ServiceNow Series E170: Martin Ivanov, Solutions Architect at Do IT Wise | An Inetum Group Company

Today's guest is Martin Ivanov, Solutions Architect at Do IT Wise | An Inetum Group Company. Founded in 2010, Do IT Wise - part of the Inetum Group - is an international professional services and consulting company, focused on helping their customers thrive on their Digital Transformation journeys. They combine deep implementation knowledge and partnerships with leading software platforms such as ServiceNow and OpenText, professional expertise and excellent understanding of their client’s problems to create the most suitable and valuable solutions for them.

Martin is an experienced ServiceNow Solution Consultant with a demonstrated history of working in the consulting industry.  He is skilled in ServiceNow Platform Administration and Development, ITSM, Custom application development, Integrations and Platform-wide scripting. Martin is a Certified Technical Architect (CTA) and holder of multiple ServiceNow mainline certifications. A ServiceNow Rising Star in 2022, 2023 ServiceNow Community MVP and 2023 ServiceNow Developer MVP, Martin is passionate about knowledge sharing and mentoring.

In this episode, Martin talks about:

Important career milestones including gaining CTA certification,

Starting a ServiceNow architecture podcast and local meetup,

Gaining inspiration and confidence from the ServiceNow community,

How ServiceNow's rapid updates require focusing deeply in one area,

How CSM addresses increased demand for digital services,

Exploring predictive automation, like weather-based bakery production,

Why GenAI shows potential, but adoption is currently limited,

His day-to-role focusing on customer solutions with Do IT Wise,

The growth of the HRSD Employee Service Center,

His upcoming meetup in Bulgaria & hopes for Knowledge 2025