The Will Clarke Podcast podcast

Airwolf Paradise - How To Build A Music Career In 2025

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Podcast Overview: In this engaging conversation, Will Clarke and Justin discuss the intricacies of the music industry, focusing on the challenges and opportunities faced by touring artists. They explore the evolution of social media's role in music promotion, the importance of marketing, and the dynamics of building a supportive team. Justin shares his journey from DJing to becoming a solo artist, emphasizing the significance of personal growth and the collaborative spirit within the industry. The discussion also touches on the future of music production and the balance between professionalism and personality in an artist's career. In this conversation, Will Clarke and Justin discuss the evolution of music releases, the importance of setting career and personal goals, and how to measure success beyond streaming numbers. They explore marketing strategies and the significance of building a community around their music. The dialogue emphasizes the challenges artists face in the current music industry and the need for a balance between quality and quantity in music production.


Who Is Airwolf Paradise: Airwolf Paradise has carved a niche within electronic dance music with distinctive and high-quality creative output. Known for his energetic and uplifting palette, Airwolf Paradise has garnered widespread support from the most respected names in dance music, including Solomun, Dom Dolla, Peggy Gou, Ewan McVicar, Daniel Avery, Diplo, Jamie Jones, and Patrick Topping. A string of critically and commercially acclaimed records, including Don’t Hurt Me Baby (Trick - 2022), Only Man EP (Diynamic - 2023), Son of a Gun (ThreeSixZero - 2024), and a remix of Proxy’s Raven (Turbo - 2024), has established him as a mainstay among tastemaker circles. His recordings are frequently supported across marquee radio stations including BBC Radio 1 (Pete Tong, Danny Howard, Sarah Story), Triple J, Sirius XM, and his catalogue has garnered over 20M+ streams. 2024 has been Airwolf Paradise’s biggest year of touring to date, with his debut North American tour including shows in Los Angeles, San Francisco, Chicago, Brooklyn, and Canada. A UK tour is scheduled for November, featuring performances at London’s Drumsheds and Manchester’s Warehouse Project. He is currently one of Australia’s most in-demand touring artists with festival and club performances all over the country.


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