Kickoff Sessions

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuM"Businesses make money when they make the first sale, but where businesses make a lot of money is where they make the second and third sale."Charlie Johnson took his business from $10M to $30M in revenue in about two and a half years, mostly on paid traffic. He runs two big fitness offers and a software business, Lead Wizard. At the start of this year he fired his media buyer and took the ads back himself, and in the last couple of months automating with AI has cut $30K in payroll.I wanted to know how he actually runs the machine. His answer: protect the pixel, even if it means turning off your most profitable ads. Reset tired ad sets every five to seven days. Stop polishing a VSL when only 7% of people press play. And fix the offer and the sales team before you crank traffic, because a VSL funnel only works if someone can close.If you've taken a follower funnel as far as it goes and you're weighing up paid ads, this is the conversation.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://aurasales.io0:00 Intro1:32 From $10M to $30M on paid traffic3:05 Getting clients to buy a second time6:28 Going broader than fitness9:20 How to sell high ticket on paid ads11:33 Join Aura13:11 Why he fired his media buyer14:54 The AI that runs his ad account17:42 Why you still need to know every skill20:52 VSL funnel vs free course funnel23:06 Nobody watches your VSL25:15 Why he turned off his most profitable ads28:34 Why cheap ad agencies fail30:10 Hire brains, not bodies31:21 Why overbooked closers stop closing32:56 Where the money actually goes36:29 Getting AI to learn every role in the team37:49 What AI can't replace in a sales manager40:52 The curse of capability44:20 Why the middle of the coaching market is dying47:34 The smartest move he made in 202650:04 What Acquisition.com taught him53:59 Why a VSL fails if you can't close56:59 Webinars vs VSLs59:43 Final takeawaysSupport the show

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuM"My mentor gave me four of his calls, the recordings, and I listened to them 500 times over the course of the first six months."Josh Lyons never learned sales from a script. No course, no manual, no book of questions. He's since taken four other closers to $100K a month in commissions the same way, two of them brand new to high-ticket sales, and three of his closers did $4.3M a month in cash collected on a single offer.I wanted to know why great reps still plateau. His answer: past a certain point it stops being a skill problem. Who you are shows up on every call, and most closers are being trained on the wrong layer.If you're good on calls and can't work out why you're not great yet, or you're an owner who can't find closers worth keeping, this is the conversation.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://app.aura-app.ai/sign-up0:00 Intro1:11 Why sales starts with who you are2:45 Why reps avoid the inner work5:13 When prospects get defensive6:48 Holding the line on truth8:50 Truth vs falsehood on a sales call12:16 Join Aura13:53 The call review that changed everything18:44 Do you need a script to start?22:31 Why the best closers leave the market24:17 Five closers at $100K a month, no script27:29 The unicorn closer trifecta29:16 What makes an offer worth closing30:34 Why paying 3% gets you average closers32:40 $4.3M a month with three closers34:26 Price vs call volume39:04 Money vs lifestyle: make it a conscious choice42:33 Stress vs being out of alignment46:38 How to actually find a mentor50:30 "Girls like me don't date guys like you"53:42 State, frequency and the pre-call checklist59:36 What's on his pre-call checklist1:04:03 Why closers check out after a few years1:07:30 Stretch experiences: private jets and a $78M mansion1:10:49 Final takeawaysSupport the show

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuM"Anyone can build a tool. Not anyone can build a company."Darren Lee opens the spreadsheet on his software company and reads a full year of costs line by line. No revenue, no MRR, just where $565,000 actually went: $280K on engineers, $71K on ads, $100K on sales commissions, $50K on events, all self-funded, no VC.He splits it into building the thing and selling the thing, shows why 95% of the build is people, why the founder has to run his own ads, and the three things he would do differently if he started again.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://app.aura-app.ai/sign-up0:00 Intro0:57 What Aura does2:14 Self-funded, no VC4:08 Why B2B SaaS costs keep rising6:09 Build it vs sell it6:56 $280K on engineering10:04 Sponsor: Aura11:41 Anyone can build a tool14:20 The product nobody maintains15:55 The $14K that runs everything17:12 $71K on paid ads21:17 Why the founder runs the ads22:40 Turning sales calls into ads24:12 $50K on events26:30 Where the money actually goes29:16 No outside help30:20 Document the build31:00 Pick bigger partners31:40 The $565K total32:40 Final takeawaysSupport the show

Full Framework: https://events.voics.co/selling-at-scaleI've sold over a quarter of a million dollars on a single sales call, and I've done it more than once. Not because I'm a natural closer. Because the call was won before it started.This is the full system we use to sell high ticket offers at scale, end to end: the application form, the three days before the call, the call itself gate by gate, the price, and the objections. It's the same process we teach inside Voics and the same process our clients use to go from six figures to eight.Grab the document and fill it in as you watch.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://app.aura-app.ai/sign-up0:00 Selling high ticket at scale2:07 Gap selling: current state to future state3:15 Why most people are bad at sales4:45 The quality of your questions5:35 Stop talking, let them arrive at the answer6:35 The sale lives in the gap7:47 How to structure a 60 minute call8:57 The two mistakes on every call I review10:28 Collect tokens, then spend them11:44 Build a series of yeses12:43 Open vs closed questions13:45 Where sales calls actually break15:25 Go upstream: your application form19:18 Qualifying non-business offers20:34 Stop calling it a free strategy call21:40 Hot, warm and cold leads22:22 What leads should watch before the call24:19 Two touches a day, three days out25:08 Why 90% of unconfirmed calls don't show26:00 The call: setting the frame28:07 Finding the pain32:16 Information gap vs implementation gap32:43 Symptoms vs the core problem34:32 The cost of inaction36:00 Financial qualification and the decision maker38:33 After the pitch: deploy what you collected41:04 Show them the process to get started43:20 The temperature check44:24 How to deliver the price47:06 Isolate the objection48:11 Every objection is a money objection49:13 Deposit, start, or walk awaySupport the show

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuM"Pushing through is driving the car with a handbrake on."Bogdan Micov rebuilds the psychology underneath high-ticket closers. In this episode he doesn't tell war stories — he draws the whole model on paper and shows why every sales trainer you've ever hired has been working on the wrong step.We map conditioning, state, behaviour and results. He explains why your best rep hits $35K and crashes straight back to $20K. And he makes the case that you don't need more confidence, you need less fear.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://app.aura-app.ai/sign-up0:00 Intro2:58 Subtraction, not addition4:57 The four-step chain7:19 Why reps don't send the outbound9:24 Sponsor: Aura11:00 What emotion actually is12:59 The rep who quit over one question14:30 95% of you is unconscious15:55 When money isn't your real value19:01 The six needs behind every behaviour23:00 The question running your life24:08 Why Darren wants an exit30:20 The $20K set point35:55 Process over content37:06 How fast can you actually change39:36 Avoiding it vs clearing it41:28 Delete the emotion, install the belief45:20 Final takeawaysSupport the show

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuM "I've never read a single sales book. Never." Temple Naylor sold Cole Gordon's $24K offer and ran a portfolio of 65 client accounts, most of them doing $100K to $300K a month. He coaches 63 business owners now. He's 28, he grew up in a mobile home, and he dropped out of high school and taught himself to code because there was nothing else within walking distance. I wanted to know what actually separates good closers from great ones. His answer isn't a technique. He thinks most people plateau because they keep buying sales training long after the thing holding them back stopped being sales. If you're already decent on calls and can't work out what sits between you and great, this is the conversation. Apply to Work with Voics: https://events.voics.co/coaches Join Aura: https://app.aura-app.ai/sign-up0:00 Intro1:20 Why sales skill has a ceiling4:30 People buy coaches, not coaching6:53 Diagnosing one problem, not nine7:33 The one thing frame10:36 Join Aura12:12 How to pitch end to end13:00 The four pillars, and weaving in and out16:11 The questions that lose deals18:58 From a mobile home to teaching himself to code25:09 How he actually got good: brutality26:51 The cold call he recorded at 1930:22 Scripts, coachability and sounding human36:07 Why $300K a month is still a B2C buyer39:59 Front end vs back end offers40:44 The renewal data that changed his mind47:09 The sunk cost pitch50:46 Payment plans and meeting people where they are53:16 How he runs a back end pitch56:05 The blindside59:09 Nobody actually has objectionsSupport the show

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuM“You’re solving the right problem — but in the wrong order.”Christian Schütte advises 7 and 8-figure founders, including Will Brown. In this episode he doesn’t get interviewed — he runs a live advisory session on me and finds the constraint I’d been ignoring for months.We map every role I play. He pressure-tests my $30M exit until it falls apart. And he explains why most founders are busy every day while the number never moves.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://app.aura-app.ai/sign-up0:00 Intro1:04 The hardest parts of business2:20 Identity and your roles7:00 Why bad feedback hurts8:57 Sponsor: Aura10:34 Why not every client makes it21:49 Advisory vs coaching25:33 Direction instead of goals26:44 Why Darren wants an exit34:58 Finding the real constraint38:01 Getting honest with yourself39:30 The Golden Hour44:48 Closing open loops47:46 Document the journeySupport the show

Watch this next: https://www.youtube.com/watch?v=KvkldfWDCuMMost coaches never scale. Not because their offer is bad — because they never stop being the product.Özkan Akkilic has a view of this that almost nobody has. He's the co-founder and CEO of Ablefy (formerly Elopage), the platform running over 75,000 online businesses — which means he can see, in real numbers, exactly who breaks through and who stalls.His estimate: only 20–30% ever make it to the next level.If you're stuck somewhere between $20K and $100K a month and working harder every month to stay there — this one's for you.Apply to Work with Voics: https://events.voics.co/coachesJoin Aura: https://app.aura-app.ai/sign-up0:00 Preview & Intro2:53 Launch-Based Businesses Have An Expiry Date6:47 The Niches Making Money Right Now10:10 The Roadmap From Zero To £1M11:27 Sponsor: Aura13:03 The One-To-One Coaching Trap17:19 The Decision To Go (One-Way Door)20:01 You're Just An Overpaid Freelancer24:38 Clarity, Vision, And Ozkan's 2013 Bet31:54 Comfort Kills More Businesses Than Competition37:03 What Clients Actually Need Most42:19 Why Aura And Ablefy Partnered Up48:53 The Sales Rep Commission Nightmare1:01:19 Why Small Businesses Need Better Tools Than Big OnesSupport the show

Watch This NEXT: https://www.youtube.com/watch?v=KvkldfWDCuM&pp=0gcJCR0AztywvtLAA year ago I moved from consulting into software. This is what actually happened — the numbers, the mistakes, and the things I'd do completely differently. No highlight reel. Six figures in ARR, pushing seven, with the goal of eight — and every expensive lesson it took to get here. Apply to work with Voics: https://events.voics.co/coaches0:00 – The numbers and the goal2:15 – Why build Aura at all3:41 – Sales intelligence vs. a CRM5:06 – Pre-sell before you build7:48 – Public launch and the activation problem10:10 – The engineering hires that changed everything12:38 – Using Aura to grow Aura15:22 – Acquisition lessons from painful pivots18:03 – Learning paid ads the hard way22:18 – Events and alliances as the edge26:04 – Iterate fast and build to sellSupport the show

Join Aura today: https://app.aura-app.ai/sign-upAt 20, Cameron England built his agency entirely on paid ads. No organic, no posting. $50–100 a day in, clients at around $400, $1,000 up front and $1,000 every month after that."I don't want to be right, I just want to make money."He started posting at 15 documenting a business he hadn't built yet, spent four years in the trenches running a marketing agency for medical clinics, and now runs a second business teaching agency owners the same path.This one is about the mechanics. Why he dropped cold outbound the moment he learned paid. Why organic is what Darren calls "business on easy mode" — and why Cameron thinks depending on either paid or organic alone is a mistake. What actually broke when he poured money into ads: fulfilment, hiring, all of it.If you're running an agency or a coaching business and you're stuck deciding instead of doing, this one's for you.0:00 Why your pain tolerance sets your income ceiling1:12 The popcorn effect — 5 years of nothing, then everything4:04 Student vs expert: which one actually gets paid7:19 Selling vapes at 14, shaving his head at 159:50 Join Aura11:26 How he cracked paid ads and killed cold outbound16:24 Why 90% of beginners stay stuck at $10K a month22:18 Reputation over growth spurts23:58 The offer he refused to scale26:34 The cost of condensing 10 years into 335:41 Turning down $120K a year at 16 on a gut feeling42:51 When Instagram shut him down46:42 Leading by exampleCAMERON ENGLANDYouTube: https://www.youtube.com/@Cameron.EnglandInstagram: https://www.instagram.com/iamcameronengland/Support the show