platforms are helping to revolutionize equestrian sports. Amidst these discussions, they touch on the elite perception of horse riding, work-life balance, and the nurturing of future ambassadors of the sport. With insights from their rich experiences, this episode is a must-listen for anyone intrigued by the art of riding and the beauty of horses.Key Takeaways:The balance, core strength, and mental resilience required for successful horse training.How Kristen Hardin uses her expertise to maintain ethical standards in buying and selling horses.Zach Hardin’s insight into leveraging social media to modernize and expand their equestrian business.The importance of understanding horses' unique personalities for effective training.The emotional and life-changing connection that people develop through horses.Notable Quotes:"Our job is horse training, and then I fly around and give clinics and teach kids." – Kristin Hardin"You can't be afraid at all. You have to be really physically fit." – Kristin Hardin"It's hard because you can see everything everyone is doing all of the time." – Zach Hardin"Let the horse choose the rider." – Kristin Hardin.Connect with Kristin and Zach Hardin:FacebookInstagramConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Tanner Bryson and Christa Brunori, two dynamic individuals who've devoted their lives to the horse industry through their company, Horse and Rider Ventures. This episode dives deep into their fascinating journey, discussing their professional milestones and unique offerings. From horseback tourism in Arizona's scenic landscapes to professional horse training and their passion for Western art, Tanner and Christa share their experiences as they work to preserve the legacy of the Western horse industry.Listeners will gain insight into the inner workings of a horse-centric business model, exploring their diverse revenue streams and the importance of an authentic social media presence in today's digital age. The guests emphasize the intricate process of training horses, highlighting the balance between nurturing equine talents and managing customer expectations in the marketplace. With themes of legacy, authenticity, and the nuanced art of matching horses with potential buyers, this episode offers a comprehensive overview for enthusiasts or anyone curious about the industry. Tanner and Christa’s genuine love for what they do is apparent as they share personal stories and industry secrets, creating an engaging experience for all listeners.Key Takeaways:Horse and Rider Ventures Diversity: Tanner and Christa operate a business with multiple facets, including horseback tourism and professional horse training, showcasing their expertise and love for the industry.Social Media Influence: Christa underscores the significant impact of social media as a driving force and tool for engagement with loyal followers and potential customers.Horse Training Philosophy: The duo emphasizes the importance of nurturing both the horse's talents and their own skills through an intuitive training process, akin to being talent agents in the industry.Legacy and Authenticity: Maintaining a respected brand and passing on knowledge to future generations are central to their mission, upholding a strong sense of authenticity in the Western horse community.Customized Client Experiences: They tailor experiences for corporate and group events, using their industry knowledge to create memorable and educational Western adventures.Notable Quotes:"The real magic is when you're... You get to ride a horse and you get to understand them.""Our social media presence is huge. It's actually our biggest driving force.""I look at horse training almost like being a talent agent.""Horses have bad days... The greatest horses in the world have a few little quirks.""It's all about your intuition with what you just feel."Connect with Tanner Bryson and Christa Brunori:WebsiteFacebookArtStudioConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Larry Mastropieri is a distinguished real estate broker and entrepreneur, known for achieving over $100 million in annual sales, translating to more than 150 homes sold each year, totaling 2,000 homes in his career. He shares his inspiring journey from overcoming significant health challenges to becoming a top real estate entrepreneur. Highlighting key moments of his life and career, Larry discusses how being diagnosed with autoimmune diseases shaped his resilient mindset and business approach. Despite the hurdles, he has built a thriving real estate empire in South Florida, and in this episode, he dives deep into the mindset and systems that have been pivotal in his success.Larry elucidates on the importance of mindset, consistent effort, and strategic systems that are at the core of his business success. He attributes much of his achievement to his unwavering focus, structured lifestyle, and the ability to leverage past soccer experiences for team-based success in the real estate industry. Larry’s dedication to learning from every experience and continuously seeking growth and improvement offers listeners substantial insights into creating a sustainable and prosperous business in real estate. This episode is rich with SEO keywords such as real estate, entrepreneurial mindset, and health challenges, proving essential for anyone looking to delve into high-level business strategy and personal resilience.Key Takeaways:Mindset for Success: Larry Mastropieri emphasizes that a strong mindset and resilience, built from early life challenges, are fundamental to achieving business success.Systems and Structure: As both an engineer and realtor, Larry’s focus on creating efficient systems and structures has been crucial to managing and growing his real estate business.Health as a Catalyst: Battling autoimmune diseases, Larry highlights how his health challenges have driven him to maintain a disciplined and proactive lifestyle, enhancing his business focus.Continuous Learning: Larry underscores the value of learning from mentors and coaches, an approach that has guided him to seek new knowledge and practical expertise in real estate.Team and Culture: Building a successful team that shares a relentless work ethic and entrepreneurial spirit is key to scaling and sustaining long-term business growth.Notable Quotes:"The success was helpful, but the failure in that was what really teaches you mindset.""The health issues have created who I am today without question.""We're at this point where we're foundationally built with the systems skills, all that we've learned so much we can scale now.""Just show up. Let's set these big goals and execute on those.""I fit into that hustle culture because we're not here to do the average thing."Connect with Larry Mastropieri:WebsiteInstagramLinkedInConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Justin Colby is a prominent real estate investor, coach, and host of the "Science of Flipping" podcast. Renowned for his vast experience in the industry, Justin shares his journey from his entrepreneurial childhood in the Bay Area to becoming a leading real estate investor with a mindset focused on resilience and adaptability. This episode unpacks Justin's philosophy on entrepreneurship, the importance of authenticity, and the cultural dynamics that shape his life and career in Miami.Delve deep into the conversation as Justin Colby emphasizes the significance of embracing mistakes and the learning curve inherent in entrepreneurship. Highlighting key tenets such as persistence and self-awareness, he unveils his approach to conquering challenges in the ever-evolving real estate market. The discussion transitions seamlessly into a reflection on the cultural contrasts between Miami and the Bay Area, and how these have influenced his personal and professional growth. Designed to inspire, this episode offers insightful glimpses into the reality of an entrepreneur’s life, skillfully encapsulating themes of authenticity, resilience, and ongoing personal development.Key Takeaways:Authenticity Sells: Justin stresses the importance of authenticity in building a personal brand and business, highlighting how real stories and genuine personalities resonate with audiences.Entrepreneurial Mindset: Persistence, adaptability, and a commitment to continual growth are crucial traits for success in any industry.Embrace Mistakes: Mistakes are seen not as failures but as learning opportunities that propel entrepreneurs forward, as emphasized by Justin's experiences.Cultural Dynamics in Business: Different regions bring unique cultural influences that can impact business attitudes and strategies. Justin compares his experiences from the Bay Area and Miami.Family-Centric Perspective: Balancing work and family life remains central for Justin, illustrating the broader narrative of personal fulfillment intersecting with professional achievement.Notable Quotes:"Big mistakes have happened in my career for sure. But it doesn't mean I'm done or I failed.""What they really appreciate is like, dude, you're a real guy.""You just got to keep going and give yourself some patience and grace, because you will win if you keep going.""If you just hustle your way, you can usually hustle your way almost to the top.""I'll always be in real estate. I love it. It's just everyone needs a place to live."Connect with Justin Colby:InstagramYoutubeConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

David Segraves is the founder of Elite Pain Doctors, an interventional pain management group that provides non-opioid solutions for chronic pain sufferers.. Growing up in an Indiana town crippled by the opioid epidemic, David shares his personal struggles and subsequent triumph in creating a business model dedicated to offering non-opioid pain relief. Through strategic partnerships with medical experts and leveraging imaging technology, Elite Pain Doctors provide sustainable solutions for patients.The discussion extends to explore the sociocultural and economic factors contributing to the pervasive opioid crisis, particularly in the Midwest. David describes the systemic issues within the pharmaceutical industry and emphasizes his approach of radical transparency in patient care. His story is a testament to resilience and innovation in healthcare, as he expands his business model nationwide to tackle opioid dependency. Furthermore, David touches on the unique interdisciplinary nature of his practice, combining various healthcare professionals to ensure comprehensive pain management.Key Takeaways:Transformative Business Model: Elite Pain Doctors emphasize non-opioid pain relief solutions, making significant strides in chronic pain management.From Personal Struggle to Solution Provider: David's journey from an opioid-affected community to a healthcare innovator shows resilience and determination.Nationwide Expansion: Plans are in place to grow the model nationally, advocating for policy changes to support innovative pain management techniques.Interdisciplinary Approach: The incorporation of diverse medical professionals ensures holistic patient care and improved outcomes.Advocacy and Transparency: Radical transparency in interactions and educating patients on their treatment options is pivotal for patient empowerment and trust.Notable Quotes:"We're changing lives that way. We find exactly what is wrong with the person and then do a procedure to get them out of pain.""I grew up in a small town, Indiana, that was very much affected by the opioid epidemic and had my own struggles with that.""The community I grew up in is what I would say, we used to joke about our high school and call it the pharmacy.""It's a terrible situation, and when you get into those situations, it's gone so far.""We're taking this thing nationwide...a model that should be adopted by every state, especially the ones that had opioid epidemics."Connect with David Segraves:WebsiteInstagramElite Pain DoctorsConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Lolo Jones is world-renowned athlete famous for her tenacity and competitive spirit. She is a four-time world champion and three-time Olympian, having represented the United States in both the Summer and Winter Olympics. Despite adversities such as narrowly missing an Olympic medal, Jones shares her perspective on how failures are integral to success. She offers a vivid narration of her experiences, from the grueling path to the Olympics, coping with setbacks, and transcending into bobsledding inspired by the nostalgic movie Cool Runnings. This episode is a deep dive into the mindset of perseverance and the relentless pursuit of excellence.Lolo Jones shares her early struggles, including growing up in a challenging environment with limited resources, and how sports became her sanctuary. Highlighting the importance of failure in achieving greatness, she reveals insights gathered from her career in athletics and bobsledding. With a focus on discipline, motivation, and resilience, the conversation targets both athletes and entrepreneurs seeking inspiration. Rudy and Lolo discuss how the principles learned from sports seamlessly transition into successful businesses, emphasizing the notion of taking risks and learning from both wins and losses.Key Takeaways:Using Failure as Motivation: Lolo emphasizes that failure should be seen as a motivator rather than a deterrent. She argues that setbacks provide valuable lessons and possibilities for future success.The Importance of Discipline: Discipline is highlighted as a key factor that can surpass talent, helping individuals improve and excel in their respective fields.Resilience in the Face of Adversity: Lolo shares her story of transitioning from track and field to bobsledding, showcasing her adaptability and determination despite facing difficult circumstances.Setting and Achieving Goals: Continuous goal setting and perseverance are central themes, as Lolo discusses the necessity of a strong work ethic and diligence in reaching success.Inspiring Generational Change: By pushing boundaries and breaking records, Lolo hopes to inspire future generations to redefine what is possible, particularly in sports and personal achievements.Notable Quotes:"Failure is your greatest motivator because, like, you can't have a Rocky movie without a comeback.""I just fell to the track. Like, it felt like I just got gutted in the stomach.""Do I have enough protein in my system? Have I had enough protein shakes? Supplements.""You can't have these iconic moments if you don't have something that is, like, got you stuck.""The little things you can do to improve usually turn into huge gains."Connect with Lolo Jones:InstagramFacebookConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Debbie and Denna are the co-founders of Xvertuz, an innovative smoke shop chain aimed at creating a vibrant and welcoming customer experience. Despite the challenges presented by Utah's vape ban, they navigated their business through creativity and persistence, transforming it into a vibrant hub for diverse clientele. This episode explores their journey, entrepreneurial spirit, and the innovative approaches they've taken to redefine the smoke shop experience.Debbie and Denna discuss the culture and challenges associated with running a smoke shop, specifically within the restrictive legislative environment of Utah. They emphasize the importance of building a welcoming atmosphere that defies the typical perceptions of such establishments. The co-founders share strategies for engaging customers and maintaining product quality, highlighting their focus on trends, customer feedback, and social media presence despite the challenges of being shadow-banned. This episode is a must-listen for anyone interested in entrepreneurship, the transformation of conventional businesses, and the tactical adaptability needed to thrive under regulatory constraints.Key Takeaways:Debbie and Denna successfully transitioned their business from a vape-oriented shop to a broader smoke shop concept due to legislative changes in Utah.Xvertuz aims to break away from the stereotypical smoke shop image by offering an inviting and lively atmosphere.Customer feedback and staying current with industry trends are crucial in maintaining a competitive edge.Social media challenges, such as being shadow-banned, are navigated creatively through engaging customer interactions.Despite industry obstacles, adaptability and innovative thinking drive the successful expansion of their smoke shop business.Notable Quotes:"Every time something happened, it was pushing us to where we had to go.""If they're asking for it, they're the people that keep us in business, so we should make the effort to find it.""Our goal is to make it more welcoming and less like the typical sketchy place on the corner.""Adults like candy flavor, and adults like pretty things.""Stick to it, and things just start happening for you; being positive all the time."Connect with Debbie and Denna:WebsiteInstagramFacebookConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Jessica Conrad, a dynamic figure in mental health advocacy and trauma support, shares her personal journey from overcoming adversity and abuse to becoming a mental health advocate and founder of "Shattered into One." She speaks candidly about the importance of facing hard truths and stepping out of the victim mindset to embrace personal empowerment and growth. Jessica highlights the common misconceptions about darkness and despair, suggesting that confronting these emotions can lead to profound, positive transformation.Throughout the discussion, key themes like authenticity, the dichotomy between wanting and needing, and the nature of conscious living are explored. This episode delves into how individuals can harness both their fear and love to spur growth and transformation, encouraging listeners to embrace their shadows to find their inner strength. Jessica's method involves a unique mix of counseling and coaching, supporting clients through healing and guiding them towards fulfilling futures. The episode concludes with insights into Jessica’s sanctuary of personal growth and her enthusiastic involvement in mission work, painting a picture of a holistic approach to life that intertwines service, personal development, and community building.Key Takeaways:Confronting Darkness: Jessica advocates for embracing rather than shunning the darker aspects of our experiences, as they are central to personal growth and self-discovery.Balance and Authenticity: Living authentically involves balancing the pendulum of emotions and experiences, fostering a state of equilibrium between action and reaction.Empowerment Through Truth: Facing the 'hard truths' about oneself can be painful but is essential for breaking free from victimhood and stepping into empowerment.The Role of Community: Integrating service work, such as missions in Belize, is crucial in Jessica’s journey, offering mutual growth and transformation.Dynamic Healing Practices: Jessica’s work features a blend of therapy and coaching, focusing on emotional liberation and moving clients towards personal and professional goals.Notable Quotes:"When you lose everything and realize life is still here, you stop relying on people and the external to make you feel like you are somebody." – Jessica Conrad"Darkness has an implication of negativity, which is quite the opposite; it's positive to understand and embrace it." – Jessica Conrad"I want to hurt your feelings to the point where you don't stay stuck in this place, and you can grow out of it." – Jessica Conrad"Everything we do in life is a choice. Every way we think, every decision that we make, is driven by love or fear.""I told everybody no in 2012 as a New Year's resolution and realized I didn't like living for myself alone either." – Jessica ConradConnect with Jessica Conrad:WebsiteInstagramLinkedInFacebookConnect with Rudy Mawer:LinkedInInstagramFacebook<a href="https://twitter.com/rudymawer" rel="noopener noreferrer"...

Rachelle Brooks-Blue, an inspiring leader and founder of Making Choices, Inc., shares her remarkable journey from education to entrepreneurship. Rachelle has dedicated her life to empowering others, turning personal challenges into catalysts for success. She shares her belief in playing the "long game" as a strategy for sustainable success and the importance of adapting to inevitable change. Rachelle's story is a testament to resilience and the power of making brave choices.Rachelle delves into her past, discussing her transition from a career in education to launching a consulting firm that goes beyond empowering women to include supporting children and men. Her father's legacy as an educator and her own experiences as a single mother have significantly influenced her path. Throughout the episode, Rachelle emphasizes the significance of education, personal growth, and spiritual commitment in shaping a fulfilling life. She encourages audiences to embrace challenges, chase their dreams, and remain adaptable in an ever-evolving world.Key Takeaways:Embrace long-term strategies over short-term gains for sustainable success and fulfillment.Personal adversities can be transformed into opportunities for growth and empowerment.Education and continuous learning are critical to personal and professional development.Spirituality and fitness are integral components of a well-rounded and fulfilling life.Adaptability and resilience are essential in navigating life's inevitable changes and challenges.Notable Quotes:"Play the long game, not the short game, because the long game is going to take you further.""Education was big...to choose a profession that had a lot of integrity as a teacher, that was big then.""I'm ready for it. I'm ready for what's to come.""Chase your dreams, because a lot of people don't say that and seriously say it.""As long as you're striving and you're working something, something's going to happen."Connect with Rachelle Brooks Blue:LinkedinEmailConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter

Janie Futch and Martina Kolovich, co-founders of Altera Aesthetix, delve into the intricacies of the aesthetic industry. Set against the backdrop of an American market still catching up to global standards, Janie and Martina share their journey from dermatology practitioners to industry innovators. They discuss the growing accessibility and acceptance of Botox and fillers, emphasizing the importance of enhancing natural beauty and restoring confidence without conforming to societal stigmas of vanity.Throughout the episode, Janie and Martina discuss their philosophy of patient-centered care, putting an emphasis on understanding individual concerns thoroughly before proceeding with treatments. The conversation touches on the rapid growth of med-spa culture, the significance of comprehensive training for injectors, and the evolving landscape of aesthetic medicine. As passionate advocates for safety and patient education, they aim to overturn misconceptions in the cosmetic industry, ensuring that procedures like Botox and fillers are seen as positive, transformative experiences handled with utmost professionalism.Key Takeaways:Patient-Centered Approach: Janie and Martina prioritize understanding patients' unique concerns, focusing on enhancing natural beauty and restoring confidence rather than radically changing appearances.Education and Expertise: Both founders stress the importance of advanced training and education for injectors to prevent unsafe practices and ensure optimal results.Market Insights: Learning about the American esthetic industry's growth compared to global standards, emphasizing the need for more regulated and safe practices.Stigma and Perception: Addressing societal views on Botox and fillers, they promote these procedures as confidence-boosting rather than superficial.Business Growth Strategies: They share their strategy of building long-term patient relationships over short-term financial gain, ensuring a sustainable business model in aesthetics.Connect with Janie Futch and Martina Kolovich:WebsiteInstagramFacebookConnect with Rudy Mawer:LinkedInInstagramFacebookTwitter