Construction Marketing with Purpose

With all the marketing Talking Heads out there telling you that a podcast is the “new blog” I'm sure you're asking yourself, “Should I have a podcast?” (Right alongside should I do Tiktok, start a YouTube channel or just go old school and start that cotton pickin’ blog). Well, in this article/podcast episode my goal is to help make that decision -  is podcasting the right marketing tool for you?  Because let's face it you can't do them all. You need to do the one that fits inside your strengths zone, effectively tells your story and connects with your audience.

To get you to that point where you feel super comfortable and in control, I'm going to review 10 categories I feel you should discuss with your potential web developers. Within each of these categories, I’ll also give you specific questions to ask, so you know exactly what web lingo to use, and you can understand what you might be getting from this relationship.  For a fully-formatted article version of this episode, visit https://mayecreate.com/blog/web-design-company-interview-guide/

Are you in the market for a new computer? Then this episode is for you. We sit down with Jamie Cote from Personalized Computers in Columbia, MO and ask all the questions you need answers to when searching for the perfect computer.  Timestamps Introducing Jamie Cote and Personalized Computers - 0:32What is the CPU and what does it do? - 4:30Which processor should you pick? - 8:42What is RAM? - 14:38How to reduce the amount of memory you are using - 15:42What size of RAM do you need? - 19:01What else can affect how your computer runs? - 22:06What to look for in storage - 25:15What is the SSD? - 26:11What size of SSD do you need? - 31:18What is the GPU? - 34:07Do you need a desktop or a laptop? - 37:49Should you get Windows 10 or Windows 11? - 43:17How to reach Jamie and Personalized Computers - 44:39 For a full transcription, visit https://mayecreate.com/blog/picking-the-right-computer-for-your-marketing-with-guest-jamie-cote/

We welcome our first international guest to the podcast, Marc Muehlberger, with Content Creation Studio Academy. We discuss how to get the best marketing photos using just the phone you already have in your pocket. Learn how to spot a good shot, why more photos are always better than less and what you can do with those photos to make your designer’s life a little bit easier.  Timestamps Introduction of Marc Muehlberger - 1:18Pros and Cons of using your iPhone for marketing photos - 3:50Finding the best light for your photos - 7:32Paying attention to what is around you in photos - 10:48Editing photos on your phone - 13:57Using the right lens setting - 16:43Tips for those in front of the camera - 19:57Posing for photos - 22:21Taking more photos than you think you need - 26:54Image format suggestions - 34:12Naming your photos - 39:29Practicing really does make perfect - 42:49Where to find Marc Muehlberger - 45:31Creating an FAQ video - 47:42Check out the full transcript for this episode on our website: https://mayecreate.com/blog/getting-great-marketing-photos-using-your-phone/

Discover the do’s and don'ts of content writing! Learn how to rank high on Google, engage your audience, get organized, and elevate your web writing skills. We have a free downloadable offering on the MayeCreate website. It's called What to Put on Your Website. And on the success page for that download, we asked people what else do you need to know in their web planning journey. Many people said they wanted to learn about writing for their website. They are stuck trying to figure out the writing.   I’m here to say we heard you! I even dedicated an entire learning sequence about writing for your website in our upcoming Better Than DIY Website program.  So, thank you so much for your feedback, everyone. It really does help me help you on your journey to getting an awesome website that's going to grow your business.  With that in mind, let's figure out this writing thing. For a fully-formatted article version of this episode, visit https://mayecreate.com/blog/dos-and-donts-of-content-writing-for-websites/

There are all kinds of ways you can, through a supported system, build your website. But do you have what it takes to build your website? Let's walk through it together. For a fully-formatted article version of this episode, visit: https://mayecreate.com/blog/do-you-have-what-it-takes-to-build-your-own-website

Unlike some other products or services, websites have a lot of moving parts that allow them to be seen and work, and they require upkeep. These moving parts also have associated costs, but many people don't know that. Some web providers put additional costs in a package and just charge you a monthly lump sum. It’s hard to know what is all covered by your monthly payment, it just falls under the category of “WEBSITE”. You might think it's for them to update your site. And it might be! But it also probably includes things like the cost of your domain name, hosting, or other hidden costs. To view a fully-formatted article version of this episode, visit: https://mayecreate.com/blog/the-hidden-and-recurring-costs-of-building-a-website

You’ve decided it’s time to update your website. Or, maybe you don’t have a website yet, but you’re ready to take that step.  Let me be your guide today as we go through my tips and tricks to help you get through the design process as quickly as possible. I want you to get through this process without belly-flopping in the middle.For a fully-formatted blog post of this episode, visit https://mayecreate.com/blog/time-saving-tips-for-a-website-redo

I’m going to help you figure out which site builder is right for you.  If you're doing a complete overhaul on your website, then you're asking yourself a lot of questions. What type of website should I even have? Should it be on Wix? On WordPress? Somewhere else? Where should I build this thing? My goal is to help you get a big picture view of the differences between these systems and their features. Hopefully, this overview will jumpstart your decision making process, so you can pick the right type of site that will ultimately help you grow. For a fully-formatted blog post of this episode, visit: https://mayecreate.com/blog/wix-weebly-squarespace-wordpress-whats-the-difference

A theme can make or break your website. It controls how it looks, functions and limits (or expands) your ability as a web administrator to expand and build your site. In this post, we'll cover Themes VS Templates, What Themes Do, Free vs. Paid Themes, and The Evolution of the MayeCreate Theme.   We'll also provide you with your very own Theme Selection Checklist.   For a fully-formatted article version of this content, visit https://mayecreate.com/blog/picking-the-right-wordpress-theme/