EP 148: Low Ticket Isn’t a “No Brainer” Offer & How to Effectively Price Your Program

WELCOME BACKK to another episode of the Breadwinner Energy™ Podcast. Today, we’re talking about one of my favorite topics: lead generation without the need for social media. Yes, you heard that right! So many people think you need to be glued to Instagram, but I’m here to tell you there’s a better way. Let’s dive in! In this episode, I’m breaking down: Why lead generation is crucial for business growth after you’ve got a strong foundation in place. You need an aligned business model, clear messaging, and a standout offer first. My top organic lead gen strategies that don’t rely on social media (or ads!). These strategies include guest coaching, speaking, bundles, summits, and more. I’ll share exactly how I use these methods to bring in at least 100 qualified leads monthly. Why an email list is a game-changer (and why followers aren’t the same as leads). Plus, I’ll talk about why Flowdesk is my go-to tool for managing and nurturing these leads. How my team and I have made these strategies work for over two years without touching ads. We’ll go over why building a strong backend with a clean business model and clear messaging is everything before scaling with ads. Homework: This week, create a plan for organic lead generation that doesn’t involve social media. Think about joining a summit, reaching out for a guest coaching spot, or adding a bundle collab. If you’re not on Flowdesk, sign up and start building your list now! Share this episode, drop a review, and let’s talk about it on Instagram. And if you’re ready to take it up a notch, join one of my programs: Coach School, Offer Bootcamp, or our Membership. I’ll show you how to hit 6 figures without relying on social media!

Join Offer Bootcamp NOW: https://breadwinnerenergy.co/the-coach-academy You have until FRIDAY to get the 2 Live Workshop Bonuses when you join: - 90 Mins Live with me to build your program - 90 Mins Live with me to get 100 leads on repeat no social media & no ads Inside today's EP I am breaking down how to niche down & know what to look at when deciding your niche, how to name your program and what NOT to do when naming your program, as well as how to structure your program to be scalable while offer 1:1 support in a group model. If you have questions about OB shoot me a DM @itstaydaniels_llc

WELCOME BACKK to another episode of the Breadwinner Energy™ Podcast! Today, we’re talking about how to step out of the “friend zone” and establish yourself as an authority in your field. I’m breaking down how to project confidence and expertise without being overbearing, and why creating connections is about showing value—not just being relatable. In this episode, we’re covering: Why authority means being confident in your abilities, not superior to others How relatability impacts connections but can still be subjective and client-dependent Tips for auditing your content and messaging to ensure it shows you as an authority, not just a motivational voice Homework: Take a deep dive into your content, offers, and messaging. Ask yourself, “Am I presenting myself as an authority, or just motivating?” Then check in with your confidence level—are you standing in your power as a coach? Next Steps: Follow me on Instagram and DM me your thoughts on stepping into authority! Get serious about your journey and choose the program that matches where you’re at:eady to step it up? Choose the program that aligns with where you are: Offer Bootcamp – for coaches ready to build a powerful high-ticket offer that sells Coach School – for established coaches aiming for six figures without relying on social media Membership – perfect if you’re looking for ongoing support, action plans, and community

WELCOME BACKK to another EP of the BWE Podcast Series! Today, we’re getting straight to the point about what your messaging needs to do: make clients want to buy from you now. I’m breaking down why crystal-clear, bold messaging is non-negotiable for standing out in a crowded market and attracting clients who are ready to invest. We’re talking about aligning your business and life goals, knowing your niche inside and out, and building a brand that’s true to your mission and values. If your messaging doesn’t instantly communicate who you are, who you serve, and why you’re the best at it, you’re missing out on clients who are ready to say “yes” today. What You’ll Learn: Mission, Vision & Values – How to nail down your mission and make sure your brand reflects it loud and clear. Niche & Audience Clarity – Why getting specific about who you serve (and how) makes your messaging pop. Content That Resonates – Stop posting just to post. I’m breaking down how to create content that connects with your audience and sells. Highlighting the Value of Your Offers – How to focus on what makes your offers irresistible and worth every penny. Building a Brand That Stands Out – The power of a bold, consistent voice that turns heads and creates loyal clients. Next Steps: Homework: Go back and listen to Episodes 1 and 2 to get caught up on defining your life-first business model and creating a powerful offer suite. Connect on Instagram: Follow me at @itstaydaniels_llc and share your favorite moments from this episode! Join Offer Boot Camp & Coach School: If your messaging isn’t where it needs to be, join Offer Boot Camp to get your offers aligned and ready to sell. For a deep dive into building a six-figure business with bold, effective messaging, check out Coach School. It’s time to get clear, get bold, and let your messaging do the heavy lifting. Listen in, apply what you learn, and start creating a brand that clients can’t ignore!

Welcome BACKK to another EP of the Breadwinner Energy™ Podcast! In today's EP we are talking about YOUR OFFERS - do they align with your biz, why aren't they selling & how to clean that shit UP if your offers aren’t selling, they’re probably confusing or out of alignment with your goals. In today’s episode, I’m laying down the truth about what it takes to build an offer suite that actually sells.  Forget the “passive income” myths and throwing out random services. You need a high-ticket offer that’s crystal clear, solves a real problem, and aligns with the life and business you actually want. We’re talking about going deep into a micro-niche, getting specific with your signature coaching program, and setting yourself up for six-figure success. If you’re tired of just scraping by, this episode is for you. What You’ll Learn: Offers that Align & Sell – Why an aligned, simple offer suite is essential for consistent sales and how to make it happen. High-Ticket Game Plan – How a high-ticket offer is your best path to hitting six figures and scaling sustainably. Stop Chasing Passive Income – Why courses and memberships are worthless if you don’t know how to market and sell them right. Micro-Niche Magic – The power of going narrow and deep in your niche so you’re the only choice for your ideal clients. Your Signature Program – How to build a program that’s a no-brainer for clients and sets you apart as the go-to authority. Next Steps: Message Me on IG: Hit me up on @itstaydaniels_llc with your feedback and homework results. Let’s chat! Drop a Review: Loving this series? Leave a review and let’s keep the momentum going. Do the Work: Audit your offers. Are they aligned, clear, and ready to sell? Make changes so they serve you and your business goals. Still Stuck?If you’re not sure your offers are where they need to be, join my Offer Boot Camp and let’s get them aligned, streamlined, and ready to bring in clients on repeat.

WELCOME BACKKKKK to another EP of the Breadwinner Energy™ Podcast! Welcome to the first episode of my new series on getting clients! Today, I’m getting real about something way too many people overlook: the life-first business model. If you’re trying to build a business without aligning it to the life you actually want, you’re setting yourself up for burnout, frustration, and constantly chasing clients. In this episode, I’m sharing why your business needs to support your lifestyle, not the other way around. This is non-negotiable if you want sustainable success without sacrificing your personal life—especially if you’re a mom or balancing family life. I’m also diving into my own journey, the mistakes I made, and the shifts that finally brought my business and life into alignment. Hint: it wasn’t easy, but it’s worth it. What You’ll Learn: Life-First Business Model – Why designing a business that fits your life is critical if you want to attract clients and avoid burnout. Vision & Goals – How to map out a long-term vision for your life and business and make it the North Star for everything you do. Bold Decisions & Calculated Risks – Why “hoping for the best” isn’t a strategy, and how aligning with your goals means facing tough decisions and taking risks. The Real Path to Consistent Sales – Why alignment leads to sales on repeat, making business feel like flow instead of hustle. Lessons from My Own Journey – How I’ve managed to grow and scale while staying fully aligned with my life, including navigating emergencies, family time, and maternity leave without sacrificing success. Next Steps: Homework Time: Define what you want your life to look like in 5-10 years. What lifestyle are you aiming for? What financial goals do you need to hit? Know Your Numbers: Figure out your baseline—monthly and yearly income needed to fund the life and business you want, pay off debt, and save for the future. Personal Growth: What fears or blocks do you need to bust through to hit that six-figure mark? Time to get honest and make a plan. Programs Mentioned:Throughout this series, I’ll be talking about ways to help you implement what we cover. Here are some options that might be perfect for you right now: We are launching a Foundations Course soon! Stay tuned xx Coach Skills Course Coming Soon! Offer Bootcamp: Create a High Ticket Group Coaching Program + Master messaging & freebies JOIN HERE Coach School: Build a 6 figure business with a high-ticket offer that aligns with the life you want. JOIN HERE Breadwinner Energy™ Mastermind: When you’re ready to make the jump to multi-six figures and be the powerhouse you’re meant to be. JOIN HERE Aligning Business for Sustainable Sales:Bottom line—your business needs to align with your life if you want consistent, sustainable sales without running yourself into the ground. I’ll help you set your sights high while balancing daily actions that make those big dreams a reality. Follow me on IG @itstaydaniels_llc Check out the Website breadwinnerenergy.co

Welcome BACKK to another Episode of the BWE Podcast!! Today I am interviewing Genieva on all things PR! Genieva Davidson is owner of Genieva Bliss Media that specializes in PR through press and podcast interviews as well as speaking, grants, awards and in general pitching the business and brand. After being a PR assistant for a few years, she learned the industry and saw what was needed to stand out among pitches. Through relationship building and efficient systems, Genieva has landed her clients features in BBC, Forbes, Entrepreneur, New York Post, New York Times, Mind Body Green, Women’s Health, podcasts with over 23 million downloads, and more. Get the Free Pitch HERE: https://genievablissmedia.myflodesk.com/evuah3kpha Connect with Genieva: http://www.instagram.com/genievablissmedia http://www.genievablissmedia.com Connect with Tay & Breadwinner Energy™ Co: https://breadwinnerenergy.co https://www.instagram.com/itstaydaniels_llc/

Welcome back to the Breadwinner Energy™ Podcast, I’m breaking down the #1 thing I stopped doing that skyrocketed my business and personal life. Spoiler: it's not what you think! I also announced my 3-day FREE live workshop, "Get Clients on Repeat Without Social Media," and I’m inviting you to join me for this event starting TODAY! What You'll Hear In This Episode: The mindset shift that changed everything in my business (and why you should consider it too) How I stopped focusing on negativity and started taking responsibility for my own growth Why surrounding yourself with positive, driven people is a game-changer The truth about why some people see success and others don’t (hint: it’s all about consistency and mindset) My personal journey of leaving a small-town mindset behind and expanding my perspective Why women who openly talk about money face so much criticism—and how to block out the haters Next Steps: Feeling overwhelmed by social media? It’s time to step back, clear your mind, and get some fresh perspective on your business goals. Evaluate the relationships in your life—are they lifting you up or pulling you down? It's time to set boundaries and distance yourself from negativity. Ready to build a successful business without relying on social media? Join my "Get Clients on Repeat Without Social Media" workshop, where I’ll share my exact lead-gen and sales strategies that work on autopilot. I’m so excited to see you all in the workshop. It’s time to stop playing small and start showing up as the bold, badass business owners I know you can be! Grab your ticket for the FREE 3-day workshop now at https://breadwinnerenergy.co/get-clients-now-live

Welcome back to the show! Before we dive into today’s episode, I want to remind you about my Get Clients Now Challenge. If you’re ready to get clients without ads or social media join me for this 3-day live challenge! Click here to join. In today’s episode, I’m so excited to welcome Moriah Riona, an award-winning luxury brand designer, strategist, and coach. Moriah is the founder of Moriah Riona Branding, where she helps visionary women elevate their businesses through artistic excellence and whip-smart strategies. With her background working with Fortune 500 clients and high-profile agency gigs, Moriah has transitioned to empowering female coaches, consultants, and thought leaders to position themselves as high-end experts in their niche. Moriah’s work has been featured in Rising Tide, Spark Creative Anthology by Showit, and the Inner Feminine Beast podcast. She lives in Colorado Springs with her husband and two young children. In this episode, we dive deep into: What luxury branding is (and what it isn’t) How to shift your brand to attract higher-paying, premium clients The secret to positioning yourself as the go-to expert in your niche Why selling 5-figure offers isn’t as intimidating as it seems If you're a coach looking to build a luxury brand, you don’t want to miss this conversation! Moriah's Free Mini-Course: 5-Figure Clients - The Secret to Attracting High-Ticket Coaching Clients Moriah’s Website: moriahriona.com Moriah’s Instagram: @moriahriona Moriah’s YouTube Channel: Moriah Riona on YouTube Tune in, take notes, and get ready to elevate your brand to luxury status!

WELCOME BACKK to another episode of the BWE Podcast! Don't forget to sign up for The Get Clients NOW without Social Media Workshop coming up on Nov 11 - 13th HERE In today’s episode, I’m breaking down the five major things holding you back from reaching your next level, no matter your income. These are the habits and behaviors keeping you stuck, and today, we're addressing each one. Episode Highlights: Free 3-Day Workshop: Sign up for the Get Clients Now challenge, happening November 11-13. I’ll show you how to get clients without social media or ads. VIPs will also get exclusive access to replays, an extra Q&A on November 14, and the 100-Organic-Lead Workbook. The 5 Big Blockers: We’re diving into the five key things holding you back from scaling your business: Overthinking decisions. Spending hours on social media. Playing small in your business. Living in excuses. Worrying about others' opinions. Overcoming Limiting Beliefs: I share how these limiting beliefs are keeping you stuck, and why fast, bold decision-making is crucial for growth. Stop waiting for permission or the perfect time to make moves! Prioritizing High-Impact Tasks: Learn how to shift your focus from consuming content to taking real action in your business. I explain why you should reduce social media scrolling and focus on tasks that move the needle—like building offers, refining messaging, and generating leads. SIGN UP NOW: https://breadwinnerenergy.co/get-clients-now-live