LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

LEAVE YOUR MARK: Freshly Brewed Career Advice

Aliza Licht

How do you build your personal brand and succeed in your career? In her best-selling book, LEAVE YOUR MARK, Aliza Licht, marketing executive and former Twitter phenomenon, DKNY PR GIRL, answers these questions and more. Now in LEAVE YOUR MARK, the podcast, Aliza brews fresh career advice every week with some of her most successful and dynamic friends. With an emphasis on communicating and marketing your brand, Aliza and her guests deliver essential advice, inspiration, and motivation for succeeding in the working world, where the most important thing you can have is a strong sense of self.

101 épisodes

  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Tiffany Dufu on Why You Need to Surround Yourself With People Who Know Your Goals and Will Hold Your Feet to the Fire

    54:26

    In her own words, Tiffany Dufu was placed on this earth to advance women and girls. As the CEO and founder of The Cru, Tiffany brings together small groups of women who help each other achieve personal and professional goals. Tiffany's book, Drop the Ball, encourages women to embrace imperfection and cultivate the ability to let go. As a mentee to many, counting even "Auntie" Gloria Steinem (who wrote the foreword to her book) as a mentor, Tiffany believes that the most crucial skill you can have is knowing how to ask for help. Tiffany shares powerful words of wisdom in this inspirational episode, including reminding people that when someone opens the door for you, run through it as if your life depends on it- and closing the loop on where that introduction led! She shares the importance of making sure you surround yourself with people who know your goals and will hold your feet to the fire, getting clear on what matters most, and recognizing that courage is feeling the fear and doing it anyway. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Mark Herschberg on Why Hope is Not a Career Plan and the Essential Skills for Success That No One Taught You

    44:26

    Mark Herschberg has tracked criminals and terrorists on the dark web and created marketplaces and new authentication systems. With a long career as a CTO, he has launched and developed new ventures at startups and Fortune 500s. But one thing Mark realized along the way is that success doesn't just lie in being to find the right answer; it lies in being able to communicate it to others. His journey to master emotional intelligence in the workplace led him to help start MIT's "career success accelerator," the Undergraduate Practice Opportunities Program, where he teaches annually. In his book The Career Toolkit, Mark shares ten chapters that deliver the essential skills no one ever teaches you. From how to nurture relationships both inside and outside your company to successful negotiation and job interviews, Mark's lessons arm readers with top skills, professional advice, and an understanding of the modern workplace's— often overlooked— interpersonal dynamics— everything you need to be successful in your career.  *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

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  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Corey duBrowa on Learning From the World's Greatest Founders and Why Your Success Lies in How You Create It for Others

    54:36

    How many people do you know who have had the opportunity to work for Phil Knight, Bill Gates, Howard Schultz, Larry Page, Sergey Brin, and more?  This week I'm proud to share the 100th episode of the LEAVE YOUR MARK podcast. When I thought about who could possibly be my 100th guest, I looked no further than Corey duBrowa, Vice President of Global Communications and Public Affairs at Google. I first learned about Corey when he was SVP Global Communications at Starbucks (a role he held for almost eight years). As a former publicist myself, Corey has always been the gold standard for communications executives. With more than 20 years as a communicator of ideas, Corey has long been considered one of the top corporate communicators in the US. He just topped PRWeek's 2021 US Power List, ranking #7 out of the 50 communications leaders. In this episode, you'll learn how Corey has been able to radically shift between industries, the great learnings he has absorbed from the founders he has worked for, and why he wakes up every day excited to start again. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Tyler McCall from Intern to Editor-In-Chief of Fashionista, Learning When Not to Speak Up, and Life as Gossip Girl's Resident Expert

    52:01

    Tyler McCall has established herself as an indispensable fashion figure. As a staunch proponent of inclusive sizing years before it was the norm, Tyler's main focus has been on the issues which are changing and shaping the fashion business to be more inclusive. With extensive knowledge of fashion, pop culture, and beauty, Tyler is the Editor-In-Chief of Fashionista.com, a website regarded as one of the most influential voices covering fashion news, criticism, and career advice for the industry and influential fashion-focused consumers. She's come a long way from her days as an undergrad at the University of Florida, where she used to leave comments on the site religiously. She now continues to leave her mark, expanding readers' minds on what can be fashionable beyond the typical margins of the industry. Prior to being the Editor-In-Chief at Fashionista.com, McCall spent most of her career rising in the ranks at the platform. From being an intern, editorial assistant to senior associate editor, Tyler's fashion interest eventually led her to a brief experience as Digital Fashion Editor at Teen Vogue and Social Media Manager at Vogue, before returning back to Fashionista.com as Deputy Editor. During her climb, she learned some valuable lessons, all of which she shares in this episode. As a loyal fan of Gossip Girl, she now channels that dedicated energy into #WaldorfWednesdays, a recurring series dedicated to Blair Waldorf's style, and #SerenaSaturdays, devoted to Serena van der Woodsen's style on her Instagram. After becoming an expert on the subject, she was invited to lend a hand when the show rebooted, proving that your fan passion can lead to unique opportunities. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Amy Errett on Radical Transparency and Intimacy for the Company Win, Recognizing that One Door Closing Opens Another, and Promising Yourself Not to Repeat Bad Patterns

    44:56

    Amy Errett's multifaceted career has ranged from founding and operating companies to investing in startups to volunteer nonprofit leadership. But then she left it all to create Madison Reed, an omnichannel beauty brand that is challenging industry titans in the hair color space. Noticing that women only had two options when coloring their hair - Purchase a low-quality, cheap box from a drugstore or go to an expensive salon, Amy aimed to create an innovative option. But where Amy is truly innovating is in the way she leads her company. With the mantra that employees can bring their whole selves to work and a policy of openness and sharing where the entire company has lunch with Amy and coffee with Amy weekly, she's building a culture that's more like a family than anything else. Not to mention she's paying her colorists as salaried employees who don't have to rent their chairs like the rest of the hair color industry and also receive full benefits. When her stores closed during the pandemic, she continued to pay them, moved them all over to the call center, and taught them new skills.  Prior to founding Madison Reed, Amy was a General Partner responsible for the Bay Area office of Maveron; a leading venture capital firm co-founded by former Starbucks CEO Howard Schultz - focused on investments in consumer facing companies. Before Maveron, Amy was CEO of Olivia, where she repositioned the travel business as a complete lifestyle company and also where she was delivered her biggest career blow. Amy is the proof that women belong at the top. Amy founded Madison Reed with over 30 years of business and operating expertise as a four-time entrepreneur, venture capitalist and social-mission visionary. In 2015 and 2018, Amy was named one of the "Bay Area's Most Influential Women in Business" by the San Francisco Business Times. She was also a finalist for Ernst & Young's Entrepreneur Of The Year® 2018 Award in the Northern California region, which she won in 2006 for the consumer category. She was also featured on Fast Company’s first ever Queer 50 list of LGBTQ women and nonbinary innovators in business and tech in 2020. In this episode, Amy shares her truths in both her failures and successes. If you want a tutorial on how to be a leader and inspire greatness, this is the episode for you.   *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Lisa Maynard-Atem From Harrod's Social Media Maven to Using Her Digital Superpowers to Support Black Representation and the Difference Between Quitting and Knowing When to Walk Away

    41:47

    When Lisa Maynard-Atem started as the first-ever social media strategist at Harrods, she had her work cut out for her. Over 7.5 years, she took their following from 30,000 to over 2.5M, making them one of the most followed luxury department stores in the world - their Instagram channel went from zero to 1.1M under her leadership. As happy and successful as she was, Lisa is generally uncomfortable with being comfortable, and she decided to head out on her starting The Social Word, her consultancy. But as the daughter of a Father who works for the UN and a Mother who is a charity worker, Lisa grew up knowing that giving back to society would be her true calling. Her personal experience with racial discrimination and George Floyd's murder made her realize that she wanted to do something more meaningful with her digital superpowers. Today, as the Managing Director of Black United Representation Network CIC (BURN), she's a passionate campaigner who works tirelessly to support black business and black representation focused on the economic and social empowerment of the Black community in the UK. In this episode, you'll learn about Lisa's experience with racism, how she handled it, and how she's paying her experience forward, why she's not comfortable being comfortable, and why you need to drown out the noise and focus on what matters. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Steven Kolb on Why Relationships are Your Career Currency, How to Transfer Your Skills to Another Industry and What it Takes to be a Designer Today

    48:36

    A self-described "accidental fashion drone," the idea of working in fashion never really seemed to be on Steven Kolb's radar. Today, Steven is the Chief Executive Officer of the Council of Fashion Designers of America (CFDA), the trade association for the American fashion industry. He oversees all operations for the American fashion industry's group of 500 designers. He manages CFDA's membership, activities, and philanthropic efforts such as Fashion Targets Breast Cancer, disaster relief, and HIV/AIDS. In this episode, Steven shares the importance of cultivating relationships and making an impression that lasts even when you're not in the room. As a somewhat shy person, Steven has always favored playing number two and knowing his function in any given situation. He also reminds us that no matter how senior you get, sometimes you have to tell yourself that you're in the room because you belong there. Steven recommends taking stock in what you're good at,  knowing what you don't know, and not being afraid to ask questions. We also dive deep into the fashion industry right now, the changes that have come since the pandemic, and what it takes to make it as a designer today. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Tracey Baker-Simmons From Waitress to Hollywood Producer and Why Everything You Need to Know You Can Teach Yourself

    1:04:12

    Tracey Baker-Simmons met L.A. Reid and Babyface while waitressing at Houstons in Atlanta. She had no clue who they were. They handed her their Amex to pay for the bill, and she saw that they had a production company. She asked if they were hiring, and they invited her to come to the studio. That chance encounter landed her an internship where she would begin the process of learning the ropes of production. It was the early 90's in Atlanta, and while she had a degree in marketing and finance, she had no experience or formal education in what her future career would be. Leaning on the power of books and her own resourcefulness, Tracey taught herself everything she needed to know and asked the right questions. As a firm believer in saying yes and figuring it out later, Tracey is proof that if you take a chance on yourself, you just might win. Today as a 25-year entertainment industry veteran and seasoned television producer, Tracy Baker-Simmons is one of television's most prolific and industry-forward innovators, earning titles such as the pioneer of urban reality television. With content such as the Bravo reality series Being Bobby Brown, MTV2's Sprite Step-Off, and the biopic Bobbi Kristina, Tracy has proven her ability to create content that both resonates well with viewers and pushes the culture forward. Note: When she pitched Bobby Brown a reality show she had never produced one before and fun fact: he was in jail at the time! In fact, the only blueprint at the time was The Osbournes. Currently, she works under her production company, Baker Simmons Media. She also recently launched an educational platform Reality TV Decoded, which launched its first master course, Making Reality TV. In this episode, you will learn that determination and curiosity can get you everywhere and why if you invest in yourself, you can push beyond what you don't know and be unstoppable. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Barbara Barna Abel on How to Nail That Audition (or Interview!), the Character Trait They're Looking For and the Benefit of Being a Little Different

    46:36

    If you have a story to tell and want to use your authentic voice to share it, Barbara Barna Abel is the woman for you. Since launching her casting and talent development company, Abel Intermedia, in 2001, Barbara has worked on over 100 unscripted/alternative projects and jump-started the careers of many prominent figures. As a seasoned media & communications coach, talent & executive development expert, and casting director in the entertainment industry, Barbara knows what it takes to make an impact and stand out. Her clients include television networks, PR firms, athletes, models, celebrity chefs, business executives, and young creatives. Her credits include the groundbreaking RuPaul Show on VH-1, Queer Eye for the Straight Guy, and What Not to Wear. In this episode, Barbara shares the tricks of the trade and what makes a great audition. Fun fact: what makes a great audition is the same thing that makes a great interview and breaking news; it starts the minute you walk into the building. As Barbara says, be memorable and delightful. Leave the room better than you found it. Even if you don't land the gig, you'll make an impression that may pay dividends in the future. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.
  • LEAVE YOUR MARK: Freshly Brewed Career Advice podcast

    Darcy Miller on Making That "Fork in the Road" Career Decision and Why She Wants You to Celebrate Life's Everyday Moments

    47:56

    Leading celebrations expert, Darcy Miller, grew up in a house where both of her parents were artistic, and "making things" was a daily occurrence. But their artistic passion was never about being hardcore crafters but more about celebrating life and everyday moments. Their mantra was D.I.T. (Do it together) versus D.I.Y. as creating memories, was always the driver. Darcy's mom worked for Diana Vreeland, and her after-school activities included being dragged to the MET. She would watch them work on the MET shows while she did her homework. That creative environment left an impression on Darcy that would inspire her future career. She, of course, didn't know that at the time. Beginning her career early, Darcy flexed her artistic muscle as a college entrepreneur, but after college, she was faced with a fork in the road decision: Interview to be Anna Wintour's assistant OR become the assistant to Martha Stewart, who was launching a start-up magazine. Going with her gut and following her crafting passion, she went on the road less traveled and has never looked back. Today, Darcy is the founder of Darcy Miller Designs, culminating over twenty-five years of cultivating and creating inspiration and ideas for all things celebrations.  In this episode, you will learn to view every day as a celebration and why capturing those memories builds the foundation for long-term happiness and meaningful relationships. Darcy also shares how to choose the right path when you're faced with more than one direction and so much more. *** This episode of LEAVE YOUR MARK is brought to you by Madison Reed, the hair color company revolutionizing the way women color their hair. This fast-growing disruptor brand offers luxurious, Smart-8 Free hair-color formula (that's free of harsh ingredients like PPD, ammonia, and parabens), that makes your hair look and feel fabulous. Madison Reed is truly your one-stop-shop for all things hair color. Whether you're at a Hair Color Bar or coloring at home with a Radiant Hair Color kit, you get the same amazing results every time. Madison Reed's proprietary color-matching technology coupled with a team of on-call colorists help women choose their perfect shade of hair color. With over 40 Hair Color Bars in 17 markets and many more to come, Madison Reed is fast becoming the leader in hair color. The full line of products can be found online at madison-reed.com and in Madison Reed Hair Color Bars, in addition to Ulta Beauty and Ulta Beauty at Target. First time customers can use ALIZA20 20% off + free shipping on Madison-Reed.com and local Hair Color Bar services.

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