MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads

11.6.2024

The MadTech Podcast

0:00

2:37

On today's MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social Media

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MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime
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MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify
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On today's MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify; Apple and Meta Discuss Partnership
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MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills
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On today's MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills; TikTok Makes First Amendment Case
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The MadTech Podcast Special LIVE: Cannes Social 2024
21.6.2024
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In a special live recording of The MadTech Podcast Special at Cannes Social 2024 by ExchangeWire and FirstPartyCapital, ExchangeWire CEO Rachel Smith is joined by Luci Dalgety, global digital sponsorship lead, euronews, Mike Follett, MD, Lumen, and Michael Shang SVP, advertising technologies, StackAdapt, to discuss use of made-for-advertising (MFA) sites and global advertising revenue.
MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue
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BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation
19.6.2024
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On this MadTech Podcast special, Aimee Newell Tarín is joined by Jasmine Dawson, SVP Digital at BBC Studios to discuss the role of their digital team, touching on brand and sponsor partnerships, video monetisation and podcast commercialisation.
MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%
19.6.2024
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On today's MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%; Amazon Ads Launches Ad Relevance for Post-Cookie
TripleLift’s Airey Baringer on Embracing Programmatic Innovation
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In this MadTech Podcast special episode, ExchangeWire’s COO Lindsay Rowntree is joined by Airey Baringer, VP of product management at TripleLift, to discuss embracing programmatic innovation.
MadTech Daily: Meta Delays Training AI on User Data in EU; X Pitches Live Basketball to Advertisers
18.6.2024
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On today's MadTech Daily: Meta Delays Training AI on User Data in EU; Apple Set to be First to Face Charges Under DMA; X Pitches Live Basketball to Advertisers

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MadTech Daily: Costco Building Ad Business; United Airlines Personalises Flight Ads

The MadTech Podcast

Flere episoder fra "The MadTech Podcast"

MadTech Daily: Disney+ Reducing CPMs By Up To 15%; Channel 4 Streaming Audience Growing Faster than Netflix and Amazon Prime

MadTech Daily: EU Confirms Apple in Breach of DMA; Target Teams Up with Shopify

MadTech Daily: APAC Ad Market to Grow 8.5%; New York Governor Signs Social Media Bills

MadTech Daily: Connected Audio Reaches 68% of Population; OpenAI Co-Founder to Start New AI Company

The MadTech Podcast Special LIVE: Cannes Social 2024

MadTech Daily: Nvidia Becomes Most Valuable Company; Netflix Opening Immersive Entertainment Venue

BBC Studios’ Jasmine Dawson on Authenticity, Brand Partnerships and Content Monetisation

MadTech Daily: Ad Net Zero Publishes Global Media Sustainability Framework; UK Ad Spend Grows 12%

TripleLift’s Airey Baringer on Embracing Programmatic Innovation

MadTech Daily: Meta Delays Training AI on User Data in EU; X Pitches Live Basketball to Advertisers