Social Media Masterclass with Groupe Dynamite's Michael Regina & Snap

Meet Alicia Chin, Director of Sustainability and Social Impact at VF Corporation, who discusses activewear brand and retailer icebreaker's open admission of falling short in their 100% plastic-free ambition. We delve into the challenges, the progress made, and how their transparency sets a precedent for retail industry-wide sustainability efforts. Hear about icebreaker's innovative approaches and their pledge to ongoing improvement in this episode that is perfect for the times.  About AliciaAlicia Chin is Director of Sustainability and Social Impact for emerging brands at VF Corporation—Altra, icebreaker and Smartwool. Alicia has spent more than 15 years working with Fortune 500 companies to develop their sustainability strategies. At Smartwool, Alicia led development of the brand’s 10-year roadmap aimed at protecting the outdoors and making outdoor recreation more accessible. Before joining Smartwool, she managed sustainability and social responsibility at Heineken USA and the NHL. LINKS:Icebreaker Instagram: @icebreakernzIcebreaker Transparency Report: https://www.icebreaker.com/en-ca/our-story/transparency-2024.html?selectLocale=trueIcebreaker ‘Keep It Real’ Campaign: https://www.icebreaker.com/en-ca/our-story/choose-real.htmlIcebreaker Website: https://www.icebreaker.com/en-ca/homeAlicia Chin LinkedIn: https://www.linkedin.com/in/aliciac123/ About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Meet Deb Craven, President of Longo's, one of Canada's most popular grocery stores with dozens of locations and more on the way across Southern Ontario. I joined Deb in the Longo's Store Support offices, and we talked about leadership and what it takes to innovate and compete in the crowded Southern Ontario grocery marketplace. Deb also previews her upcoming keynote for Retail Council of Canada's Retail HR conference on April 25th. Learn more and get your tickets today: https://rcchrconference.ca/About DebDeb Craven is a seasoned executive with decades of progressive experience. She has built an incredible career grounded in hard work, supportive managers, curiosity, and having the confidence to speak her mind with strong humility.Deb is the President at Longo’s. She joined the organization in 2019 as the Chief Financial Officer and later became the Chief Operating Officer. During her tenure at Longo’s, she has successfully delivered exceptional growth while architecting the extraordinary expansion of the company, including supporting the partnership with Empire. Previous to Longo’s, she has held progressive financial management positions at Purolator, Nike, and Canadian Tire (Mark’s and Sportchek).She achieved her Chartered Accountant designation (ICAO) and an Honours BBA (Co-Op) from Wilfrid Laurier University. She also received the Star Women in Grocery award.Deb is married with 2 adult children and enjoys the gym, cycling and is learning to play tennis (and trying to love golf).She gives back to the community with her support of charitable organizations. Over the years she has proudly served on the Board of Directors for The Learning Partnership, Sagesse, and Kids Help Phone. About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Meet Rose Patten, one of Canada's pre-eminent business and strategic thinkers. We talk about her life, stellar career, role as Chancellor of the University of Toronto, and her book, Intentional Leadership, filled with insights on strategy and leadership that you need to hear again, or for the first time, in my interview from spring 2023.In this episode, Meet Rose Patten, O.C., one of Canada's pre-eminent business and strategic thinkers, special advisor to the CEO at BMO, inductee to the Hall of Fame of Canada's Top 100 Most Powerful Women, honorary colonel of the Canadian Forces College, and 34th Chancellor of the University of Toronto.  Rose is the author of Intentional Leadership: The Big 8 Capabilities Setting Leaders Apart. We chatted in person at her UofT offices to explore the principles and concepts of leadership well articulated in her popular new book.About RoseRose Patten is Special Advisor to the CEO and Senior Executives at BMO Financial Group. In this role she partners with and advises Group Heads on select strategies with a particular emphasis on strategy execution, leadership development and succession for top leaders.Rose's career has spanned the four financial sectors - banking, trust, insurance and investment banking - with responsibilities for Canada, U.S. Europe and Asia. Previous key roles at BMO include Head of Strategy (Senior Executive President), Global Head of Human Resources (Senior Executive President), Senior Vice President of Corporate Services and the first woman member and long-time Member of the Bank's Executive Committee. Earlier roles include Executive Vice President of BMO Nesbitt Burns, Senior Vice President of Manulife and General Manager of Lloyds Bank Canada.Rose Patten was named the Chancellor of the University of Toronto in May of 2018. She is also an Adjunct Professor at Rotman School of Management, teaching Senior Leadership, Talent and Succession, and Governance. She is member of Massey College, Honorary Patron of Kings College Circle Heritage Society and a member of the Boundless Campaign Cabinet. She was awarded an Honorary Doctor of Laws degree for Corporate Leadership and a University Program has been named in her honour - The Rose Patten Leadership Program.Directorships:Chair of the Board of Directors of Hospital for Sick Children (2014-2017)Chair of Governance and H.R. Committee, BMO ChinaCo (Asia) (2009-2017)Chair of Governing Council, University of Toronto (2004-2007)Chair of Task Force on Governance (2007-2010)Director of Board and H.R. Committee of MetrolinxDirector of Videotron, National Ballet of Canada, and Heart and Stoke FoundationAppointed Officer of the Order of Canada (2017)Honorary Doctor of Laws for Corporate Leadership - University of Toronto (2009)Queen Elizabeth II Jubilee Medal (2012)Woman of Distinction - YWCA for Corporate Leadership (2008)Lifetime Achievement (first time granted) by Canadian H.R. Industry (2014)University of Toronto Arbor Award for Outstanding Service and the Tony Graham Award for Outstanding AchievementConsistently recognized as one of Canada's most powerful women and one of the 25 Most Powerful Women in Banking by U.S Banker Magazine  About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Gary Hawkins is a visionary and retail industry treasure whose deep industry knowledge combines operational experience and technology savvy to provide a unique perspective. Gary joins Michael to discuss his fourth book, coming this April but available for pre-order now, "Bionic Retail: How to Thrive in an Exponential World." About GaryGary Hawkins has been described as a visionary and retail industry treasure, whose deep knowledge of the industry combines with operational experience and technology savvy to provide a perspective that is completely unique.His Odyssean journey across retail began three decades ago, driven by a vision to use data and technology to transform retail, returning the massive industry to its customer birthright. That inspiration in turn gave rise to successive waves of innovation that continue today. Along the way he’s decimated countless industry practices on a relentless march into the future. That work has taken him to five different continents, helping premier retailers and CPG brand manufacturers discover and understand new technologies while helping the creators of new capabilities understand the massive and dynamic consumer goods retail industry.Today, drawing from his experiences and learning, Hawkins and his team have created a powerful blueprint to help the retail industry thrive in an exponential world. Retailers have a unique opportunity to set aside outdated beliefs and use accelerating innovation and never-before-possible capabilities to create a powerful vision for retail’s future.Hawkins leverages his expansive industry view, and early insight into disruptive technology, as a sought-after keynote speaker at conferences in the U.S. and around the world. Hawkins is the author of Building the Customer Specific Retail Enterprise; Customer Intelligence; Retail in the Age of I, and Bionic Retail, along with myriad articles and white papers. Hawkins lives in Colorado with his wife Heather, and Remington, their Bernese Mountain dog. About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Jim Fielding's dynamic career has spanned senior leadership roles at top global brands, including Disney, DreamWorks, and Twentieth Century Fox, anchored in experience and an early career at The Gap, Lands' End, and as CEO of Claire's Stores; He joins me in an exclusive interview to talk about this new book ALL PRIDE, NO EGO: A Queer Executive's Journey to Living and Leading Authentically with leadership, retail and life lessons you need to hear. About JimJim Fielding is a partner at Archer Gray and president of its Co-Lab Division. A retail and media industry veteran, Jim served as president of Disney Stores Worldwide and led global consumer experiences at DreamWorks and Twentieth Century Fox. His early career experience included top international brands, from The Gap to Lands' End. Jim later served as CEO of Claire's Stores, Inc. He is the author of ALL PRIDE, NO EGO: A Queer Executive's Journey to Living and Leading Authentically (Wiley, August 15, 2023). Jim's expertise combines storytelling, product innovation, merchandising, and consumer experiences. He is an active community leader and philanthropist, a founder of the Queer Philanthropy Circle, and serves on the board of directors for the Indiana University Foundation. Jim has served as an executive-in-residence for IU's Office of Diversity, Equity, and Inclusion and a board member for GLSEN, Make-A-Wish International, and the American Red Cross. He is based in Atlanta, GA and Northport, MI. About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Retail Transformation maven Oliver Banks is back on the podcast live from the U.K., discussing his new book, "Driving Retail Transformation: How to Navigate Disruption and Change."   Using a clever set of automotive metaphors, Oliver takes us through his retail transformation steering wheel tool. He takes us to a better place in our journey to becoming a high-performing retailer.  About OliverOliver Banks is an expert consultant working with senior leaders to transform retail businesses and operations. One of the most influential voices in retail, Oliver is author of the new book, 'Driving Retail Transformation: How to Navigate Disruption & Change' a LinkedIn Top Voice, host of the Retail Transformation Show podcast and keynote speaker, and advises on navigating transformation and the ever-evolving world of retail.LinksLinkedIn profile - https://www.linkedin.com/in/oliverbanks1/Book website (including a sample) - https://drivingretailtransformation.com/ About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Bill Moir, Managing Director and EVP Canada for Specsavers is back on the podcast as this Vancouver-based international retailer celebrates the opening of its 100th store in Canada, including a successful launch in Ontario, Alberta, and British Columbia, with plans for expansion into Manitoba.  Together, we unpack the successful business model and marketing strategies that have powered Specsavers rapid growth in Canada, lessons learned, and their winning formula for better eyecare for Canadians.About BillBill Moir is the Managing Director of Specsavers Canada. He began his career at Specsavers in 2017 as Trading Director for the Australian and New Zealand market following 20 years of executive board experience working across various trading, marketing and eCommerce roles in the UK, Europe and Australia. In early 2020, Bill transitioned to the role of Group eCommerce and Digital Director for Specsavers, leading the group strategy for eCommerce during COVID. Since moving from Melbourne to Vancouver in early 2021 with his family, Bill and the Specsavers team have seen the opening of over 100 locations in Ontario, Alberta and B.C., with stores in Manitoba coming soon. Today, Specsavers is one of the fastest growing network of eyecare professionals in Canada. About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Meet Marshal Kay, Global Director, Retail Transformation Services for Avery Dennison Smartrac, who takes us through the retail business case for RFID, from supper accurate inventory to Loss Prevention, seamless self-checkout and more, and what it takes to break through with this robust process and technology solution.  Avery Dennison's RFID homepageThe video recording of Walmart's presentation at the RFID Journal LIVE conference in May 2023 (including a link to get the slides themselves)Some good Forbes articles:The video recording of the Panel Discussion with Macy's at the 2024 NRF Big Show (called RFID: The Key To Digitizing Loss Prevention) About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Meet Alyssa Rade, chief sustainability officer at Sustain.life, a leading carbon accounting platform, where she leads the company’s strategy for product content, guiding retailers across North America on their decarbonization and ESG journeys. Alyssa unpacks the complexities of carbon accounting for all of us, providing a uniform model for retailers, brands and vendors in tracking, reporting and understanding their decarbonization work.  Links:  https://www.sustain.life https://www.sustain.life/blog https://www.sustain.life/resources/esg-regulations-frameworksAbout AlyssaAlyssa Rade is the chief sustainability officer at Sustain.Life where she leads the company’s strategy for product content, guiding users on their decarbonization and ESG journeys. Her 10+ years of corporate sustainability experience guides the program recommendations, carbon management and ESG disclosures featured in Sustain.Life’s software. Prior to joining Sustain.Life, Alyssa directed the ESG program at Vornado Realty Trust, where she managed sustainable operations and development for over 30 million sf of class A commercial space. Alyssa is accredited as a LEED and WELL AP and holds a MPA in Environmental Science and Policy from Columbia University and a BA in Environmental Studies from Washington University in St. Louis. Links:  https://www.sustain.life https://www.sustain.life/blog https://www.sustain.life/resources/esg-regulations-frameworks About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.

Something different on the podcast for this episode: Meet Ariela Nerubay, EVP & Chief Marketing Officer at Curacao retail stores, a fellow 2024 ReThink Retail Top Retail Expert and leader in ethnic and modern marketing strategies and tactics.  You might not recognize the LA-based retail stores she leads, but the insights, challenges and opportunities translate well on the mic and across the border.   Curacao website: https://icuracao.com/Instagram: @icuracao_usaTwitter (X): @icuracaoFacebook: CuracaoUSATikTok: @curacaousaAbout ArielaAs the EVP and Chief Marketing Officer at Curacao retail stores, Ariela Nerubay hasbeen instrumental in driving the company's business strategy, brand positioning, andonline expansion efforts. Since joining, the company has experienced an impressive 10-30% YoY growth in both customers and sales. Over the past five years, Ariela has ledthe charge in repositioning the Curacao brand and expanding its target audience,resulting in the attraction of new customer segments and increased scalability.Ariela's efforts have included designing programs aimed at improving customerexperiences, streamlining creative production processes, and promoting a culture thatprioritizes customer-centricity, data-driven decision-making, and agility. Drawing fromher extensive experience in entertainment, startups, and retail, Ariela has played apivotal role in transforming Curacao from a traditional retailer to a digital-forward brand.Currently, Ariela is focused on designing and implementing Curacao's marketingtechnology stack, which aims to provide hyper-personalized customer experiencesthrough first-party data enrichment. Additionally, she has created and leads thecompany's first Customer Advocacy Group, which is dedicated to evaluating andimproving both on and offline customer journeys. Ariela also serves as the leader ofCuracao's Community Foundation.With over 20 years of experience in marketing, Ariela is an award-winning executivewho specializes in targeting the multicultural consumer. She has worked with severalesteemed brands, including Wal-Mart, Comcast, Allstate, Univision Communications,The Walt Disney Company, Fox Studios, and Sony Pictures. During her tenure at thesecompanies, Ariela has been responsible for spearheading marketing efforts aimed atreaching the U.S. Hispanic customer.In addition to her role as CMO at Curacao, Ariela also serves as an adjunct professor atUSC's Marshall School of Business and Annenberg School of Communication andJournalism. She is also a member of the Board of Trustees at the Boys and Girls ofAmerica, where she is involved in the Impact and Youth of the Year Committees.Prior to joining Curacao, Ariela served as Vice President of Multicultural Marketing atThe Walt Disney Studios, where she led the multicultural strategy for several filmsincluding the re-launch of the Star Wars franchise. She also spent 12 years at UnivisionCommunications, where she held multiple senior executive positions, including GeneralManager of Univision Cable Networks. In this role, she built the marketing departmentfrom scratch and was responsible for leading channel distribution sales, public relations,advertising sales promotions, B2C and B2B advertising, and marketing efforts for fiveSpanish language music and movie cable networks.Under Ariela's leadership, her marketing departments received more than 24 industryawards, including NAMIC's (National Association for Multi-Ethnicity in Communication)Excellence in Multicultural Marketing Awards, The Cablefaxies, and CTAM's (Cable andTelecommunications Association of Marketers) Golden Palm and CTAM Mark Award.Ariela herself has been recognized for her work with a "Luminary" award by the NationalAssociation for Multi-Ethnicity in Communication, a "Successful Latinas in BusinessAward" in the Media and Communications category by the National LatinaBusinesswomen Association and was selected as one of the Most Influential Minoritiesin Cable by Cable Fax Magazine.Before joining Univision, Ariela worked for six years on the agency side of U.S. Hispanicadvertising and PR efforts for several Fortune 500 companies, including Miller BrewingCompany, Allstate Insurance, Washington Mutual Bank, Comcast, Adelphia, Cox,Charter, Time Warner, and HBO. Prior to that, she served as a marketing specialist forWal-Mart headquarters in Mexico City, where she was a member of the team thatlaunched Walmart's first private label credit card in Mexico.Ariela's broad expertise encompasses the entire marketing landscape, from client andagency to media.Ariela lives with her husband and three daughters in Long Beach, California. About MichaelMichael is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and media entrepreneur. He has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Secure conference with leaders from The Gap and Kroger talking about violence in retail stores, keynotes on the state & future of retail in Orlando and Halifax, and at the 2023 Canadian GroceryConnex conference, hosting the CEOs of Walmart Canada, Longo's and Save-On-Foods Canada. Michael brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.Michael also produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in North America, Remarkable Retail, Canada's top retail industry podcast; the Voice of Retail; Canada's top food industry and the top Canadian-produced management independent podcasts in the country, The Food Professor, with Dr. Sylvain Charlebois. Rethink Retail has recognized Michael as one of the top global retail influencers for the fourth year in a row, Coresight Research has named Michael a Retail AI Influencer, and you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.Available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state of the retail industry in Canada and the U.S., and the future of retail.