Steel Toe University Podcast

Running any business can have difficult moments.  When you're working alongside your spouse, those moments can feel bigger and more often.  In today's podcast, Kat Thompson shares her secrets to success while running a landscaping business with her husband.

In this episode will talk about the benefits of hiring an outside coach or consultant to Help you stay develop and stay focused on the most important strategies for winning in your business.    This episode will challenge the mindset of "going it alone", which often can be a blind spot of many small business owners.   The very best athletes and performers in the world have coaches. Small business owners should embrace a and adopt this mindset as well.

Building a website that drives online traffic to your business can be a challenging task. Understanding how the Google algorithms work and earning Page 1 organic visibility is a science. In today's episode we'll speak with Mike Tomaino, owner of Platinum Arts, who'll explain what it takes to have your website dominate in your local market.

Artificial Turf is $1 billion industry and it's still in its infancy. In this podcast we'll explore this massive opportunity and how relatively easy it is to get started with special guest Greg Weitz. With high profit margins in a low barrier to entry, now has never been a better time to position yourself as a leader in the artificial turf installation market.

Health and wellness is a popular topic in today's society, but what does it really mean?  At Steel Toe U, our passion is for contractors to be successful in all areas in life.  Including health!  Phil and Kali discuss food habits they have adopted to become more successful in their health.

There are definitely pros and cons to buying into a franchise business.  Systems are in place so that takes a lot of the guesswork out of running a business.  But, sometimes those systems are so restricting that an entrepreneur struggles.  Today, Phil and Kali go over the pros and cons and what their personal views are.

Bidding jobs should not be a guessing game and leave the estimator saying, "I hope we make money..."  The most successful businesses know their numbers (overhead, COGS,  etc) so they are able to bid properly and profit every time.  Today we talk about how to add equipment costs into your estimates.

How do you know when the time is right to stop renting and purchase a piece of equipment?  In episode 099, Phil goes over an easy way to determine if it makes more financial sense to continue renting or to jump in and make a purchase.

Small investments grow nicely over time. Money can work harder than you, so use the power of compound interest to create a retirement.  After all, that's why most people get in to business.

After a bit of a break, Steel Toe University is excited to be back in action and committed to bringing contractor's the best information that will lead to a fulfilling business and personal life.