Talking Too Loud with Chris Savage

Wistia just launched Mochine, a new AI-powered video editor. So why did its founders decide to build something new, and what does it mean for the future of video?This week, we're flipping the script. Talking Too Loud producer Sylvie Lubow takes over hosting duties to interview Wistia co-founders Chris Savage and Brendan Schwartz about the making of Mochine, a conversational video editor that turns raw footage into polished videos.They get into how Mochine works, why they're focused on making great results easier to achieve (not just technically possible), and how they're balancing creative freedom with brand control. They also tackle some bigger questions: How do you build a specialized AI product when tools like Claude and ChatGPT keep getting better? What happens when AI makes it dramatically easier to build software? And will easier video creation change how businesses communicate?Plus, the story behind Mochine's separate brand, the challenges of designing a chat-first editor, and why building it has changed the way Wistia works.Links to Learn More: Check Out MochineFollow Brendan Schwartz on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Wistia just launched Mochine, a new AI-powered video editor. So why did its founders decide to build something new, and what does it mean for the future of video?This week, we're flipping the script. Talking Too Loud producer Sylvie Lubow takes over hosting duties to interview Wistia co-founders Chris Savage and Brendan Schwartz about the making of Mochine, a conversational video editor that turns raw footage into polished videos.They get into how Mochine works, why they're focused on making great results easier to achieve (not just technically possible), and how they're balancing creative freedom with brand control. They also tackle some bigger questions: How do you build a specialized AI product when tools like Claude and ChatGPT keep getting better? What happens when AI makes it dramatically easier to build software? And will easier video creation change how businesses communicate?Plus, the story behind Mochine's separate brand, the challenges of designing a chat-first editor, and why building it has changed the way Wistia works.Links to Learn More: Check Out MochineFollow Brendan Schwartz on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Brendan Hufford built his career by making a lot of content. But now that AI has made it easier than ever to produce blogs, videos, and everything in between, volume alone isn't much of a competitive advantage.Brendan, founder of Growth Sprints, joins Chris Savage to rethink what makes content worth creating. They explore how to build an audience that actually comes back, why depth and original ideas matter more than ever, where AI belongs in the creative process, and how taste and conviction can help brands make something only they could make.Links to Learn More: Follow Brendan Hufford on LinkedInFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Brendan Hufford built his career by making a lot of content. But now that AI has made it easier than ever to produce blogs, videos, and everything in between, volume alone isn't much of a competitive advantage.Brendan, founder of Growth Sprints, joins Chris Savage to rethink what makes content worth creating. They explore how to build an audience that actually comes back, why depth and original ideas matter more than ever, where AI belongs in the creative process, and how taste and conviction can help brands make something only they could make.Links to Learn More: Follow Brendan Hufford on LinkedInFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Sometimes the smartest marketing ideas are the ones that look irrational on paper. But behavioral science can explain why they work.Nudge host Phill Agnew joins Chris to unpack the psychology behind some of marketing’s most counterintuitive ideas. Like: Why did Red Bull charge more for a smaller can? Why did Avis advertise that it was #2? And why might spending millions on a Super Bowl ad actually make the ad more effective?From making more small bets to admitting your weaknesses, Phill explains why understanding how people actually behave can lead marketers to some pretty unexpected conclusions.Links to Learn More: Check out Phill Agnew's podcast, NudgeFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Sometimes the smartest marketing ideas are the ones that look irrational on paper. But behavioral science can explain why they work.Nudge host Phill Agnew joins Chris to unpack the psychology behind some of marketing’s most counterintuitive ideas. Like: Why did Red Bull charge more for a smaller can? Why did Avis advertise that it was #2? And why might spending millions on a Super Bowl ad actually make the ad more effective?From making more small bets to admitting your weaknesses, Phill explains why understanding how people actually behave can lead marketers to some pretty unexpected conclusions.Links to Learn More: Check out Phill Agnew's podcast, NudgeFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

What happens when the perfectly polished content your team spent weeks making gets 40 views, while an employee’s LinkedIn post reaches thousands? Heike Young joins Chris Savage to talk about the rise of people-generated content, why personality is becoming more valuable as information gets commoditized, and why B2B brands may need to loosen their grip on control to actually earn attention.Links to Learn More: Follow Heike Young on LinkedInFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

What happens when the perfectly polished content your team spent weeks making gets 40 views, while an employee’s LinkedIn post reaches thousands? Heike Young joins Chris Savage to talk about the rise of people-generated content, why personality is becoming more valuable as information gets commoditized, and why B2B brands may need to loosen their grip on control to actually earn attention.Links to Learn More: Follow Heike Young on LinkedInFollow Chris Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

What can Christopher Nolan’s The Odyssey teach us about making video in the age of AI?Chris Savage and Wistia’s Head of Video, Chris Lavigne, get on a boat to talk about Nolan’s commitment to practical filmmaking, the rise of AI slop, and what happens when generative AI makes content easier than ever to produce. Plus: why creative taste matters more than ever, where AI can actually make video better, and why having more tools doesn’t necessarily lead to better work.Links to Learn More: Follow Chris Lavigne on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Can you actually tell when a post was written by AI—and should it matter?In this special episode, Wistia’s social media team joins the conversation about LinkedIn’s “Seems like AI slop” reporting option and what it reveals about trust, authenticity, and the changing attention economy.The group explores why real content is increasingly mistaken for AI, how visible effort and expertise build credibility, and where brands should preserve the human voice while using AI to work more efficiently. They also discuss niche communities, creative risk-taking, and why experimentation needs to be followed by transparency.The takeaway: The most useful question isn’t whether AI was involved. It’s whether a real person brought judgment, care, and a meaningful point of view to the work.Links to Learn More: Follow Aubry Bracco on LinkedInFollow Frank Emanuele on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify