Wouldn't it be nice if you never had to worry about making money? What if your business was always profitable? Is that possible? It's absolutely possible. We're going to talk about that right here with my good friend, Tom Krol. One of the things Tom talks about a lot is revenue in the first position. The concept comes from the book Profit First, by Mike Michalowicz.
The profit-first strategy pulled me out of trouble and saved me from a lot of trouble. Your business will always be profitable when you're implementing profit first. What that means is putting revenue in first position, which means you look at your accounting from a revenue minus expenses equals profit perspective. We break it all down right here.
What’s Inside:
—How to make your business consistently profitable
—How to implement profit first
—Why you have to keep your marketing going, even when you’re doing deals
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