The Undeniable Show

👉 Want to scale your business and master your pricing? Come to our live workshop: https://undeniablementoring.com/scalingworkshop-undHow do you transition from competing on cost to competing on value? The secret lies in mastering the dynamics of supply and demand. This episode serves as your comprehensive guide to raising prices with confidence. We dissect the fear associated with charging more and replace it with solid economic principles. You will learn how to artificially constrain supply to boost demand, how to test price elasticity in your market, and the exact scripts to use when announcing a price increase

Most staff problems are clarity problems.In this episode, I break down a simple management model that makes people execute faster and with less drama: give them 3 things every time.That: what needs doingHow: the process, standard, and examplesWhy: the reason it matters, so they can think without needing youWe also link it to two practical psychology frameworks:cognitive load theory: reduce confusion by reducing mental clutterself determination theory: competence, autonomy, purposeThen we zoom out into hiring and team structure:why “they’ll be here forever” is a broken assumptionthe 4 way fit framework for hiring (financial, culture, values, long term intent)contractors vs employees vs hybrid modelsKPIs, pay structures, progression, and how to protect the business while keeping good people motivatedIf you manage staff, contractors, or even just yourself, this is the playbook for cleaner execution.

Most hiring problems do not come from bad people. They come from asking the wrong questions too late.In this episode, we break down how to actually think about hiring in service-based businesses, especially online coaching and fitness. Why most staff will be a stepping stone, not a forever role, and why building as if they will stay forever often leads to bad structures, bad incentives, and messy exits.We walk through the four-way fit framework every hire should pass before you talk contracts, pay, or titles. Financial fit, culture fit, values fit, and long-term intent. Not assumptions. Actual conversations.We cover the real differences between contractors, employees, and hybrid models. When each makes sense, when they quietly create risk, and how to structure pay, KPIs, and progression without killing profit or control. Including why percentage splits are a trap, how to scale pay with performance, and how to create stability without overcommitting.This is not about keeping people forever. It is about building roles people actually want, protecting the business, and making decisions based on numbers, not hope.If you hire, plan to hire, or have ever been burned by getting this wrong, this episode will save you years.

In this episode, Rhys (@rhyslivingstone) breaks down the truth about hard work. Why the game is hard by design, why sometimes you’re simply not good enough yet, and how the only way through is doing the work for long stretches of time. Rhys shows how those willing to outlast and outwork are the ones who actually win.Welcome to The Undeniable Show, hosted by Rhys Livingstone. Inside, you’ll get the hard lessons, the real strategies, and the failures it takes to build a business that actually scales. How to get more leads, close more sales, keep clients longer, and create something that lasts.Wanna scale your business? Click HereFollow Rhys' socials:@rhyslivingstone

Business throws curveballs. Life does too. Sometimes you need to pivot your model to fit your life. In this episode, we talk about how to adapt without killing momentum.We break down a sell-by-chat framework, the impact-confidence-ease model, and how to use a loss leader to keep stacking cash while you adjust. Know what to cut. Know what to keep. Know when to shift.If you are a business owner and have friends who are business owners, share this episode with them. Someone you know needs this.

The Undeniable ShowQuick Bites are short, one-sided calls with clients who scaled while working with Undeniable. No context about their business. No fluff. Just fast, tactical models that work.In this episode, we break down content funnels. How to create top, middle, and bottom of funnel content. How to document instead of forcing “talking head” videos. How to track what’s working beyond vanity metrics like views. And how to build a feedback loop that shows you what drives real leads and revenue.If you are a business owner and have friends who are business owners, do them a favor. Share this episode. Post it to your story. Send it to them directly. Someone you know needs this.IG: https://www.instagram.com/rhyslivingstoneBecome Undeniable: https://form.typeform.com/to/l0pfSngD?typeform-source=linktr.ee 

In this episode, we dive deep with Matt and Mark into the realities of scaling a service-based business. From understanding churn and client retention to building systems that support long-term growth, this conversation is packed with actionable insights. We also explore the mindset shifts required to break through plateaus and sustain success. Whether you're a coach, business owner, or entrepreneur, you'll walk away with strategies to elevate your game.Timestamps:00:00:00 - Welcome Back, Matt & Mark00:03:00 - Why Ads Get a Bad Rap and How to Fix It00:08:10 - Moving from Chaos to Order: Steps for Business Owners00:17:00 - Toxic Fuel for Motivation: Fear and Anger in Business00:23:45 - Prioritizing Growth Over Preference00:30:00 - Calculating Your Ideal Lifestyle and Business Goals00:37:30 - Understanding Churn: The Key to Doubling Profits00:45:15 - Building Systems and SOPs for Scale00:54:10 - Hiring Criteria: Stress Tests and Scaling with the Right Team01:05:20 - Leveraging Retention and Strategic Offers for Profit01:15:10 - Ambassador Programs and Social Proof Strategies01:22:00 - Final Thoughts: Building Confidence to ExecuteDon't forget to like, comment, and subscribe for more episodes packed with valuable business insights!

 Join us in this episode as we sit down with digital marketing expert Brandon Willington, who shares his journey from being a club promoter to becoming a powerhouse in the world of paid advertising. Brandon dives deep into the strategies that have helped him and his clients dominate their industries, including how to create data-driven ads, master the art of customer avatars, and optimize your sales funnel for maximum conversions. Discover why most businesses struggle with paid ads and how you can avoid common pitfalls by focusing on the right metrics, honing your sales skills, and getting comfortable on camera. Whether you're just starting out or looking to refine your marketing strategy, Brandon's insights will give you the tools you need to succeed. Don't miss this opportunity to learn from one of the best in the business! 

In this episode, Rhys Livingstone sits down with Switch Stephens from Run It Up Media to delve deep into the world of content creation and media strategies. They discuss the importance of high-volume content, the benefits of streamlined media production, and how businesses can leverage video to enhance their brand. Whether you're just starting out or looking to refine your content strategy, this conversation is packed with actionable insights.