How to Fast-Track Your Marketing Career: Unconventional Beginnings feat. Ebony Wareing
How can picking up rubbish at a music festival fast-track your career to becoming a digital marketing strategist at a top agency? Tune in to hear Ebony Wareing’s story.
In this episode, we chat with Ebony, a key team member at Birdcage Marketing for nearly four years. We explore the evolution of digital marketing, including the industry's response to the iOS 14.1 update, and the critical role of creativity and solid strategies. Ebony also shares her journey of balancing a successful career with motherhood, offering insights into the challenges and rewards of managing both.
Episode Highlights:
· Ebony's journey from a live music venue to a digital marketing strategist.
· The evolution of digital marketing and the impact of iOS 14.1 on paid ads.
· The importance of a strong overarching marketing strategy and continuous testing.
· Insights into balancing career and motherhood in a flexible work environment.
· The value of workplace culture that prioritizes mental and physical well-being.
· The significance of understanding audience pain points and aligning creative content with messaging.
Resources:
· Birdcage Marketing School - The Full Library™: https://www.birdcagemarketingschool.com/bundles/the-full-library | Use Code: PODCAST200 to get $200 off The Full Library™
· Marketing Boss Academy: https://www.birdcagemarketingschool.com/courses/marketing-boss-academy
· Birdcage Marketing - Work with Us: https://birdcagemarketing.com.au/
Where To Find Us:
· Not-So Kind Regards Instagram: https://www.instagram.com/notsokindregards_podcast/
· Birdcage Instagram: https://www.instagram.com/birdcagemarketing/
· Maddy Birdcage Instagram: https://www.instagram.com/maddybirdcage/
· Birdcage Marketing TikTok: https://www.tiktok.com/@birdcagemarketing
· Maddy Birdcage TikTok: https://www.tiktok.com/@maddybirdcage
· Birdcage LinkedIn: https://www.linkedin.com/company/7600856
· Caroline Moss Instagram: https://www.instagram.com/caro__moss/
· Caroline Moss TikTok: https://www.tiktok.com/@caro_moss
· Caroline Moss LinkedIn: https://www.linkedin.com/in/caromoss/
Connect with [podcast guest]:
· Connect with Ebony on LinkedIn: https://www.linkedin.com/in/ebony-wareing-5692b2245/
To work with us, book your discovery call at https://www.birdcagemarketing.com.au/start-here
To discover the school, visit https://birdcagemarketing.com.au/
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