How I Write podcast

Shaan Puri: 3 Principles to Master Storytelling | How I Write Podcast

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Every year, 25 million people download Shaan’s podcast. Sure, he’s a brilliant entrepreneur, investor, and writer, but there’s one skill in particular that keeps Shaan’s audience coming back for more: storytelling.  And not the kind of storytelling that feels like an IQ contest. (I know you know what I mean.) Shaan tells stories that burst with aliveness, that make readers laugh out loud with joy or fall silent with understanding. And as a result, he’s built more than just a following; he’s built a fandom.  In this episode, Shaan reveals every framework he knows for telling stories so well they make your reader go, “Wait, how did they do that?”. And I mean, every framework. You won’t find this in the ole’ self-help aisle. Plus, he shows you exactly how to do it. We deconstruct everything from popular movies to business origin stories to viral Twitter threads.  Stories are the #1 way to grab readers’ attention, get them to like you, and ultimately, turn them into fans. And this episode is a masterclass on how to do it. WRITE OF PASSAGE:  Website & Newsletter: Twitter: Linkedin: WRITE OF PASSAGE:  Want to learn more about the next class Write of Passage? Click here: PODCAST LINKS:  Website: YouTube: Apple: Spotify: Learn more about your ad choices. Visit

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