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Gaming Brazil's election

14.5.2022
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Brazilian president Jair Bolsonaro has enjoyed a particularly close relationship with the gaming community. They were one of the groups he relied on to get elected in 2018 and he has since rewarded them by lowering taxes on video games consoles.

The country’s gaming industry is unique – forged by a combination of strict import laws under military rule, homegrown talent and later, high prices which kept the world of gaming firmly in the hands of the rich and privileged.

Brazilian gamers were drawn to President Bolsonaro’s straight talk. But there are hints that things might be changing. His handling of the coronavirus pandemic has caused Bolsonaro’s approval rates to fall across society – and gamers are no exception. Some high profile gaming supporters have turned their back on the president. Plus the industry’s demographics are rapidly shifting, and not in Bolsonaro’s favour. So how are video game developers visualising the 2022 election? And can President Bolsonaro still rely on the support of the button bashers to defeat his arch enemy Lula?

Presenter: Jonathan Griffin Reporter: Juliana Gragnani

(Image: A still from a satirical Brazilian game which pits politicians against each other in a vicious fight. Credit: Políticos Memes Kombat)

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