501: The Throughline in 3 Creative Careers with Loren Sherman (Part 1)

In 1988, Ilo Orleans was an actor in NY who needed help gluing resumes to headshots then mailing them to agents and casting directors. So I helped. It was by listening to the market – listening to Ilo, that is – that I found myself on the path that has become Marketing Mentor. For the next installment in the “Where are they now” series, I bring you my first client, Ilo Orleans. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.    

In this new Q&A style episode, you’ll learn what to do (and say) when a prospect “rejects” you, how to stay motivated to do your marketing, whether you can have more than one LinkedIn profile and more. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

Total tactics In today’s episode. I answer common questions from the SMP+ Outreach Club including “how do I know if a prospect is right for me?” and “how should I reach out to them if they are?” And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor

Content marketing is one of the most effective marketing tools for creative professionals – when you use it consistently. And a marketing newsletter is the most effective content marketing you can do. So today’s episode is all about newsletters and its effect, “newsletter magic.” And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

If perfectionism is getting in your way, this episode is for you. Public speaking coach, Gigi Rosenberg, shares ideas about how to leave perfectionism behind in order to be the real non-robotic you that only you can be, whether you’re on a stage, leading a meeting or in a 1:1 conversation. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

Can you trust the results you get from AI – especially when it comes to finding actual clients? That’s the question I answered in this episode. If you want my help finding your best potential clients, check out my new 1:1  AI Client-Finding Coaching Calls. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

Today’s episode is an audio sneak peek at HOW Women Lead, part of HOW Design Live, this September 22-25 in Denver Colorado. Serial innovator, Angelia McFarland shares on the future of marketing and the role will AI play. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

In this sneak peek into the monthly “Office Party” for the Simplest Marketing Plan, I shared a new definition of content marketing and a few ideas about how to be “you” in your content marketing PLUS how I got lost in Paris!  And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

More meeting magic! Meeting Maven, Linda Secondari of Studiolo Secondari, shares the 3 types of meetings, a few alternatives to meetings that save time, your most precious resource and much more. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

If the mere mention of another meeting makes you shiver, this one is for you. In today’s solo episode, I’m sharing simple ideas about how to handle clients, prospects, colleagues and collaborators when it comes to meetings. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.