The Step podcast

Luna Magic Founders, The Frías Sisters, On Building A Brand With Purpose

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In this episode of “The Step” presented by POPSUGAR and SOREL Footwear, our host, Ego Nwodim, sits down with Mabel and Shaira Frías, the sisters behind Luna Magic — an exploding new beauty brand. The three discuss how the sisters' values, upbringing, and Afro-Latina heritage are at the center of their company, as well as what it took to get their business off the ground and how they’re determined to boldly take up space in the industry.  Learn more about your ad choices. Visit

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