Double your Revenue with The Content Cube | Ep. 555

We're still in Cancun after speaking at Hunter Thompson's mastermind. It was fantastic, and I want to share some valuable lessons without you spending thousands.I did a storytelling session that was supposed to last 40 minutes but went for two and a half hours because of the amazing questions. Storytelling is crucial for entrepreneurs...customers choose the story they identify with. One attendee rewrote his origin story for three hours, which was impressive.But it’s not just about the words; it’s about delivery. You need to rehearse until it’s second nature. The only guaranteed waste is inaction. Remember, the work works on you more than you work on it. Put in the effort, throw away drafts if needed, and strive for greatness.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

I was speaking at a mastermind event with some top-tier entrepreneurs and noticed a common limiting belief: thinking your product is "expensive." This mindset can sabotage your sales.Here's the deal: if you believe it's expensive, it'll show in your pitch. Conviction sells, so if you lack confidence, revisit and enhance your product until it’s a no-brainer deal.Remember, it's not just about price...it's about value. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Greetings from sunny Cancun. I’ve been here speaking at Hunter Thompson’s mastermind, and it’s been amazing.During the workshop, we discussed a common entrepreneurial mistake: the gap between expectations and reality in sales processes. One attendee was struggling with DM-based lead generation because his VA wasn’t sticking to the script. This caused a big drop in performance.Remember, daily coaching and real-time feedback are crucial.End-of-week reviews just don’t cut it.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, I want to share with all you entrepreneurs a way to unlock unlimited growth through social media. Ever feel stuck not knowing what to post? Worry no more.Introducing the Content Cube...a strategy to turn your social media into a growth engine. It’s simple: Show How, Show You, Show Them, and Show Now.First, Show How: demonstrate how to solve a problem for your audience. Then, Show You: share your life and work, building a personal connection. Next, Show Them: highlight your clients' successes and build social proof. Finally, Show Now: invite your audience to engage directly.Follow these steps, cycle through them weekly, and watch your business grow.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

LinkedIn isn't just for job seekers anymore. As an entrepreneur with a high-ticket service, it can double your business in a year. Many miss out because they don't use it effectively.Last year, I had 7,000 followers. Today, it's 100,000. We've become a top voice on LinkedIn, driving real business results.DM me on Instagram @TheAnthonyVicino with "LinkedIn" for my free blueprint on optimizing your profile, creating engaging content, and mastering DMs. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Ever feel like you’re juggling too much as an entrepreneur? Here’s the thing...business is all about managing scarce resources. Here are the top five you need to optimize daily:-Energy- Skills- People- Capital- ToolsEvaluate how you're using these. Identify gaps, and remember, resourcefulness is key. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, last week at Invictus HQ, I had a sit-down with our leasing agent about our apartment leasing process. Turns out, we were missing out on potential tenants. Only 30-40% of those we show apartments to end up applying. Simple fix, right? Just following up could double our conversion rate. It's all about those follow-ups in business. Never assume a 'no...sometimes, life just gets in the way. LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Today, we're diving into a game-changing skill for every CEO, founder, and entrepreneur.Back in 2016 at Escape Climbing, my partner and I faced a big decision...whether to scale up or stay small. Investing in infrastructure and people was tough but necessary for growth.Through this journey, I learned about the two main costs in business: capital cost and opportunity cost. As entrepreneurs, we must allocate resources wisely for sustainable growth.This episode unpacks how to navigate these decisions and achieve sustainable growth.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

Ready for some valuable advice I usually charge $10,000 for?Here it is: storytelling. Your story is the key to connecting with customers and growing your business. I'll share four quick tips to craft a compelling origin story that resonates and transforms your brand - the journey, struggles, and the moment that changed everything.Stick around and transform your story and your business.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com

So, big news...I've been diving into Tony Robbins' work. I always thought he was just another guru salesman, but 'Awaken the Giant Within' changed my mind.However, I disagree with his idea of massive action. Real success comes from tiny, consistent decisions compounded over time. It's all about mastering the basics daily.In this episode, I challenge the massive action mindset and share what really drives sustainable success. Tune in to refocus on what truly matters.LEAVE A REVIEW if you liked this episode!! Let’s Connect On Social Media! youtube.com/anthonyvicino twitter.com/anthonyvicino instagram.com/theanthonyvicino https://anthonyvicino.com Join an exclusive community of peak performers at Beyond the Apex University learning how to build a business, invest in real estate, and develop hyperfocus. www.beyondtheapex.com Learn More About Investing With Anthony Invictus Capital: www.invictusmultifamily.com Multifamily Investing Made Simple Podcast Passive Investing Made Simple Book: www.thepassiveinvestingbook.com